------------------------------------------------- ------------------------------------------------- LONDON CHURCHILL COLLEGE Programme: BTEC Higher National Diploma (HND) Hospitality Management Unit Number and Title: Customer Service Unit Level: QCF Level 4 (J/601/1790) Module Tutor: Areti Karali Email: a.karali@londoonchurchillcollege.co.uk Date Set: 03/10/2012 Learner’s name and statement of authenticity Learner’s Name: Martin Gonzalez Perez Learner’s
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INTRODUCTION Selangor is one of the 13 states in Malaysia. It is on the west coast of Peninsular Malaysia and is bordered by Perak to the north, Pahang to the east, Negeri Sembilan to the south and the Strait of Malacca to the west. It completely surrounds the federal territories of Kuala Lumpur and Putrajaya. The origin of the name Selangor is lost in history, although some source claim the name to have come from the Malay word selangau, which gives the meaning of a large fly, most probably due
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UNIT 1 The travel and tourism industry Introduction T he travel and tourism industry is one of the biggest and fastest growing industries in the UK. This unit will give you an introduction to the industry, providing a sound basis for further study. You will find out about the nature of the industry, its size and scale, and you will be introduced to the types of organisations that form its structure. In addition you will investigate the development of the industry and the factors
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i Richard Ivey School of Business The University of Western Ontario IVEy 9A98A005 DELTA GRAND PACIFIC HOTEL s Tom Gleave prepared this case under the supervision of Professor John Kennedy solely to provide material for class discussion. The authors do not intend to illustrate either effective or ineffective handling of a managerial situation The authors may have disguised certain names and other identifying information to prefect confidentiality. Ivey Management Services prohibits
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Graduate School of Business (HEC, Ecole des Hautes Etudes Commerciales) University of Lausanne (Switzerland) MK-07-003 Setting the stage: Disneyland Resort Paris Saskia Faulk and Jean-Claude Usunier prepared this case solely to provide material for class discussion. The authors do not intend to illustrate either effective or ineffective handling of a business situation. The authors may have disguised certain names and other identifying information to protect confidentiality. The Institute
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Introduction Airasia is an airline started by the Malaysia government conglomerate, DRB-Hicom in 1993 and it’s first operation was carried out on 18 November 1996. The current Airasia country CEO of Malaysia is Aireen Omar. Since 2001, Airasia had been growing rapidly and received recognition award for largest low fare airlines in the Asia. It now served over 60 domestic and international countries with a fleet of 72 aircrafts all airbus A320-200 with 108 routes network. Airasia is well
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Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-K (Mark One) ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2012 or ¨ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to COMMISSION FILE NO. 001-32876 WYNDHAM WORLDWIDE CORPORATION (Exact name of registrant as specified
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it today, began to develop in 1907, when Richard Schirrmann, a teacher from the small town of Altena in Germany, decided to adapt one of the empty classrooms for an accommodation and overnight stay for students. This idea was not entirely unique, as inns and taverns in Austria already offered accommodation at reduced prices for students since 1885. But Schirrmann had even bigger plans; he managed to develop a movement (Karr, 2014). His idea was to attract students from industrial towns to rural areas
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the camera. • Suggestive (mark evokes or suggests a characteristic of the underlying goods), example, “Citibank” used with financial services. • Descriptive, (describes quality or features of the goods and services), example; “Holiday Inn” describes a hotel. • Generic, (general group to which the underlying product belongs). Example; “juice” is a generic term which categorize juice. In the case of Rally, since it has no logical relationship
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Bibliography 25 Introduction This report is analysing The Kenbarry Hotel, giving marketing recommendations based on marketing theories and concepts that will be also be discussed. The Kenbarry Hotel is in the centre of Blackpool attracting tourists from all over the country. Blackpool is well known for its seaside resort and the Blackpool Tower – which the Kenbarry Hotel is situated close to. The hotel is run by brothers, Shaun and Rod Smallwood who do everything from the cleaning
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