INDUSTRIAL INTERNSHIP REPORT ON “A STUDY ON ENHANCEMENT OF DISTRIBUTION CHANNEL” A summer training project report submitted in partial fulfillment of the requirement of Post-Graduation Diploma in Management SUBMITTED BY: G.SRIVIDYA ROLL NO. 2T4-17 SUPERVISED BY: MRS.V.ANNAPURNA (ASST. PROFESSOR) SIVA SIVANI INSTITUTE OF MANAGEMENT SECUNDERABAD-500100 2014-2016 COLLEGE CERTIFICATE COMPANY CERTIFICATE ACKNOWLEDGEMENT I would take this opportunity to express my
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innovative marketing strategies specially tailored for these regions. "The B and C category census towns are raking in good business for us. Currently, almost 35 per cent of our business comes from these circles. However, the potential here is immense as only a per cent of the total population actually use mobile phones," says a spokesperson for Tata Teleservices. TTS, operating in 20 of the existing 23 mobile telephony circles in India, is using a door-to-door marketing strategy, involving members
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1. Regarding industry analysis Competitive Forces Industry analysis is an important aspect to understanding RIM’s strategy. Porter’s five forces can be used to identify the sources of competition in a particular industry. At first, RIM was a leader in producing smartphones to the business class, but many companies realized that there was a large market potential for phones that can integrate functions ranging from email to social networking. The threat of new entrants was highest. Once Apple
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private sector’s ability to exploit the country’s areas of comparative advantage * Optimal industrial structure is endogenous to the country’s own endowment structure * Effective facilitating state creates larger surplus/profits * Faster growth from ‘off the shelf’ technology * encourages firms to adopt technologies which are consistent with the country’s comparative advantage * government adopts a set of required policies/institutions to encourage firms to adopt technology which
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ab UBS Investment Research Nokia Here we go again… Following negative pre-announcement we downgrade from Buy to Neutral We believe the main issue behind Nokia’s profit warning has been increased pricing pressure in the high-end due to lack of competitive product. We believe investors will be unwilling to put faith in the execution on new devices. We downgrade to Neutral and will revisit when visibility emerges on new products. Do risks still remain on lowered expectations? To reach low-end of
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Apple was able to stay ahead of its competitors by releasing new iPhone versions every year, and software updates whenever necessary. Expansion internationally was not as fast as domestically, thanks to heavy competition from industry giants like Nokia, the world’s biggest producer of cell phones. Currently iPhones are being sold in over 88 countries, though Apple still controls the manufacturing process for all iPhones shipped worldwide. Apple retail stores are only present in 35 of those countries
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Growth Of Micromax Introduction Micromax was incorporated as Micromax Informatics Ltd. on 29 March 2000. It started selling mobile telephones in 2008, focusing on low pricing to compete with international brands. Micromax's co-founder Rahul Sharma once saw a public call office being powered by a truck battery because of frequent power cuts in its locale. It prompted him to launch a feature telephone with an extended battery life. Micromax launched X1i, its first telephone with a month-long battery
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interested because they currently specialize in technology and telecommunications and have resources to put a deal together. Strategic buyers that would consider acquiring RIM include Google, Oracle, Microsoft, Nokia and Apple. Google has experienced extraordinary growth with their Android product. Google would most benefit from RIM’s patent portfolio and could begin manufacturing which they currently do not possess. Google and RIM also are compatible because they both use
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Communicating Corporate Social Responsibility - A Discussion of the CSR Phenomenon and CSR Communication, With Empirical Focus on NOKIA Author: Martin Lykke Jacobsen (271128) Supervisor: Dorrit Bøilerehauge June 2006 MA in International Business Communication – International Marketing, Communication & Public Relations (Cand.ling.merc. – International Informationsmedarbejder) Faculty of Language and Business Communication, English Department, Aarhus School of Business Table of Contents
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they might respond to those situations( Keeley, 2011). In other word scenario planning a method for learning about the future by understanding the nature and impact of the most uncertain and important driving forces affecting the business. It is strategy tool used to discover potential future environments in order to understand how today’s strategic decisions will have an impact on an organizations in times to come. The key elements in scenario planning are “creative thinking, imagination, an informal
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