assess the Apollo history and its strongest competitors, determine its market segmentation and weigh pros and cons of its courses. In addition to that, our group had to propose an idea for a new course by relying on the questionnaire data we made in the previous phase. Therefore, by choosing a segment of target, we made up a course, which is the main aim of Apollo project. Before offering an idea for a new course, the first thing that has to be done is reviewing the Apollo history, its service, rewards
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CUSTOMER SATISFACTION AND CUSTOMER RETENTION OF TELECOMMUNICATION COMPANIES IN BANADIR REGION BY Open University of Malaysia CUSTOMER SATISFACTION AND CUSTOMER RETENTION OF TELECOMMUNICATION COMPANIES IN BANADIR REGION Project Paper Submitted in Partial Fulfillment of the Requirement of the degree of Master of Business Administration ABSTRACT After the collapse
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iPhone and now iPad. Apple Inc. is by far the largest company in the world by market capitalization. At $565 billion (INR 28.25 trillion!) it pips Exxon Mobil, the largest upstream oil company in the world, worth $408 billion! 2. APPLE: BRIEF HISTORY Founders Steve Jobs and Steve Wozniak effectively created Apple Computer on April 1, 1976, with the release of the Apple I, and incorporated the company on January 3, 1977, in Cupertino, California. APPLE FOUNDER For more than two decades
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Instructor's Name Course Title 2 February 2016 Microsoft Microsoft Corporation Introduction Microsoft Corporation is a multipurpose and multinational company based in America. The corporation is headquartered in the Redmond, Washington. It mainly focuses on the development, licensing, supporting and selling of the computer electronics, computer software, personal computers and the affiliate services. The corporation is mainly
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......3 Key Facts...............................................................................................................3 Business Description...........................................................................................4 History...................................................................................................................5 Key Employees.....................................................................................................8 Key Employee
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Product leadership Samsung and Apple Samsung has been searching for an answer for the hugely popular iPhone since the smartphone-boom exploded in 2007 with the launch of the first iPhone. The answer came in the form of the OS Android. Samsung decided to walk hand-in-hand with google and released the first galaxy s phone in 2010, to compete against the industry giant, Apple. Since then, the industry has matured. And Samsung, from having a small smartphone market share in 2010, has accomplished an
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Company Profile History Key Dates: 1976: With $1,300, Steve Jobs and Steve Wozniak found Apple Computer, Inc. 1980: Apple converts to public ownership. 1982: Apple becomes the first personal computer company to reach $1 billion in annual sales. 1985: John Sculley assumes the helm after a management shakeup that causes the departure of Jobs and several other Apple executives. 1991: PowerBook line of notebook computers
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This case study provides a glimpse at Research in Motion’s (RIM’s) entry into the Chinese market during a time when many distractions—principally a patent dispute with NTP—occupied management’s attention. Norm Lo had been in charge of the Asia Pacific region for eight months, though he had been with RIM for five years. Lo was successful in signing new partners throughout Asia, but China remained a difficult market to crack. One holdup was an impasse with regard to RIM’s use of encryption
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TU-53.1360 Cross-Cultural Management Assignment 1.12 Mister Y Mister X Mister Z Mister W Mister Q Table of Contents 1. Introduction................................................................................................................................... 1 2. Group Members and Dynamics of Team............................................................................... 2 2.1. Mister Y .............................
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Over 100 companies joined the mobile commerce forum within a year, many forming mobile commerce teams of their own, e.g. Mastercard and Motorola. Of these one hundred companies, the first two were Logica and Cellnet. Member organizations’ such as Nokia, Apple, Alcatel, and Vodafone began a series of trials and collaborations. Mobile commerce services were first delivered in 1997, when the first two mobile-phone enabled Coca Cola vending machines were installed in the Helsinki area in Finland. The
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