ASSIGNMENT FRONT SHEET Assignment 1 |To be completed by student | | | |Date Submitted : .......................... | |Name ....................................................………….(print) | |
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Learning Outcomes The student should be able to demonstrate: A basic knowledge and understanding of the diversity of the scope of management in organisations The ability to undertake basic research and to communicate information effectively in both oral and written form A basic knowledge of the underlying concepts and principles related to entrepreneurial activities and their management Deliverables This group assignment represents 50% of the total
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School of Management & Languages [pic] Referencing and Scholarship Scholarship It is important as a student at university to read as widely as possible around your subject. Your reading might include media and news but should, in particular, be informed by robust academic work. There are a number of primary objectives for academic reading: • To understand a theoretical concept • To develop broader understanding of a subject • To expand applied
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and case examples to develop your argument. Essay Outline Your essay should include the following key components: Introduction: 400 words Body: 1800 words Conclusion: 300 words A list of references (adhering to the Harvard referencing Style) Appendices (if appropriate) Further guidance on how to develop your essay will be provided in class Word count and Submission Date As per breakdown above, your essay should be around 2500 words (10% below of above is
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|Authorised: Dean of School |[pic] | |Owner: Dean of School | | |Approved by: SQC | | |Date: 28th June 2004 |
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Individual Assignment (50%) | Module’s Information | Module | MKT3204 21st Century Consumer Marketing (4cr) | Session | JAN 2016 | Programme | B.A.(HONS) IN MARKETING | Lecturers | Syed Izzaddin Syed Jaafar | | Email: syedizzaddin.jaafar@newinti.edu.my | Room: | Coursework Type | Individual Assignment | Percentage | 50% out of 100% | Hand-out Date | WEEK 2 | Due Date | WEEK 12 | Topic (state Company and Service) : | Student’s Declaration: | I declare that: *
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Student earning L Centre What is a referencing system? (Author-Date System) HARVARD REFERENCING There are many variations of the Harvard referencing style. This leaflet is based on the AGPS Style Manual (6th edn), 2002. It is advisable to check with each lecturer as to which variation they require you to use and to follow that advice for the work submitted to that lecturer. A referencing system is a standardised way of informing readers of the sources of information, ideas, graphics
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did people live? How did people get their food? What types of work did people do, and how was it organised? What were people’s major concerns and preoccupations? What was the general standard of living? 4. You should use the Harvard reference system for in-text referencing and your Reference List. 5. You should use the Blainey reference and at least one of: Henslin, J, Possamai, A & Possamai-Inesedy, A 2011, Sociology: a down-to-earth approach, Pearson, Frenchs Forrest, pp.136-140. Macionis J &
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INDIVIDUAL ASSIGNMENT (10%) Please choose one topic out of the following three: 1. When looking at factors influencing consumer behaviour, the CMO of a multinational company said “Failure to adjust to cultural differences can result in ineffective marketing or embarrassing mistakes”. Do you agree or disagree with this statement and why? Illustrate you answer with examples. 2. Choose a fast moving consumer goods (FMCG) company in Vietnam. Analyse the marketing environment of that company
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A Guide to the Harvard Referencing System for CQI students These guidelines have been designed to keep students informed of the Harvard Referencing System and assist with their achievements with CQI. 1. DEFINITIONS 3 2. HOW TO CITE IN YOUR TEXT 4 2.1 Authors 4 2.1.1 Direct 4 2.1.2 Indirect 4 2.2 Page Numbers 4 2.3 Chapter Authors from edited books 4 2.4 Corporate authors 4 2.5 Secondary sources 5 2.6 Tables or Diagrams 5 3. HOW TO REFERENCE
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