Idea Cellular Limited

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    Aditya Birla Group Marketing Case Study

    Company Limited (BSLI) is a joint venture between the Aditya Birla Group and Sun Life Financial Inc, leading international financial services organization from Canada. The AUM of BSLI stood at 21062crore as on March 31, 2012, while the company has a robust capital base of Rs. 2450crore. Birla Sunlife market share in India is 2.46%. The biggest competitor in Life insurance market is LIC with 63.47%. Idea Cellular Limited: Idea Cellular is a telecommunication sector company dealing in cellular services

    Words: 1097 - Pages: 5

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    Customer Analysis at Idea

    PROJECT REPORT ON “To measure Idea Champion Club Retailer’s Satisfaction levels and to identify the effective Strategies of Retailer Engagement Program” At Idea Cellular (Prepaid) Region: Delhi-NCR From: 07/04/2013-06/06/2013 By Mayur Kriplani (IM20-234) PGDIM (2013-2015) Submitted for the partial fulfillment of Post Graduate Diploma in Industrial Management National Institute of Industrial Engineering ViharLake, 400087 Under the guidance

    Words: 2409 - Pages: 10

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    Quantitative Analysis

    this context, it is well worth stating that interpretation of financial statements is aimed at gauging its financial performance or status. Thus, background information is supportive and not decorative. Qualitative factors involved in appraising IDEA are: [pic] [pic] Who are the owners? What is the shareholding pattern? (e.g. Tatas 35%) Major Stake holder is Aditiya Birla Group. Aditya Birla Group has been ranked fourth in the Global Top Companies for Leaders and first in Asia Pacific

    Words: 1758 - Pages: 8

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    Case Study

    Tutorial 8 – Chapter 7 Global Alliances Tutorial activity 1: Ongoing Semester Case Study – Businessville Hotel. Beijing Businessville Hotel is proving to be extremely successful. It has just been announced that a major world trade expo is to be held in Ho Chi Minh City. Around the World Hotels is interested in providing accommodation for some of the expected thousands of delegates. However, there is no time to build a new hotel. Around the World are considering approaching an existing hotel

    Words: 907 - Pages: 4

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    Organizational Culture of Aditya Birla Group

    I want to explain you about Aditya Birla Group, the third largest Indian Multi-National organization. It is head quartered in Mumbai, India. The group consists of 136,000 employees belonging to 42 different nationalities with gross revenue of approximately US $40 billion in the year 2012. This group operates in 36 countries including India. The values of this group were designed to serve its stakeholders. Their mission is to deliver superior value to their customers, shareholders, employees and

    Words: 258 - Pages: 2

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    Birla Case

    Birla #1: The “Unknown” Global Indian Conglomerate The Aditya Birla Group is an Indian multinational conglomerate headquartered in Mumbai, Maharashtra, India. The group is primarily structured around its three holding companies: Grasim Industries, Hindalco Industries and AB Nuvo. These companies through their respective subsidiaries are into various areas like viscose staple fibre, metals, cement (largest in India), viscose filament yarn, branded apparel, carbon black, chemicals, fertilizers, insulators

    Words: 1182 - Pages: 5

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    Aditya Birla Case Study

    business, from metal to downstream products. By entering an international joint venture with NGK Corporation of Japan, the company was expected to open up to global markets and provide access to the latest in product and manufacturing technology. The idea was to exit from that area of business where they couldn’t compete due to a lack of competencies and business strengths. Kumar Mangalam Birla (Chairman of the Group) introduced several organizational and management changes that focus on learning centers

    Words: 1280 - Pages: 6

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    "Overview" (Everything Company Is Into and Stuff)

    "OVERVIEW" (Everything company is into and stuff) A US $40 billion corporation, the Aditya Birla Group is in the League of Fortune 500. It is anchored by an extraordinary force of over 120,000 employees belonging to 42 nationalities. The Group has been ranked Number 4 in the global 'Top Companies for Leaders' survey and ranked Number 1 in Asia Pacific for 2011. 'Top Companies for Leaders' is the most comprehensive study of organisational leadership in the world conducted by Aon Hewitt, Fortune Magazine

    Words: 720 - Pages: 3

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    Titan Strategy

    Overview "The Biggest Brands and Best People" - this is the philosophy driving Madura Fashion & Lifestyle. A part of the Aditya Birla Group, it has in the past decade made a significant shift to establish itself as a premier fashion and lifestyle company. Today, Madura Fashion & Lifestyle is one of the fastest-growing branded apparel companies in India. Each of its brands is an undisputed leader in its segment. The company is considered a benchmark by competition and a Mecca of learning

    Words: 1299 - Pages: 6

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    Strategy

    Telecom Industry in India 1. INDUSTRYOVERVIEW 1.1 Background The Indian Telecommunications network is the third largest in the world and the second largest among the emerging economies of Asia. Today, it is the fastest growing market in the world. The telecommunication sector continued to register significant success during the year and has emerged as one of the key sectors responsible for India’s resurgent India’s economic growth. 1.1.1 Growth This rapid growth has been possible due to various

    Words: 3710 - Pages: 15

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