Indian Marketing Environment

Page 31 of 50 - About 500 Essays
  • Premium Essay

    Csr Reprt on the Social Factor

    Gujarat Cooperative Milk Marketing Federation Amul Brand  Amul is the No. 1 dairy brand in India. Their products are sold internationally e.g. Australia, Japan, Hong Kong and China.   Amul has firm commitment to corporate social responsibility. They have gained much international recognition, e.g. Case Study for Harvard Business School, for the brand’s contribution to local farmers. Such commitment guarantees high quality production of their range of products GCMMF: An Overview Gujarat

    Words: 7741 - Pages: 31

  • Premium Essay

    This Research Paper Is an Outcome of a Detailed Study on the Title - Is Glass Ceiling Losing Its Relevance in 21st Century? the Research Is Based on the Secondary Data Published in the Internet and Other Printed Sources.

    SYLLABUS INDIAN BUSINESS ENIRONMENT MBA–2nd SEMESTER, M.D.U., ROHTAK External Marks : 70 Time : 3 hrs. Internal Marks : 30 UNIT-I Nature, components and determinatnts of business environment; basic nature of Indian economic system; relation size and growth of public and private corporate sector, social responsibility of business; broad features of India's now economic policy. UNIT-II Trend and pattern of industrial growth; review of industrial policy developments; industrial licensing policy;

    Words: 21473 - Pages: 86

  • Premium Essay

    Situation Analysis on Tata Motor Limited and Marketing Strategy of Tata Nano

    winning products in the compact, midsize car and utility vehicle segments. The Company is the world's fourth largest truck manufacturer, and the world's third largest bus manufacturer. Tata established in 1945. Over 5.9 million Tata vehicles ply on Indian roads, since the first rolled out in 1954. Tata Motors, the first Company from India's engineering sector to be listed in the New York Stock Exchange (September 2004), has also emerged as an international automobile company. In 2006, Tata Motors formed

    Words: 3885 - Pages: 16

  • Premium Essay

    Csr-Issues and Challenges

    – FOM 08871312197 09893299224 09989773177 Abstract Corporate Social Responsibility is the term used to define organisation’s commitment to the society and the environment within which it operates. Corporate initiative to assess and take responsibility for the company’s effects on the environment and impact on social welfare. The term generally applies to company efforts that go beyond what may be required by regulators or environmental protection groups. Stakeholders like

    Words: 2181 - Pages: 9

  • Premium Essay

    Ongc Project

    Gujarat Technological University Syllabus for New MBA Program effective from Academic Year 2011-12 (Also applicable to 2nd Year Students of 2010-12 Batch MBA Program) COMPULSORY COURSES MBA-II Semester-IV Sub Name: - Comprehensive Project Report – Industry Defined Problem (CP-IDP) Sub Code: - 2830004 In addition to Major Specializations, there will be over sixty Sectorial / Industry Areas for Practical studies in which theoretical papers / books are not to be taught in regular classroom sessions

    Words: 19599 - Pages: 79

  • Premium Essay

    Elly Lilli

    Laboratories was a firm that was evolved into a serious research-oriented firm. With the change, in the government, India was attracting foreign investors in the pharmaceutical industry. Lilly decided to form the joint venture in India to focus on marketing Lilly’s drugs there, and a formal JV agreement was signed in November 1992. The main key issues of this case are as follow. The pharmaceutical industry had come about through both forward integration from the manufacture of organic chemicals and

    Words: 1152 - Pages: 5

  • Premium Essay

    Branding Strategies in Banking Sector in India

    BRANDING STRATEGY IN BANKING SECTOR IN INDIA A REVISED SYNOPSIS SUBMITTED FOR Ph.D. IN MANAGEMENT Table of Contents 1. TITLE OF THE THESIS 3 2. INTRODUCTION 3 3. A BRIEF REVIEW OF THE WORK ALREADY DONE IN THE FIELD 4 Branding 4 Branding Strategies 4 Branding strategies in banking sector 5 4. NOTEWORTHY CONTRIBUTIONS IN THE FIELD OF PROPOSED WORK 6 Rationale of the research 6 Objectives of the study 7 5. PROPOSED RESEARCH METHODOLOGY 7 Research Design 7 Sampling Frame 8 Sample size

    Words: 2363 - Pages: 10

  • Free Essay

    Hero Motrcorp

    company’s proposition. 3 Chronology in introducing products, and other landmarks 3 Plants for manufacturing: 4 Land marks 4 Choosing Brand 5 Main Competitors 6 SWOT analyze Hero Motor Corp 6 Macro Environment 9 Consumer Behaviour. 9 The buying decision behavior for buying 10 Marketing plan, strategy (BCG’s and SBUs 10 Pricing 11 Channels of distribution 11 Promotion Mix 12 Executive summary Company background Companies profile and History. Hero MotoCorp Limited is the

    Words: 1941 - Pages: 8

  • Premium Essay

    Citi

    part timer on weekdays at Sony Desktop PTE. Ltd. Currently working with “Raffels Group of Education” as an Advertisement & Promotion Executive in Malaysia (KL). I have gained valuable educational experience and understanding with an international environment of Singapore, Malaysaia. The value I would bring to your organization is an in-depth knowledge of working with people from diverse cultural backgrounds. Besides my qualifications and experience, the following are the additional reasons why you

    Words: 874 - Pages: 4

  • Premium Essay

    Airasia

    Analysis: The Indian Airline Industry A PEST analysis is an analysis of the external macro-environment that affects all firms. P.E.S.T. is an acronym for the Political, Economic, Social, and Technological factors of the external macro-environment. Such external factors usually are beyond the firm's control and sometimes present themselves as threats. For this reason, some say that "pest" is an appropriate term for these factors. Let us look at the PEST analysis of the Indian aviation sector:

    Words: 10702 - Pages: 43

Page   1 28 29 30 31 32 33 34 35 50