Sustainability Assessment of Nike Shoes Andrew Derrig Jake Stocker Luke Warren Pearson King Ethan Tinson Ellen Winston For Sustainability Science ENVS 195, Fall 2010, Dr. Saleem H. Ali Introduction and Justification In Greek, Nike means “victory” and since the beginning of the company in 1972, victory has been a term that has represented many things about the Nike brand. The Nike corporation produces athletic shoes, apparel, equipment and accessories that can be found in distributors in over
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Corporate social responsibility: Chiquita maakt recht wat krom was. Of toch bijna. word count: 3372 Among the bloody flies, The United Fruit Company steps ashore, devastating the coffee and the fruits, in its ships that sail like trays taking away the treasure of our drowning lands. Fragment uit United Fruit Company - Pablo Neruda 2 EXECUTIVE SUMMARY Wie denkt aan bananen, denkt spontaan aan Chiquita. Chiquita mag dan wel ’s werelds grootste bananenproducent zijn, maar hun
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Toward Sustainability The Roles and Limitations of Certification Final RepoRt June 2012 prepared by the Steering Committee of the State-of-Knowledge assessment of Standards and Certification Toward Sustainability The Roles and Limitations of Certification Steering Committee Mike Barry Head of Sustainable Business, Marks & Spencer Ben Cashore Professor, Environmental Governance and Political Science; Director, Governance, Environment and Markets (GEM) Initiative; and Director, Program
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Corporate Reputation Review Volume 12 Number 4 A Systematic Review of the Corporate Reputation Literature: Definition, Measurement, and Theory Kent Walker Asper School of Business, University of Manitoba, Winnipeg, Manitoba, Canada ABSTRACT A systematic review of the corporate reputation literature is conducted. The final sample of 54 articles (and one book) consists of well-cited papers, and papers in journals that have published high quality work in corporate reputation. The sample
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Table of Contents Executive Summary McDonald’s Corporation currently markets its products across its 8 geographic segments through customizing its food items to suit local tastes and preferences. Furthermore, all advertisements are shot in 12 different languages, featuring the customized products catered to each region. However, the company’s international motto, “I’m Lovin’ it”, is not translated. McDonald’s locates all of its franchises in convenience locations such as malls, airports and local
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UBurger Goes to China UBurger is a fast-casual food chain that is committed to serving fresh high quality products to a discerning populace. They specialize in a selection of burgers topped with fresh produce and sauces with three choices of protein - beef, chicken, and vegetarian patties. In addition to their staple burgers, they also serve french fries and milkshakes. We would like to take UBurger to Shanghai, China to profit from the market for American fast food which has emerged in the industrialized
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HAL 4 AVIS Beitler 3 BARU Belgia BREWING (A): MERAIH KEUNGGULAN KOMPETITIF MELALUI SOSIAL MARKETING JAWAB 1. Ringkasan Eksekutif NBB (New Belgia Bir), dianggap Sayang Amerika dari Premium berkelanjutan Craft Beer. Mereka juga dikenal karena dukungan mereka dari masyarakat lokal, tenaga kerja yang terlibat dan bertanggung jawab, dan menyediakan konsumen dengan kelas dunia Premium Craft Beer. Namun, NBB berurusan dengan hilangnya keseluruhan pangsa pasar, dan potensi pendapatan, dalam industri
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Table of contents Acknowledgements Statement of Authorship Abstract 1.0 Introduction 1 2.1 General Introduction 1-2 2.2 Background to the problems 2-3 2.3 The Objectives of the study 3-4 2.0 Literature Review 5 3.4 Definition of CSR 5 3.5 The Evolution of CSR 5-7 3.6 Carroll’s 4 Components Pyramid CSR 7 3.7.1 Philanthropic
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Hewlett-Packard: Sustainability as a Competitive Advantage By Eric M. Lowitt and Jim Grimsley May 2009 Case Study Hewlett-Packard: Sustainability as a Competitive Advantage Having worked with thousands of corporate and government clients around the world, Accenture has long understood the special characteristics that enable organizations to outperform their peers—to become high-performance businesses. High-performance businesses are those that: • effectively balance current needs and
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Finding the green in today’s shoppers Sustainability trends and new shopper insights Contents Executive summary Overview of study and methodology Who is the Green Shopper? Insights into Green Shoppers’ behavior Opportunities to engage the Green Shopper Summary of recommendations Appendix A: Sample questionnaire Appendix B: Green lifestyle behavioral test Appendix C: Sample green products 4 5 7 11 13 15 23 25 26 Finding the green in today’s shoppers Sustainability trends and new shopper
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