Holistic Marketing

Page 13 of 50 - About 500 Essays
  • Premium Essay

    Perodua

    Form miscellaneous / Marketing Strategies For PeroduaMarketing Strategies For PeroduaThis essay Marketing Strategies For Perodua is available for you on Essays24.com! Search Term Papers, College Essay Examples and Free Essays on Essays24.com - full papers database. Autor:  anton  04 May 2011Tags:  Marketing,  Strategies,  PeroduaWords: 2775   |   Pages: 12Views: 3211Printable Version Essay: Marketing Strategies For PeroduaRead Full EssayJoin Now!Executive SummaryThis marketing report briefly analyses

    Words: 3109 - Pages: 13

  • Premium Essay

    Mba5501 Syllabus

    MBA 5501, Advanced Marketing Course Syllabus Course Description An overview of advanced topics in marketing planning, strategy, analysis, and control. Emphasis on consumer needs and analysis, market position, competition, and public policy environment related to marketing activities. Prerequisites None Course Textbook Kotler, P., & Keller, K. L. (2012). Marketing management (14th ed.). Upper Saddle River, NJ: Prentice Hall. Course Learning Objectives Upon completion of this course

    Words: 3472 - Pages: 14

  • Premium Essay

    Delivering Value

    Delivering Value Through the 4P’s of Marketing. Analysis On How Dialog GSM Deliver Value. By: Prabath De Alwis Student ID : 30111996 Due Date : 02.12.2012 Submitted to: Cris Kariyawasam BUMKT 5901 Marketing Summer Semester ATMC SL Individual Assignment – Delivering Value Table of Contents

    Words: 4644 - Pages: 19

  • Premium Essay

    Thesis for Green Marketing

    Green Marketing -A case study of British Airways By Daniel Szuster A Master Thesis in Culture, Communication and Globalisation at Aalborg University January 2008 Title: Green Marketing, a case study of British Airways Signs: 133.188 Supervisor: John Hird ----------------- Daniel Szuster Table of Contents Introduction 5 Methodology 7 The Meaning of Green 8 Introduction 10 Theoretical Framework 11 Background Information 13 Theoretical

    Words: 13390 - Pages: 54

  • Premium Essay

    Research Papers

    Internship Report           on                           Experiential Retail of  OTOBI Ltd.  Internship Report On Experiential Retail of OTOBI Ltd. BUS-400 Submitted To: Suman Paul Chowdhury (Main Advisor) Senior Lecturer BRAC Business School Submitted By: Shahriyar Hasan ID: 05304052 BRAC Business School Mahmudul Haq (Second Advisor) Assistant Professor BRAC Business School Date: 9th May, 2010 Executive Summary After getting the four years theoretical knowledge in BBA

    Words: 9140 - Pages: 37

  • Premium Essay

    Feasibility of Establishing a Fruit Juice Selling Chain in Dhaka City

    Instructor, M101 Principles of Marketing Prepared by: GROUP 8 Md. Mainuddin, ZR 23 Abdullah Al Azad Adnan, ZR 47 Tasnuva Sultan, RQ 48 Shafquat Ahmed, ZR 39 Institute of Business Administration (IBA) University of Dhaka January 03, 2009 ii January 03, 2009 Mr. Abu Yousuf Md. Abdullah Professor Institute of Business Administration (IBA) University of Dhaka Dear Mr. Yousuf: This letter is regarding our final report for M101 Principles of Marketing, entitled “Feasibility of Establishing

    Words: 15559 - Pages: 63

  • Premium Essay

    Marketing

    Executive Summary This marketing report briefly analyses the marketing approach of Perusahaan Otomobil Nasional Kedua (PERODUA), in this analysis, the various marketing activities such as product development, distribution, pricing, advertising and market research of the company is critically evaluated. The report also evaluates the company's current position against the automotive industry and its competitors. A concise insight into the consumer's perception of the brand is also investigated. The

    Words: 2981 - Pages: 12

  • Premium Essay

    Setting Strategy of Product

    Kotler • Keller Marketing Management • 14e Phillip Kevin Lane Creating Long-term Loyalty Relationships Discussion Questions 1. What are customer value, satisfaction, and loyalty, and how can companies deliver them? 2. What is the lifetime value of customers, and how can marketers maximize it? 3. How can companies attract and retain the right customers and cultivate strong customer relationships? 4. What are the pros and cons of database marketing? Copyright © 2012 Pearson Education

    Words: 909 - Pages: 4

  • Premium Essay

    Marketing Phenomenon

    Marketing Name College Date Introduction Marketing is everything, says McKenna. It is the business aspect of doing market research about your targeted clientele and their preferences and then providing the superior customer value. It is the communicating to the customers or the market about your product or services and why the client partner or society should choose your product. According to Silk, marketing is the process by which a firm creates value

    Words: 1384 - Pages: 6

  • Premium Essay

    Strategic Planning

    review meeting and internal communication * Lead weekly and monthly volume estimate, RE and brand phasing - understand variances and communicate to BU/Region leadership conduct deep dive analysis to understand performance better - work with Marketing Manager and FCL Lead to course correct * Lead joint system planning from company side...working closely with BU, GM, Finance Director and BIG. This involves long range business / industry forecast, consumer/shopper trends impacts business and

    Words: 906 - Pages: 4

Page   1 10 11 12 13 14 15 16 17 50