Sommese Business 102 02/18/2012 Report by Rushil Gupta Entrepreneurship: Cold Stone Creamery was founded by Donald and Susan Sutherland in an effort to make perfect ice cream that was neither soft serve nor hard packed. What makes them stand out compared to many other ice cream stores is that all their stores make ice cream fresh daily in the store. The company was founded in 1988 and had its first store in Tempe, Arizona (which is still operating), they also moved there headquarters to Scottsdale
Words: 2036 - Pages: 9
fgfgfgf GENERAL INFORMATION Office: RB 338B Phone: 305-348-7050 Office Hours: Tuesday, 3:00to 5:00 p.m. Class Location: CBC 155 Class Times: Wednesday, 5:00 pm - 7:40 pm E-mail: WebCT course e-mail only! Website: http://business2.fiu.edu/1027714/www Please read this syllabus in its entirety. It is a part of the course content. It is important that you understand what is required in this course and the time frames for completing assignments. Class Format: This is a hybrid
Words: 3326 - Pages: 14
Sommese Business 102 02/18/2012 Report by Rushil Gupta Entrepreneurship: Cold Stone Creamery was founded by Donald and Susan Sutherland in an effort to make perfect ice cream that was neither soft serve nor hard packed. What makes them stand out compared to many other ice cream stores is that all their stores make ice cream fresh daily in the store. The company was founded in 1988 and had its first store in Tempe, Arizona (which is still operating), they also moved there headquarters to Scottsdale
Words: 2036 - Pages: 9
" I don 't think that'll wo rk." To which my response is always, "How do we know till we try ?" So I get to go through this leading -edge, risk -takin g exp erience with Beneven tho ugh I' m really ju st like everyo ne else. The perfect duo. le e cream and chunks. Business and social chonge. Ben and Jerry. • - Be n & Jer ry 's Double Dip , As Henry Morgan's plane passed over the snow-covered hills of Vermont' s dairy land, throngh his mind passed the events of the last few months. It was late January
Words: 5655 - Pages: 23
MBA 653: Organizational Behavior Ben & Jerry Case Executive Summary In the past three decades, Ben & Jerry’s has made a transition from a local ice cream maker into a large multinational corporation. The unique history and culture has made Ben & Jerry’s brand into a social icon. The core values and mission of the company have been defined as three interrelated parts in Ben & Jerry’s mission statement. The ever changing market has posed constant challenges to Ben & Jerry’s
Words: 2082 - Pages: 9
processes approximately 15% of Ontario’s milk. They are the link between Ontario dairy farmers and consumers across Canada. Gay Lea has made many innovations in their key products, which are: ■ butter ■ cottage cheese ■ sour cream ■ whipped cream ■ Lacteeze (lactose-free milk) ■ cheese Gay Lea does not sell its products directly to consumers. Their customers are: ■ retail food chains (for which Gay Lea does individual packaging) ■ food service companies (who
Words: 1318 - Pages: 6
All natural 100% beeswax candles have been a resident name as the healthiest and non-harming candle ever. Beeswax is a solid, yellowish, non-glycerin substance allied to fats and oils, secreted by bees in constructing their honeycomb. Beeswax have been turned into candles since the early nineteenth century and it even dates back to the Egyptians first candle. Beeswax candles are widely used because of the benefits it has to offer. The benefits from the candle always compensate with its price. Here
Words: 1183 - Pages: 5
Question 2 What are the various types of switching costs? According to (Investopedia,2015), switching cost can be defined as negative financial and non-financial impacts a customer would endure if they leave a particular brand, organisation or service that has been serving them for a period of time . This is further proven by (BusinessDictionary.com, 2015) where switching costs are costs that a customer need to face when changing to another brand or supplier especially when the previous brand has
Words: 1208 - Pages: 5
used | Frequently | Usage Occasion | Everyday | Perceived Attributes | Makes you cool and remove the warmth | Usage reason | Refreshment, chilling mood, hot weather | Brand Communication Brand media history * Polar was 2nd choice in ice-cream in young generation in recent years. * Polar’s mostly communication in the past was TVC, Newspaper ads, Sponsor of renowned of any exibihition or school program etc * Polar is well known for sponsoring school campaigning program. *
Words: 431 - Pages: 2
Some of my favorite memories from my childhood happened at my grandmother’s house. When my sister and I were younger our family spent nearly every weekend at Grandma’s. Those weekends were great, but the best trips to Grandma’s were usually at Christmas break or during the summer. Mom and Dad would drop us off and we would stay for a whole week. Those visits, when it was just Allison and I, were when we’d have Special Parties. Special Parties were a big deal. It was usually on a Friday or
Words: 1280 - Pages: 6
