Global Business Opportunities Project: Starbucks Going to India Prepared by: Group A Contents Module 2: ANALYZING INTERNATIONAL COMPETITORS 6 Module 3: ASSESSING THE ECONOMIC-GEOGRAPHIC ENVIRONMENT 7 Module 4: ASSESSING THE SOCIAL-CULTURAL ENVIRONMENT 10 Module 5: ASSESSING THE POLITICAL LEGAL ENVIRONMENT 13 Module 6: SELECTING A GLOBAL COMPANY STRUCTURE 15 Module 7: FINANCING SOURCES FOR GLOBAL BUSINESS OPERATIONS 16 Module 8: CREATING A GLOBAL MIS (MANAGEMENT INFORMATION SYSTEMS) 18
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TABLE OF CONTENTS INDUSTRY BACKGROUND …………………………………………………….………………………………………….3 BONIA BRANDS ……………………………………………………………………………………………………………..4 MISSION AND VISSION ...............................................................................................................................................….....5 FINANACIAL STATEMENTS ………………………………………………………………………………………………6 • FINANCIAL HIGHLIGHTS ……………………………………………………………………………………...6 • STOCK DATA ……………………………………………………………………………………………………
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Project Scenario: You are a member of the ‘Global Strategy Team’ in a Firm planning for growth through global expansion. Your team has been asked to consider expanding into “new” international markets. You must prepare a report explaining the motives of internationalisation, the current strategies and how the expansion would fit into the firm’s global expansion plan. The second stage would be to choose a potential market and assess its prospects. You must then make suggestions as to the best means
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OutlookThe $156 billion industry has matured in the US as demand for house hold products is static in developed countries. However, in light of the recession, price sensitivity has increased. This is a challenge as raw commodities experienced cost inflation and companies have lower margin to raise prices. There is a huge growth potential and
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of Rs 18 crore. The conditions inside—with good lighting on the workbenches, high ceilings, ample elbow room for each worker, and plenty of ventilation, were a decided contrast to the poky, crowded, and confined sweatshops characterising the usual Indian apparel factory in those days. It employed a computer system for translating the designed shirt’s dimensions to automatically mark the master pattern for initial cutting of the fabric layers. This was installed, not to save labour but to ensure cutting
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(Chong) Because of the Global Financial Crisis, Southeast Asia has been the Gold rush modern- day as international companies clamor to get a piece of the action. As the major part of the young population of 600million and the increasing middle class people are the few bright spots for economic growth and investment returns. Unfortunately, according to my research has found that much of this region’s growth in recent years had been by ballooning credit and asset bubbles a pattern that is also
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L’Oreal: Global Brand, Local Knowledge MRKT 454 May 2012 Introduction This case study is about L’Oreal and how it has come today to be known as one of the largest advertisers and investors in research and development. The company has tapped numerous markets and established itself strongly through its various brands. There is a constant need to innovate and the products are new and better and attracting more and more customers at all levels of segmentation. The company is known for its
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AMITY UNIVERSITY UTTAR PRADESH AMITY BUSINESS SCHOOL MBA (M&S) and (Retail Management), Class of 2014 Pre Joining Assignments Why Pre Joining Assignments? MBA at Amity is a cohesive blend of students from diverse backgrounds. Therefore pre joining assignments are a tool to bring such diversities into a common launch pad. Consider this as an attitudinal/academics warm-up and a sneak peak into a life developing journey which awaits you. Assignment 1 Read any 2 out of 3 below mentioned
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with increasing network coverage and a competition induced decline in tariffs acting as a catalyst in growth in the subscriber base. The growth story also attracts many new players in the market leading to an increase in the competition. Today the Indian telecom network is second largest in the world only after China. A liberal policy regime and involvement of the private sector have played a major role in transforming the industry. Vodafone Vodafone Group Plc. is a global British telecommunications
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INDIAN HOTELS INDUSTRY Consumer confidence low; revival contingent on global environment QUARTERLY REVIEW March 2012 ICRA expects the Indian Hotels industry to finish 2011-12 on a weaker note with subdued pricing power eroding margins. Although some revival in operational metrics was witnessed during late 2010-11, the industry continued to lack the pricing power to drive out of its current stagnancy. Globally weak macroeconomic scenario, the European sovereign debt crisis, geo-political turmoil
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