Organization Strategy The essence of the software-as-a-service sales model is volume and speed. It is a reflection of the larger SaaS business model that assumes large economies-of-scale and low subscription-based pricing. The result is that the SaaS sales operation needs to be managed as a tightly integrated service delivery system, like an airline or a luxury hotel, with each functional group working in tandem to deliver a coherent customer experience. It requires a motivated sales team on
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global connectivity feature at low cost and being a user friendly has made e-business possible for everyone. The Internet with its information and communication power has enabled business to connect and maintain strong relations with customers and all other related parties. The Internet has transformed how many people do business and continues to grow at an astounding rate (Larry Kesslin, President, Let's Talk Business Network). Beginning of Internet Era in business Since the mid-1990s, the Internet
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S w 9B05M035 MAJESTICA HOTEL IN SHANGHAI? Jane Lu prepared this case under the supervision of Professor Paul W. Beamish solely to provide material for class discussion. The authors do not intend to illustrate either effective or ineffective handling of a managerial situation. The authors may have disguised certain names and other identifying information to protect confidentiality. Ivey Management Services prohibits any form of reproduction, storage or transmittal without its written permission
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Comparison of different types of media and the impact of online media in the hotel industry With more and more people are becoming internet savvy, communicates with the customer through Internet is more efficient and cost effective. Online and social media open up a new way to distribute promotion messages to potential customers. The aim of this paper attempts to analysis the difference between traditional media and online media and how hotelier combine both online and traditional media to drive brand awareness
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lifestyles, and market potential, including the size and growth rate c) Competitive analysis d) Strengths, weaknesses, opportunities, and threats e) Location, ease of access, and parking f) Nature of competition g) Potential new hotel and resort competition h) Location analysis i) Description of the area j) Commercial residential profile Pricing strategy a) Room pricing Advertising and promotional campaign a) Objective b) Techniques c) Target audience
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of Taj and Oberoi group of hotels for giving us such attention and time. Our thanks and appreciations also go to our colleagues in developing the project and people who have willingly helped me out with their abilities. * Group members INDEX 1. CRM introduction 2. Architecture of CRM 3. Hospitality industry 4. Classification of industry 5. Top players in India 6. Challenges for hospitality industry 7. Customer management in hotel industry 8. Research framework
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evaluation of transformational leadership, it has been neglected. Therefore, this paper will briefly explain both transactional leadership and transformational leadership, and then report the negative side of transformational leadership. Moreover, how transformational leadership applies to the hospitality industry will be discussed as well. 1. Transactional leadership and transformational leadership From Northhouse (2015), transactional leadership is a traditional leadership style that concerns
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Introduction Page 2 What is Spanish Flu and what happened during the pandemic? Page 2 How the situation was handled in 1918 Page 2-3 Impacts from the Spanish Flu Page 3-4 Impacts of mass gathering Page 4-5 Crisis Management Page 5 Additional information that may have arose from research Page 5-6 Recommendations Page 6-7 How the Hospitality sector should act Page 7 Hotel Response Plan Page 8-9 Sample Guest Letter Page 9 Conclusion Page
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is utilized: The threat of entry poses low pressure on the industry due to high barriers to entry. Government regulations and the large amount of capital requirement create barriers to new firms. The presence of close substitute products or services brings high influence on the casino industry. As an industry involved in providing leisure opportunities, it competes with a wide range of leisure activities like video games, theaters, live entertainment, sport, or even the Internet. On the other
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This study identifies the significant factors of workplace fun and develops a useable typology of workplace fun activities in the hospitality industry. A qualitative case study with grounded theory approach was used by conducting interviews with ten hotel human resource (HR) practitioners in the People’s Republic of China. The results identified four “S”s of workplace fun factors, namely: (1) Staff-oriented workplace fun, (2) Supervisor-oriented workplace fun, (3) Social-oriented workplace fun, and (4)
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