integration of entertainment gratification and perceived risk with the Technology Acceptance Model. A quantitative study was conducted and data were obtained through a mall-intercept systematic sampling distribution of questionnaires. The results indicate that perceived usefulness, perceived ease of use and perceived risk all have a significant relationship with consumer attitudes, which subsequently has a significant effect on intention to use online group buying sites. While entertainment gratification
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IMPACT OF SOCIAL MEDIA ON STUDENTS ACADEMIC PERFORMANCE (A STUDY OF STUDENTS OF UNIVERSITY OF ABUJA) By ANJUGU JESSICA NDAKU MC/2009/386 DEPARTMENT OF MASS COMMUNICATION MANAGEMENT AND SOCIAL SCIENCES CARITAS UNIVERSITY AMORJI – NIKE ENUGU AUGUST, 2013 TITLE PAGE IMPACT OF SOCIAL MEDIA ON THE STUDENTS ACADEMIC PERFORMANCE (A STUDY OF STUDENTS OF UNIVERSITY OF ABUJA) By ANJUGU JESSICA NDAKU MC/2009/386 A RESEARCH PROJECT SUBMITTED TO THE DEPARTMENT OF MASS COMMUNICATION MANAGEMENT AND SOCIAL
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Name Business Prospects for The Seattle Mariners Institutional Affiliation May 27, 2016 Executive Summary Sports franchises are the pride of communities in various towns and cities across the United States. They provide a source of entertainment and recreation center for the local population. Beyond that, however, these are businesses that are interested in making money and operating profitably so that they can advance and increase their chances of winning and dominating the league. Winning
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nations, particularly those in Western Europe (Wilson & Petersilia, 2011). I blame the media for our nation’s high homicide rate; the overwhelming amount of violence that is promoted and glamorized on television and in video games, has a signifcant impact many violent acts t acts that are especially . Research on violent television and films, video games, and music reveals unequivocal evidence that media violence increases the likelihood of aggressive and violent behavior in both immediate and
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The media is the most powerful source of information available to society. News broadcasts influence what society thinks about by perpetually spreading a particular concept or idea to its viewers. As one of the most significant agents of socialization, the media’s coverage and portrayal of crime has significantly marginalized blacks. The media is a structural force, its discourse has a direct impact upon the lives of millions of blacks. Black people’s behaviour in society is affected by the media’s
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simply focus on the music itself but has become an influence and musical movement that has swept South Korea and other regions of the world since the early 1990’s and continues to dominate to current day. K-pop consists of dance, electronic, electropop, hip hop, and R&B music originating from Korea. Korean pop, or “K-pop”, has become a popular genre of music because it has become one of Korea’s largest exports, the unique structure of how entertainment companies produce they’re music including their
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rSelçuk Üniversitesi Sosyal Bilimler Enstitüsü Dergisi 21 / 2009 Türkiye’de SMS Reklamları: Tüketici Tutumlarını Etkileyen Faktörler SMS Advertising In Turkey: Factors Affecting Consumer Attitudes Hasan Kemal SUHER * Nevzat Bilge İSPİR ** ÖZET Mobile telefonların kullanımdaki hızlı artış hem pazarlamacılar hem de reklamcılar için yeni bir taşıma platformu yaratmıştır. Mobil cihazların popülerliği arttıkça, Kısa Mesaj Servisleri (SMS) potansiyel tüketicilere ulaşmak için daha da önemli
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Introduction The media is the link between the public and politics. However, while media sources are viewed as purveyors of the day's news, they maintain considerable influence on politics. It is important to differentiate the concept of media influence from the concept of media bias. While some media sources will have an undoubted bias in the way they are reporting the news and the issues they select and prioritise, this does not necessarily equate with influence. Influence can be far less obvious
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Since its beginnings, the media has been the driving force behind the public’s beliefs and perceptions about the idea of beauty. It is constantly conveying falsified and misleading information. The media manipulates information in order to convey certain messages to the public. It is currently one of the most influential sources of information. The media establishes the societal norms: how people should act, dress and look. It perpetuates the idea perfection in every aspect of life, especially physical
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social influence and academic performance. 168 respondents that were only students were randomly selected. The study concluded that students whose age range from 15 to 25 mostly use social networking websites for entertainment. 60% of male students commonly used social networking websites for knowledge. Graduation students generally prefer social networking websites for entertainment. From this research study it was also found that people can use social networking websites due to social influence. This
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