Journal of Applied Business and Economics Global Business Management: Current Trends and Practices Michael Wisma Saint Joseph College of Indiana Today, problems associated with global business management have been identified as factors that negatively impact the performance and productivity of multinational corporations and in turn, adversely affect regional and national economic growth. While factors related to logistics and distribution are important when selecting international suppliers
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An Introduction to Organisational Behaviour for Managers and Engineers This page intentionally left blank An Introduction to Organisational Behaviour for Managers and Engineers A Group and Multicultural Approach First Edition Duncan Kitchin AMSTERDAM BOSTON HEIDELBERG LONDON NEW YORK OXFORD PARIS SAN DIEGO SAN FRANCISCO SINGAPORE SYDNEY TOKYO Butterworth-Heinemann is an imprint of Elsevier Butterworth-Heinemann is an imprint of Elsevier 30 Corporate Drive
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conceptual research paper that has been developed based on gaps in prior frameworks of standardization/adaptation. A three-factor model of standardization/adaptation of global marketing strategy was developed. The three factors include homogeneity of customer response to the marketing mix, transferability of competitive advantage, and similarities in the degree of economic freedom. Findings – The model through the use of feedback effects explains the dynamics of standardization. Research limitations/implications
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C 2010 The Authors. Bulletin of Economic Research C 2010 Blackwell Publishing Ltd and the Board of Trustees of the Bulletin of Economic Research. Published by Blackwell Publishing, 9600 Garsington Road, Oxford OX4 2DQ, UK and 350 Main St., Malden, MA 02148, USA. Bulletin of Economic Research 64:4, 2012, 0307-3378 DOI: 10.1111/j.1467-8586.2010.00364.x CULTURE AND GROWTH: SOME EMPIRICAL EVIDENCE Dustin Chambers and Susan Hamer Department of Economics and Finance, Salisbury University, Salisbury
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Chapter 3. Moreover, I would like to thank Florian Mailänder and Mag. Fritz Alexander from Research International Ltd. for their agreement to collaborate on the scale development project (Chapter 5) and for their valuable input from the practitioners’ side. iii iv ABSTRACT Brand positioning is a core concept in marketing. Despite the importance of the concept, however, there is limited research in the field of positioning clarifying to what extent various brand positioning alternatives
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Luciana Cappuccino better known as “Lucky”. I was aware of her Spanish culture when I was first introduced to her just because of her first name. We sometimes forget how something as personal as our name is stamped by our cultural origin. I did further research into her name; I found out that Luciana is a typical Spanish name meaning light. The religious ties were very prevalent from the beginning even before I had started the interview. Argentina like most of Latin America and my own culture, the Caribbean
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International Journal of Market Research Vol. 54 Issue 4 Children’s attitudinal reactions to TV advertisements The African experience Ayantunji Gbadamosi Robert E. Hinson University of Ghana University of East London Eddy K. Tukamushaba Irene Ingunjiri Strathmore University Hong Kong Polytechnic University This paper is aimed at exploring African children’s attitudinal reactions to television advertisements . A total of 65 children from four African countries – Ghana, Nigeria, Kenya
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understand the theory of workplace diversity, its benefits and barriers. The purpose of this research is to discover the impact of diversify workforce towards organizational performance which focus into the education sector. The research also emphases on workforce diversity which contains the gender, ethnic and education background of the employees which is the utmost critical variables amongst all the others. The research was done by distributing 100 questionnaires to the faculty members of 5 different universities
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have been seeking their trust and, therefore, their commitment to more solid and stable companies (Cohen, 2009, p. 341). Many entrepreneurs, executives, and academics arise frequently how to increase the level of commitment of their employees. This research intends to provide light to two basic questions: in one side, for a better understanding of employee commitment the question would be: what is a commitment and how many types of commitment exist? In the other side, with the purpose of
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Number: BS2104 Word Count: 2179 Executive summary The subject of this report is the ‘war for talent’ phenomenon and its implication on talent management practices. Its first section presents the aim and objectives and the utilised methods of research. In the second chapter called ‘What is talent’, various definitions from different angles are provided for a better understanding of the main topic of the report. The third chapter analyses the ‘war for talent’ concept with both pro and con academic
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