North South University School of Business Project on: HRM issues of Unilever Bangladesh Limited Course: Mgt-351, Sec-8 Submitted To: Naureen Khan Submitted By: 1. Mohammad Maruf Ahmed ID 1130564030 2. Md.Khairul Amin Bhuiyan 3. Anirban Muhury 1310476030 4. H.M. Tanjim 1220215030 Work done by members Name | work | Pages | Mohammad Maruf Ahmed | Executive summery to selection process | 3-16 | Md.Khairul Amin Bhuiyan
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Practices and motivation, and how it may improve productivity in the Travel & Tourism Industry. In order to achieve this, a methodology consisting of a review of theorist literature, surveys and case studies. The paper will also demonstrate how the review carried out indicates the significance of the motivational factors on productivity. Hence, how the implementation of flexible working practices can increase a company’s competitive advantage thus, help to improve the company’s business performance.
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sister airlines which are Indonesia AirAsia and Thai AirAsia. By the year of 2005, AirAsia already had 16 modern Boeing 737 jets. Its company’s headquarter is located in Sepang, Selangor, Malaysia. Its main base is the Low Cost Carrier Terminal (LCCT) at Kuala Lumpur International Airport (KLIA) which is the new home for the AirAsia Bhd and employed 3474 employees to operate the airline business. LCCT
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and other regional fare. The company was founded as Kentucky Fried Chicken by Colonel Harland Sanders in 1952, though the idea of KFC's fried chicken actually goes back to 1930. Although Sanders died in 1980, he remains an important part of the company's branding and advertisements, and "Colonel Sanders" or "The Colonel" is a metonym for the company itself. The company adopted KFC, an abbreviated form of its name, in 1991. Newer and remodeled restaurants will adopt the new logo and name, while older
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Advertising Target 7 2. Advertising Objectives 7 a. Increasing Sales and Profits 7 b. Reminder Advertising 8 c. Follow-Up 8 3. Advertising Budget 9 4. Advertising Message 9 5. Media Plan 10 6. Advertisements 11 a. TV Ads 11 b. Website 12 c. Radio Ads 12 d. Newspaper Ads 13 7. Proposed Evaluation (Pre-Test & Post-Testing) 14 QUESTION 1 Promotional Strategy This is element of a firm's decision-making concerned with choosing the most appropriate mix of advertising
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MINI was born in 1959 in United Kingdom and became an independent brand of BMW group in 1994 by SIR Alec Issigonis (BMW Group, 2009) At the beginning it was an affordable iconic British car, now it has become a cool luxury car dominantly for a young segment. Its international marketing strategy is differentiated in a way that a brand is built up on the historical iconic image of Mini for the UK and associated market, but it is not associated with any values in the past for the US customers. Overall
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understand that employees are resources of the firm. As a type of resource, human capital described in terms of their training, experience, judgment, knowledge and relationships of the employee characteristics that can help organization to get a great performance. In terms of business strategy, a company can succeed if it has a sustainable competitive advantage and human resources (HR) have necessary qualities to give organizations this advantage such as be valuable (provide high quality employees to perform
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Google Company Analysis Paper Abstract In this paper, I perform business analysis for Google Inc, the leading internet search engine provider in the world. Google Inc., a technology company, maintains index of Web sites and other online content for users, advertisers, Google network members, and other content providers. Its automated search technology helps users to obtain instant access to relevant information from its online index. The company provides targeted advertising and Internet
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M o d u l e 2 Module Outline ●● Who is my audience? ●● Why is audience so important? ●● What do I need to know about my audience? ●● How do I use audience analysis? ●● What if my audiences have different needs? ●● How do I reach my audience? Module Summary Assignments for Module 2 Polishing Your Prose: Comma Splices 02Locker_mod02.indd 18 Adapting Your Messages to Your Audience Learning Objectives After reading and applying the information
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industry leader. Ford India manufactures and distributes automobiles and engines made at its modern integrated manufacturing facilities at Maraimalai Nagar, near Chennai. Joginder Singh is the President and Managing Director of Ford India. The company’s models include the Figo, Fiesta, Ford Classic, Endeavour, and the most recently launched Ford EcoSport. Ford’s operations in the country also include Global Business Services, comprised of Ford Business Services Center and Ford Technology Services
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