Ice Cream Industry in India Sunday, 01 November 2009 00:00 Aswathi Muralidharan Opportunities - Other business opportunities http://www.dare.co.in/opportunities/other-business-opportunities/ice-cream-industry-in-india.htm Though India has a low per capita ice cream consumption of 300 ml per annum, the trend is slowly changing due to a number of reasons. DARE explores the dynamics of the business. Indian summers are synonymous with ice creams. Come summers, and you will see a number of colorful
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Nick Yacovazzi When people think of ice cream some typical memories come to mind such as warm summer days, wearing shorts, and laying out by the pool to name a few. However, for the artisan ice cream phenomenon called Jeni’s Ice Cream is not bound to these, for they have a line out the door every night even when it is below freezing outside. The rapidly expanding business has stores in over for states from the Midwest to the Southeast. The company prides itself on its diversity, organic, local
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Table of Contents SYNOPSIS 4 OBJECTIVE 5 INDUSTRY PROFILE 6 COMPANY PROFILE 10 RESEARCH METHODOLOGY 11 Title Of The Project 12 Problem Statement 12 Scope Of The Study 12 Sources Of Data 12 Population 13 Places Of Study 13 Analysis Techniques 13 DATA ANALYSIS & INTERPRETATION 14 Sample Size for the survey 15 Types of outlets surveyed 15 Category of retail outlets as per sales of ice cream 16 Penetration of Vadilal Products in retail
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the ice cream industry is estimated to occupy Rs. 22 billion (US $500 million) of the whole food industry 4.66 trillion (US $105 billion). Even though the growth rate of ice cream industry in India is 12% since 2001, which is considered low compared to other countries, it is still an up-wards sloping growth rate. Firstly, it is because of the long and extremely hot weather in India. Secondly, the middle class in India is emerging and therefore a mean of booming purchasing power. Ice cream industry
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Fast Food’s Snacking Trend Now Has Global Reach Article | 10 Nov 2011 Between value-priced items and full meals, a new product tier emerged over the past few years: Snack-sized meals, desserts and beverages that drive traffic, improve profitability and broaden restaurant appeal to the widest possible consumer base. Now, this snacking trend has grown into a worldwide phenomenon, driven by growing consumer demand for variety, value, portion control, small luxuries and new dining experiences. The
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A Project Study On Retail Strategy REVIEW OF LITERATURE ICE-CREAM INDUSTRY AND VIEW AND PEOPLE FOND OF ICE-CREAM OCCASINONLY USE BEST FOR DESSERTAION RATIONALIZE SCOPE HOW STUDY HELP US TO DO ACADEMIC RESEARCH A RESEARCH STUDY HELPS US TO STUDY THE BRAND COMPANY , ORGANIZED OR UNORGANIZED SECTOR . THE BRAND IMAGE SO,S IT MAKES COMPETITION IN THE MARKET AND EARN MARKET BY RETAIL STARTEGY WHICH STARTEEGY USE FOR SUCCESS. WHOARE THE TARGET MARKET. WHO ARE THE LOYAL CUSTOMER.
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Industry Overview Our group evaluated the ice cream industry from a Porter’s Five Forces perspective to determine the attractiveness of the market. Next, we observed Amy’s Ice Creams’ strategy through interviews and class concepts to see how Amy’s competes. Then, we assessed the strengths and weaknesses of the company’s strategy to offer recommendations for Amy’s Ice Creams going forward. Production and Sales The biggest activities in the ice cream industry consist of production and sales. In
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Strategic Management Spring 2006 Ice-Fili: Winning Strategem in a Contemporary Venue -Team 5- 900-22-7377 904-46-8228 904-47-4673 904-50-0701 904-50-7922 904-52-3718 February 13, 2006 Executive Summary Ice-Fili had been successful in the past, surviving various tumultuous times including the transformation of the Russian closed economy into an open economy and the financial crisis in 1998. As Russia’s largest domestic ice cream producer, they had held onto their market
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For our company, our product is the ice cream. (Talloo, 2007, p.154) 6.1.1.1 Product Design- features and quality Our company has designed our products according to the features and quality that all range of customer desires. Our ice cream is made from natural fruits such as
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warehouse. Pretty soon after that they began appearing at stands at fairs and amusement parks. By 1991 it grew into a multimillion dollar company operational in 50 states and world-wide. Continuing this momentous progress, they began to make way in ice cream industry in 2000. Dippin’ Dots sustained success from 2000-2005 yet began to fall in the years following its path to accomplishment. It established its first franchise in 2000 and soared to be named number one Franchise Times magazine’s Fast 55 list
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