Jenny’s All Natural Ice Cream Shop Jennifer Kremer ACT305 – Principles of Managerial Accounting Colorado State University – Global Campus Instructor Edward Balli February 1, 2015 Jenny’s All Natural Ice Cream Shop The problem with ice cream products today is unhappy, milked to death cows. In 1946, a cow was grass fed, had milk output of 2 gallons of milk per day, and lived an average of 15 years. Modern cows are grain fed, produce 8 gallons of milk per day, and live an average of 18
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from New York who created the band name. It is well known as a globally premium ice cream. In 2000, the company became a subsidiary of Unilever Company, which is a big change and more challenging of company faced. At the same year, the company was expanding their social mission, brand integrity, and product quality to make them grow up very fast. The products line of Ben and Jerry’s company are many flavors ice cream, frozen yogurt, sorbet, cake, milkshake, and etc. In 2013, the company had a campaign
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fries, small drink, Ice Cream Sundae, Hash brown, and Small Coffee. Diners can purchase a meal from The Dollar Menu for under five dollars. The purchase of a McDouble, small fries, and a small drink equals three dollars! My daughters and I would feast at McDonald’s for dinner for under ten dollars. The meal consist of: three McChickens, two Four-Piece Nuggets, three Small Fries, and one Small Drink. On a hot summery day, customers can visit McDonald’s and purchase an Ice Cream Cone for only one dollar
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aggregated into two major products: Ice Cream and Specialties such as ice cream sandwiches and prepackaged ice cream. Both products has its own packaging machine but use a common, single ice cream manufacturing machine and the same pool of labor. The ice cream requires two hours of the ice cream machine, one hour on its own packaging line, and three labor-hours to produce 1,000 gallons of finished product. The Specialty products requires one hour of the ice cream machine, one hour on its own packaging
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|• High price | |• Premium products |• The target could be too narrow | |• Unique ice cream eating experience |• Perishable | |• High standards of storage quality of product |• Not Environmentally Friendly |
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Dippin’ Dots external environment: Rivalry: Dippin' Dots had to face a large number of rivalries in the marketplace as the new entrants. Example: Mini Melts and Frosty Bits who contrived the same kind of ice cream in the same way as Mr. Jones unique Freezing technology Buyers’ power: The buying power is low due to locations. The 5 oz. cup for $5.00 is sold where consumers spend more money. Example: Malls, amusement parks, fairs, water parks, and festivals worldwide versus the grocery stores.
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Questionnaire for Ice Cream Industry Instruction Only choose one answer from the below given options. Part I: Personal Details 1) Name: __________________________________________________________________________________ 2) Gender: Male / Female 3) Marital Status: a. Single b. Married c. Widowed d. Divorced e. Separated 4) Age: a. 15 – 24 b. 25 – 34 c. 35 – 44 d. 45 – 54 e. 55 – 64 f. 65+ 5) Occupation: ____________________________________________________________________________
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Description of primary products or services offered Baskin-Robbins is the world’s largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium ice cream, specialty frozen desserts and beverages, providing quality and value to consumers at nearly 7,300 retail shops in nearly 50 countries. Your view of the perception that customers have of the company I like the ice cream of Baskin Robbins, especially the cotton candy and Oreo cookie flavors. Every times I pass the
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CASELET : THE JOB OF THE MILKSHAKE 1. Two segments are described here. Identify the points of parity (POPs) and points of difference (PODs) of the milkshake for these two segments Ans. The point of parity (POPs) of the milkshake for the two segments is that they both serves a job or a purpose to each and every customer. They do not only aim to satisfy the customer with their drink but both the milkshake for the two segments aims to understand what job does their milkshake were being hired
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Ice cream comes in many, many different flavors and those flavors can be blended together to make a totally new flavor. This is analogous to the human personality, and I guarantee mine is no different. That being said, I believe the ice cream flavor that most represents my personality is Java Chocolate Chunk. Java Chocolate Chunk is comprised of hard chunks of chocolate, chocolate ice cream, and coffee ice cream. Starting with my most pronounced trait: humor. I equate humor to chocolate. Humor is
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