UNIVERSITY (06 JANUARY 2014) Table of Contents EXECUTIVE SUMMARY 5 1.0 introduction 6 1.0.1 INDIAN TWO WHELLER INDUSTRY 6 1.0.2 company background 6 2.0 business opportunities 7 1.3 purpose and rationale 8 1.4 terms of references 8 1.4.1 research questions 8 1.4.2 research objective 8 1.4.3 RESEARCH FREMEWORK 8 2.0 BUSINESS REVIEW 9 BUSINESS REVIEW AND ANALYSIS OF FACTORS 9 2.1 MARKETING STRATEGIES OF HEROMOTOCORP 9 2.2 RESEARCH & DEVELOPMEMT 12 2.3 FINANCIAL FACTORS 14
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Advertising : Product Placement In Indian Cinema Prachi Singh Mats University, Raipur (C.G) E-mail: prachi.rajeev@gmail.com marketing objectives. It is a cost effective means of gaining global media exposure with unlimited viewer impressions also it is a unique way to familiarize consumer with brand and product lines and connect to customers with the added benefit of association with blockbuster film, hit TV show, and/or celebrity. The advertising and marketing industry worldwide is in the throes
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Chapter 1 AN INTRODUCTION AND COMPANY BACKGROUND LOOK AT LG ELECTRONICS LTD Consumer electronics are irresistible, there is nothing quite fascinating than to see someone use an electronic gadget for the first time. There is absolutely no question that consumer technology sparks imagination like nothing else. The Consumer-Electronics industry is the world of entertainment, communication and office products. Currently, the global consumer electronics industry is dominated by the South Korean, Japanese
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Performance of Indian firms before and after entry of foreign firms Under the Guidance of Prof. Saptarshi Purkayastha Under the Guidance of Prof. Saptarshi Purkayastha Submitted by: Group 6, Section B JAYASHREE LANJEKAR PGP/16/024 HEMANT KUMAR PGP/16/083 NISHANTH S PGP/16/096 T DURGALAKSHMI PGP/16/115 ARKAPRABHA DEBNATH PGP/16/133 UMESH KUMAR (GL) PGP/16/174 Submitted by: Group 6, Section B JAYASHREE LANJEKAR PGP/16/024 HEMANT KUMAR PGP/16/083 NISHANTH S PGP/16/096 T
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* when to buy, and * how to buy Indian Oral Care Industry Many people in India still clean their teeth with traditional products like neem twigs, salt, ash, tobacco or other herbal ingredients. Average all India per capita consumption of toothpaste is a dismal 82gms.The dentist to population ratio is a critically low 1:35000 in the country. This results in low oral hygiene consciousness and widespread dental diseases. Less than 15% of the Indian toothpaste users brush twice a day. Colgate
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External Micro- Environment Micro environment includes those players whose decisions and actions have a direct impact on the company. Production and selling of commodities are the two important aspects of modern business. Accordingly, the micro environment of business can be divided. The various constituents of micro environment are as under: Suppliers of inputs: An important factor in the external micro environment of a firm is the supplier of its inputs such as raw materials and components
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Strategies: Shoppers Stop Retail Visit J. Shiveen Page | 1 INDIAN RETAIL INDUSTRY: The Indian Retail Sector has undergone rapid transformation by setting scalable and profitable retail models across various categories and formats. Traditional markets are making way for departmental stores, hypermarkets, supermarkets and specialty stores. The modern malls cater to shopping, entertainment and food, all under one roof. Indian Retail Market Share: 30% of GDP Share of retail in private consumption:
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PROJECT REPORT ON TOTAL QUALITY MANAGEMENT CONCEPTUALIZATION This is Total Quality Management Project Report. Human resource is the most important factor for any organization and success of any Organization is depending upon its resource .If human resource of organization is not happy with the organization. It will adversely affect the organization. The higher degree of commitment toward work will improve productivity and will decrease rejection cause due to human factor. So to make the people
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line with the global standards as well as in substantial cut in prices. Aggressive marketing by the auto finance companies have also played a significant role in boosting automobile demand, especially from the population in the middle income group. Presently many international brands like Honda, Suzuki, etc. are competing with Indian brands such as Bajaj, Enfield etc. to capture Indian markets. These aggressive marketing strategies have resulted in making the consumer the major key for success in the
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to growth potential in the Indian market. Electronic payment in India is also steadily increasing thanks to a large young population with growing disposable incomes. There is evidence that the current economic crisis encourages online shopping as more and more Indian shoppers are motivated to compare prices among retailers (Ravichandran, 2009). Another factor leading to growth in online shopping is the joint initiative between a number of state owned banks and the Indian Railways to passengers to
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