Harley Davidson's current stock price is around $65 per share a more than 30% increase for the year. Its sales have increased over the last three years with the last year’s sales almost reaching the $6 Billion mark. With the increase in sale has brought along the increase in net income. Harley Davidson has grown from a net income of $550 million to $734 million in just two years. In that same time Harley has increased its dividend payments from $.47 per share to $1.10 per share. The P/E ratio
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Moto-Mods When one thinks of a motorcycle, Harley-Davidson generally comes to mind. Harley- Davidson is America’s oldest and most renowned motorcycle company (Corporate Design Foundation, 1995-2011). The company prides itself with its distinguished design that customers have come to love and has been a part of the company since its beginning. Because of that, Harley-Davidson has chosen not to abandon its original design but simply to enhance it. Accordingly, the company has given birth
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1. Explain how Talon helps Harley Davidson employees improve their decision making capabilities Talon is Harley-Davidson’s proprietary dealer management system. Talon handles inventory, vehicle registration, warranties, and point-of-sale transactions for all of Harley-Davidson’s dealerships. The system helps improve decision-making capabilities by offering an enterprise wide view of operations, sales, and expenses. The system automatically generates part orders, taking much of the guesswork out
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Harley-Davidson Case Analysis Harley-Davidson should tailor is product and service offerings to the 55-64 year old segment, and expand its Rental and Rider’s Edge programs to continue growing Market leader in motorcycles - Market leader with 50% domestic and 32% global market share in motorcycles - Stock prices CAGR since 1989: 32% - American legendary lifestyle brand - Loyal customers: 900,000 members in Harley-Davidson Owner Group - 50% of sales to repeating customers - Average customer age
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1. Explain how Talon helps Harley Davidson employees improve their decision making capabilities. Talon is a very successful ERP system. It integrates information from every Harley-Davidson store and performs routine tasks. The former allows employees to focus on customer satisfaction because critical, detailed information is available, thus saving time because the information is already available which facilitates a customer oriented environment that builds strong relationships and customer loyalty
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expected sale price per unit. Therefore, the choice was made to make reasonable assumptions using publically available corporate financial data as a starting point. The primary source for that was data thus obtained from the company’s 2013 10-K filing (Harley-Davidson, Inc. February 24, 2014 "Harley-Davidson 2013 Form 10-K Retrieved August 16, 2014 from http://investor.harley-davidson.com/phoenix.zhtml?c=87981&p=irol-reportsannual). The 2013 Consolidated Statement of Operations (Harley-Davidson
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BMA | Marketing analyze of Harley Davidson entrance into India | [Skriv dokumentets undertitel] | Mogens Dalsgaard & Kinimo Olivier 26-12-2012 | Harley Davidson, entrance into India Abstract This paper will try to analyze, if Harley Davidson has followed the traditional customer driven marketing way by following the path to create customer value and later getting the value back and the behavior of the customers can affect the demand for its bikes. The value stream
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1. Explain how Talon helps Harley-Davidson employees improve their decision-making capabilities. Talon is Harley-Davidson’s proprietary dealer management system. Talon handles inventory, vehicle registration, warranties, and point-of-sale transactions for all of Harley-Davidson’s dealerships. The system helps improve decision-making capabilities by offering an enterprise wide view of operations, sales, and expenses. The system automatically generates part orders, taking much of the guesswork out
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24/04/2016 24/04/2016 Elodie Ruetsch, Namita Goel, Mikail Onder, Astha Bhatia, Arjundev Singh Wadalia Institute of Management TEchnology Dubai Elodie Ruetsch, Namita Goel, Mikail Onder, Astha Bhatia, Arjundev Singh Wadalia Institute of Management TEchnology Dubai Customer Retention Customer Relationship Management Customer Retention Customer Relationship Management Table of Contents I. Introduction 2 II. New Trends in Customer Retention Strategies 2 III. Technology: Resolving
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general concept of sales which came from the theory of exchange. This idea originated from the fact that people want things they do not have and they want to get rid of things that they have to much of. The position of marketing in organizational success has changed over the years as marketing has become the essence of a businesses success. Most parts business rely on the success of marketing. The working parts of marketing include advertising, public relations, promotions and sales. Marketing is the
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