Honda Motors

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    General Motors

    Inside General Motors: Communicating through the crisis By Marc Wright http://www.simply-communicate.com/case-studies/internal-communication/inside-general-motors-communicating-through-crisis Katie McBride had the hottest seat in internal communications last year as car giant General Motors filed for Chapter 11 in one of the most dramatic melt-downs of the economic crisis.  She came to the IABC World Conference to a sell-out session where she relived her experiences of the last 12 months

    Words: 1246 - Pages: 5

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    Pendragon

    Executive summary Inchcape is an independent international automotive retailer and distributor, which is operating in 26 Emerging and Developed markets. It has diversified multi-channel revenue streams comprising sales of new and used cars, spare parts, sales service, insurance and finance. Inchcape’s vision is to be the world’s most customer-focused automotive retail group and good operation of world’s famous automotive brands, such as BMW/Mini, Land Rover, Porsche, Toyota/Lexus, Volvo, Jaguar

    Words: 2827 - Pages: 12

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    Innovating Out of the Crisis

    useful recipes for machine tools builders Innovating out of the crisis – Useful recipes for machine tools builders Table of contents An unprecedented recession 3 Improved thermal stability of new motor technology raises spindle productivity and machining quality 3 Conventional motor technology suffers from major drawbacks 3 Benefits of synchronous spindles 4 Thinking out of the box and engineering bespoke solutions can pay beyond expectations 8 Innovation as a powerful mean of

    Words: 2139 - Pages: 9

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    Unit 1 Discussion Board-Advanced Entrepreneurship

    territories, but mainly in North America. The Cadillac is marquee owned by General Motors. It is the second oldest American automobile manufacturer behind Buick, and among the oldest brands in the world. Cadillac’s inception to the world came in 1902 by Henry Leland, a master mechanic and entrepreneur. He named the company after his ancestor, Antoine de la Mothe Cadillac; who was born Antoine Laumet, Detroit’s founder. General Motors purchased Cadillac in 1909 and within six years it became the foundation

    Words: 603 - Pages: 3

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    Vstar Manual

    EB000000 XVS1100 (L) SERVICE MANUAL ©1998 by Yamaha Motor Co.,Ltd. First edition, October 1998 All rights reserved. Any reproduction or unauthorized use without the written permission of Yamaha Motor Co., Ltd. is expressly prohibited. EB001000 NOTICE This manual was produced by the Yamaha Motor Company primarily for use by Yamaha dealers and their qualified mechanics. It is not possible to include all the knowledge of a mechanic in one manual, so it is assumed that anyone who uses this

    Words: 52990 - Pages: 212

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    Tata Nano -Marketing Flaw

    reach and is still the same.”- Ratan Tata Before starting the project, an extensive research was conducted by Tata Motors. They have finally arrived at; the middle class men should have safer transportation for their families, to fill the status void felt by the middle class families and also realized that four wheels had emotional, not just practical appeal. Tata motors initial sales projections were at about 500,000 cars per year. The basic reason was the conviction that the target price

    Words: 512 - Pages: 3

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    Greenwashing

    Essay Outline A3 Jackie Introduction 1. Background “Greenwashing” is what companies or organizations do when they spend more time claiming to be “green” through advertising and marketing than actually implementing business practices that minimizes environmental impacts ( Berkeley Media Studies Group, 2008). In recent decades, due to the increasing pressure from the government and public regarding the environmental issues, a growing number of companies are using “greenwashing” strategies to boost

    Words: 1297 - Pages: 6

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    Tata Motors

    Tata entered the commercial vehicle sector in 1954 after forming a joint venture with Daimler-Benz of Germany. After years of dominating the commercial vehicle market in India, Tata Motors entered the passenger vehicle market in 1991 by launching the Tata Sierra, a multi utility vehicle. After the launch of three more vehicles, Tata Estate (1992, a stationwagon design based on the earlier 'TataMobile' (1989), a light commercial vehicle), Tata Sumo (LCV, 1994) and Tata Safari (1998, India's first

    Words: 414 - Pages: 2

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    Econ Research Paper

    Research Paper The Effects of the Great Recession on the Auto Industry Submitted by Luis A. Castro Prepared for Professor John Machnic BUSN 6120, Managerial Economics Summer 1, 2012 Section: OE Webster University July 24, 2012 CERTIFICATE OF AUTHORSHIP: I, Luis A. Castro, certify that I am the author. I have cited all sources from which I used data, ideas, or words, either quoted directly or paraphrased. I also certify that this paper was prepared by

    Words: 706 - Pages: 3

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    Benz Issue

    In the early 1990s, Mercedes Benz was experiencing declining profit margins as a result of the increasing value of the German Deutschmark (BMW, 2007). The competitive environment for MB at the time was characterized by other leading European automobile manufacturers undergoing the same effects of high labor costs and weakening monetary exchange rates (BMW, 2007).The sales stats for 1993 proved to be the only year that Mercedes Benz has ever showed negative profits. The monetary exchange rate and

    Words: 297 - Pages: 2

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