courses/subjects. In the first year all the 14 courses are compulsory. In the second year there will be three types of courses, namely, compulsory, electives and sectorial specialisation. The MBA programme will have four electives, namely, Marketing, Finance, Human Resource and Information Systems. A student can choose any one of the four electives. There will be five sectorial specialization areas, namely, Retail, Pharmaceutical and Healthcare, Rural and Cooperatives, Public Systems and Policy, and Banking and
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STRATEGIES. 99 APPROPRIATE FUNCTIONAL AREA STRATEGIES. 100 THE IMPORTANCE OF LINKING STRATEGIES TO COMPANY VALUES AND ETHICAL STANDARDS. 100 FIRST MOVER ADVANTAGE AND DISADVANTAGES. 101 TWOS Matrix 102 Strength-Opportunity 102 Weakness-Opportunity 103 Weakness-Threat 104 Space Matrix 105 Financial Strength 106 Score 106 Average 106
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INTRODUCTION People need competence to perform tasks. The nature of the job is constantly changing due to changes in the environment, changes in organizational priorities, goals and strategies, changes in technology etc., higher degree and quality of performance of tasks requires higher level of competence in people of an organization is essential to achieve the organizational goals and objectives. One of the important mechanism of HR Department is that TRAINING, which is a commonly
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ANALYSIS INTRODUCTION SITUATION ANALYSIS COMPANY DESCRIPTION Lotte Co. was originally established in June 1948 in Japan with the aim to provide an internationalization and diversification products and services to customers (Lotte Co. Ltd. 2012). In 1967, Lotte Co. Ltd. expanded their market to Korea, established Lotte Group to offer a modernized food industry and a high-standard lifestyle to their customers (Lotte Group 2012). Nowadays, Lotte has grown into a global company with offices
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Electronic Cigarette Stop Program Jennabelle Jo Andrews Alexander NUR/598 September 8, 2014 Linda Roan Abstract The Public health Department in Las Vegas Nevada has become concerned with the increasing popularity and use of electronic cigarettes. The consequence of e-cigarette use on the health of the public is uncertain. There is a lack of information, and regulation making it unknown if these products are safe. One of the main concerns is the potential influence on children, and whether
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目（中文） 咖啡连锁产业营销策略研究—星巴克中国案例研究 （英文） A Research on the Marketing Strategies of Coffee Chain Business- A Case Study of Starbucks in China 姓 名 （中文） 李佩琪 （拼音） LiPeiQi 学 号 20100301336 所在学院 国际商务英语学院 年级专业 国际商务管理 指导教师 侯香勤 职称 讲师 完成时间 2014 年 2 月 28 日 A Research on the Marketing Strategies of Coffee Chain Business --- A Case Study of Starbucks
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Indian Railway Accounts Service, Group 'A'. (xiv) Indian Railway Personnel Service, Group ‘A’. (xv) Post of Assistant Security Commissioner in Railway Protection Force, Group ‘A’ (xvi) Indian Defence Estates Service, Group ‘A’. (xvii) Indian Information Service (Junior Grade), Group ‘A’. (xviii) Indian Trade Service, Group 'A' (Gr. III). (xix) Indian Corporate Law Service, Group "A". (xx) Armed Forces Headquarters Civil Service, Group ‘B’ (Section Officer’s Grade). (xxi) Delhi, Andaman & Nicobar
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University School of Business, Stockholm University, Department of Marketing, S-106 91 Stockholm, Sweden a r t i c l e i n f o Available online 29 January 2013 Keywords: Generational cohorts Generational marketing Market segmentation Generation Y Baby Boomers Consumer behavior Purchase involvement Retail strategies abstract This paper presents some significant empirical findings about generational cohorts and their shopping behavior. Marketing has long relied on the use of market segmentation. While
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For the exclusive use of C. Fang, 2015. 9-910-410 DECEMBER 11, 2009 CHRISTOPHER A. BARTLETT Philips versus Matsushita: The Competitive Battle Continues Throughout their long histories, N.V. Philips (Netherlands) and Matsushita Electric (Japan) had followed very different strategies and emerged with very different organizational capabilities. Philips built its success on a worldwide portfolio of responsive national organizations while Matsushita based its global competitiveness on its
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explicitly identify the original source. Notice Statements and opinions expressed in the chapters are these of the individual contributors and not necessarily those of the editors or publisher. No responsibility is accepted for the accuracy of information contained in the published chapters. The publisher assumes no responsibility for any damage or injury to persons or property arising out of the use of any materials, instructions, methods or ideas contained in the book. Publishing Process Manager
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