Valor de la Vida Util del Cliente Por qué es tan importante para Day la satisfacción del cliente? Teniendo en cuenta el Anexo 9 del caso, donde se ha investigado el comportamiento del consumidor de Starbuck’s en función de su satisfacción, se solicita al alumno calcule el “Valor de la Vida Util” de cada cliente insatisfecho, satisfecho y altamente satisfecho. Señale las implicancias de los resultados que observa. Para Christine Day, vicepresidenta de Starbuck’s, es muy importante la satistaccion
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Case 6 - TiVo Company Overview TiVo founders Jim Barton and Michael Ramsay left Silicon Graphics in 1997 and the two dynamic entrepreneurs decided they would reinvent how people can watch television. TiVo was a ground-breaking invention that allowed viewers to control what they watched, when they watched it. Fourteen months after the launch of TiVo, they had 42000 subscribers with a rate of 14000 new subscribers per quarter. With 102 million TV-watching households in the US, this was about a
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Problems noted with Red Lobster Invigorating Initiative: Based on the market research it appears that over the decades Red Lobster has a new segmentation group, i.e. experiential. This group, who is classified at the highest income level, dines out the most at causal and fine dining restaurants and loves sea-food is the group which Red-Lobster should make the primary focus for its campaign. Since this segment is fairly new for Red Lobster and it needs to embrace the fact in their re-invigorate initiative
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To: Carl Rausch From: Sukhada Kulkarni RE: Release of Oxyglobin Date: October 30, 2013 The intent of this document is to provide suggestion for the timeline to release Oxyglobin. I would recommend releasing Oxyglobin to the market as soon as possible. Situation Analysis: There has been a debate if Oxyglobin release should be delayed by two years as it might jeopardize the sales of Hemopure. The concern here is that the estimated price of Oxyglobin ($150 per unit) might not allow Hemopure
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Barilla: Coordinating Supply and Demand OPIM: 615, Class 8 Kunal Mahajan (Penn ID: 56704329) Question 1: Diagnose the underlying causes of the difficulties that the JITD program was created to solve. What are the benefits and drawbacks of this program? JITD was targeted at solving two issues in the supply chain- high inventory and stock outs in stores. A. High Inventory Barilla, distributors and retailers were all carrying excess inventories which caused a drain on profits in the entire
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Melecio D Magallon Marketing Strategy September 28, 2014 Southwest Airlines Executive Summary Company: Southwest’s philosophy; “We manage in good times so that our company and our people can be job secure and prosper through bad times,” has served the 47 year old airline very well. Southwest has differentiated itself in the market by creating a low cost and efficient strategy which has allowed it to distinguish itself from any other airline. This being said, in the past
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MICHAEL H. VANDERBURG, Petitioner, v. NC DEPARTMENT OF REVENUE, Respondent Court of Appeals NO. COA04-554 Filed: 1 March 2005 The Facts Michael Vanderburg was an employee with the N.C. Department of Revenue when he was terminated for work unsatisfactory work despite his first line supervisors writing nothing but good remarks. Vanderburg held a second job as an assistant pastor and was told to take down any religious items in his cubicle. Vanderburg believes he was terminated due to religious
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Financial Markets Q1. HMC’s aims to provide relatively predictable cash flows from the endowment to the different schools within the university. As stated in the case, “the general objective was to preserve the real value (adjusted for Harvard’s expense growth) of the endowment and its income distribution in perpetuity”. In recent years, the payout ratio (Endowment spending as a % of total Endowment value) has had a target range of 4.5% to 5.0%. In the case’s example, the average growth rate
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Financial Markets Q1. HMC’s aims to provide relatively predictable cash flows from the endowment to the different schools within the university. As stated in the case, “the general objective was to preserve the real value (adjusted for Harvard’s expense growth) of the endowment and its income distribution in perpetuity”. In recent years, the payout ratio (Endowment spending as a % of total Endowment value) has had a target range of 4.5% to 5.0%. In the case’s example, the average growth rate
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that 10% of this amount must be kept as margin. Therefore, he would borrow $4,999,516.42 from the bank at a borrowing rate of 8%. The cost of capital for company funds is expected to be higher. However, as this number is not explicitly given in the case, we assume that it is 8% too. The total price for the index is adjusted by a mark-up of 0.0025% for a round-trip impact. As he cannot buy partial stocks, he will only make use of $4,999,516.42 (see Figure 1). Jim will use this amount to buy 3628
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