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    Saffola Case

    SAFFOLA COOKING OIL - THE REPOSITIONING JOURNEY Case Summary Group 7, Section A: Swati Matta (PGP/16/054) Vivek Pratap Singh (PGP/16/057) Meenakshi Subramanian (PGP/16/090) Ashima Aggarwal (PGP/16/135) Gagandeep Singh (PGP/16/260) Thomas Dardare (IE/16/008) 1 The case analyzes the repositioning journey of Saffola. It was introduced in 1960s and it carved a niche for itself in the edible oil category by 1990. Growth has been steady for over a decade leading up to the turn of the century

    Words: 1025 - Pages: 5

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    Mis583 Week 1

    and better manage expenses. GEICO uses MicroStrategy to analyze over 20 terabytes of customer and sales data to monitor and improve GEICO’s corporate performance and enhance insight into customer behavioral patterns. With MicroStrategy’s dashboards and one-click analysis, GEICO personnel can seamlessly gain greater insight into sales activity to enhance customer relationships and generate sales growth. Guy Carpenter uses MicroStrategy’s business intelligence software, along with

    Words: 877 - Pages: 4

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    Bi Project Report

    [BI-PROJECT REPORT] April 13, 2014 DATA MINING Analysis of Bike sharing dataset April 13, 2014 Group 007 MIS 6324 1 [BI-PROJECT REPORT] April 13, 2014 Project Report for Analysis of bike sharing dataset MIS-6324 Intro. to business intelligence software and techniques Prepared by Group Name Group007 Group Members Rohith Raj Abhay Joshi Sai Karan Jahnavi Papanaboina Under the guidance of Professor Kelly Slaughter, PhD Clinical Professor Information Systems University

    Words: 2575 - Pages: 11

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    Asss

    A Framework for Strategic Innovation A Framework for Strategic Innovation Blending strategy and creative exploration to discover future business opportunities ______________________________ by Derrick Palmer & Soren Kaplan Managing Principals, InnovationPoint LLC © InnovationPoint LLC www.innovation-point.com Page 1 A Framework for Strategic Innovation Authors Soren Kaplan is the author of Leapfrogging and a Managing Principal at InnovationPoint, where he works with

    Words: 8689 - Pages: 35

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    Marketer

    What a marketer want???? N how he get there???? Types of marketing… Societal marketing Traditional marketing Word of mouth Sales promotion Gorilla marketing Viral marketing n so n so on….n what not…many more YYYYYY DY NEED TO STUDY ALL DEZ…YYYY…ITNI CARE TO HMRI HMRY PARENTS B NHI KRTY…JTNA YE LOG KRTY HY… R DEZ REALLY THE CUSTOMERS OR THE PROFIT????? TOPIC…….BIRD EYE VIEW OF HOW P & G TACKLES ITS CUSTOMERS…. SUBJECT….MARKETING MANAGEMENT SUBMITTED BY…..SADAF, FARAH ,MARYAM

    Words: 57171 - Pages: 229

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    Volvo

    create and keep customer Whoever is closest to customer is the most valuable employees “if you write a sentence in business without a number you’re doing something wrong” 3 contributions and 3 questions Insights – wow factor Implications – so what is the impact of the insight over business Porter’s five forces – Shows how value is captured Threat to substitute Intensity of competitive of competition Power of buyers Power of suppliers Threat of new entrance Level of risk (low

    Words: 892 - Pages: 4

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    Talent Gap Analysis

    Identifying Talent Gap in Organization Njoku Judith C. The war for talent continues as baby boomers retire. This has brought about an increased talent demand that exceeds talent supply. As new technologies and business needs emerge, organizations have recognized that their existing individual employee competencies is not enough to see them through currently and in years to come, hence the need to fill the skill gaps and remain an employer of choice.

    Words: 931 - Pages: 4

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    Pestal

    country is characterized by the breach of emission standards, which is reaching unreasonable limits in spite of its relatively small area and population in comparison to other countries. Republic of Korea: Country Analysis Report – In-depth PESTLE Insights © Datamonitor. This brief is a licensed product and is not to be photocopied Published 06/2008 Page 11 PESTLE analysis Political analysis Overview South Korea had a turbulent political past, characterized by frequent changes in government

    Words: 8071 - Pages: 33

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    Walmart Slashed Big Bonus

    The article that is going to be reviewed is titled: Walmart Slashed Tax Bill By Giving Top Execs Big Bonuses. This article was retrieved from the Business Insights: Global from Ottawa University online library. The article summary will provide an insight into why the top executives who made big bonuses. At the end of the article summary, I will give my own personal opinion on the big bonuses issue. Working at Walmart has paid off for some big time executors. On June 6, 2014, at the Bud

    Words: 590 - Pages: 3

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    Inequality

    to but understand how he lived. J Cole (Jermaine Cole) any many of his interviews he talks about the exact type of equality of chance of growth I am introducing. By telling his personal story though his music and the interviews, gives me a greater insight on how I have been taught as a kid my whole life. As he also introduces the manner that the people of different business are being used as a slavery image, I can transverse that to fit my essay. Everything aspect that J Cole went through was a exact

    Words: 547 - Pages: 3

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