distribution channel the less profit a product manufacturer might get from the sale. Distribution channels are probably the most visible aspect of any company’s marketing efforts. A recent estimate puts the number of retail out lets in India at 5 million. The retail industry provides livelihood to more than 15 million people in the country. If one included in this the number of distributors, wholesalers, agents including the army of life insurance agents, transporters, warehouse keepers, and all other
Words: 2232 - Pages: 9
CHAPTER 2 REVIEW OF RELATED LITERATURE 2.1 VOLUME OF PRODUCTION IN CHAPTER 2 REVIEW OF RELATED LITERATURE 2.1 VOLUME OF PRODUCTION IN METRIC TONS (LOCAL ZAMBOANGA CITY) JANUARY TO DECEMBER 2009 2010 2011 2012 2013 67.90 72.11 77.35 11O.50 111.19 SOURCE: (BAS, 2014) 2.2 COMPOSITION OF PINEAPPLE Pineapple composition: Table 1. Chemical composition of the edible portion of pineapple (all varieties) (the data from USDA Nutrient Database) Nutrient Units Value per 100 grams
Words: 2007 - Pages: 9
AMUL “THE BRAND OF INDIA” A Marketing Study Report An insight into the integrated marketing strategy behind the iconic Indian brand with the longest running ad-campaign. ACKNOWLEDGEMENT We would like to express the deepest appreciation to our Project guide and mentor Dr. S K Jain, Delhi School of Economics, who has the attitude and substance of a genius: he convincingly conveyed a spirit of adventure in regard to project, and an excitement in regard to teaching. Without his guidance
Words: 9378 - Pages: 38
stakes on L’Oreal. 1998 – Nestle acquires Spillers pet food business, making it the largest pet food maker in Europe. 2002 – Nestle acquires Ralston-Purina to become global leaders in pet food business. 2003 – Nestle acquires Dreyer’s Grand Ice Cream. Nestle Projects: Nestle for their business development tried to create values for people in many countries in which nestle operates. Different project were implemented in different countries depending upon the necessities. Some of the projects
Words: 1030 - Pages: 5
encyclopedia For other uses, see Dessert (disambiguation). Not to be confused with desert. Dessert | A flourless chocolate cake (torte) | Type | Usually sweet | Variations | Numerous (biscuits, cakes, tarts, cookies, sandeshs, gelatins, ice creams, pastries, pies, puddings, custards, and sweet soups, etc.) | Cookbook: Dessert Media: Dessert | Apple Pie Baked custard An assortment of desserts on a table Dessert (/dɨˈzɜrt/) is a course that concludes a main meal. The course usually
Words: 957 - Pages: 4
2011 India Food Services Story 2011 Contents Foreword............................................................................................................................................................................................................... 2 Indian Food Service Industry - Sector Highlights................................................................................................................................................... 3 What Drives the Growth of the
Words: 5911 - Pages: 24
Europe and the West. Moreover with WTO regulations expected to come into force in coming years all the developed countries which are among big exporters today would have to withdraw the support and subsidy to their domestic milk products sector. Also India today is the lowest cost producer of per litre of milk in the world, at 27 cents, compared with the U.S' 63 cent. Also to take advantage of this lowest cost of milk production and increasing production in the country multinational companies are planning
Words: 11200 - Pages: 45
CHAPTER 1 INTRODUCTION INTRODUCTION TO THE STUDY Organization is viewed as a group of persons for achieving its goals. The study about organization is termed as organization study. Organization affects the quality of human life in modern society. The study of organization is thus very essential for understanding the behaviour of human being. Organization can be studied in two perspectives that are micro and macro. In micro perspective, the focus of study is on individuals. It concerns itself with
Words: 6511 - Pages: 27
2011 India Food Services Story Contents Foreword............................................................................................................................................................................................................... 2 Indian Food Service Industry - Sector Highlights................................................................................................................................................... 3 What Drives the Growth of the Industry?..
Words: 5886 - Pages: 24
Kumar Vaibhav Chakravarti Shubhankar Rudra Bhavya Nijhawan Jatin Arneja EXECUTIVE SUMMARY Amid the previous four decades Pizza Hut and Dominos has constructed a notoriety for perfection that has earned the admiration of shoppers and industry specialists alike. Building a main pizza organization has required persistent advancement, responsibility to quality and commitment to client administration and worth. The characteristics of enterprise, development and initiative have portrayed Pizza
Words: 3338 - Pages: 14
