Franchise Success Story: Jollibee Jollibee is a phenomenal success story: what began as a two-branch ice cream parlor in 1975 offering hot meals and sandwiches became incorporated in 1978 with seven outlets to explore the possibilities of a hamburger concept. Thus was born the company that revolutionized fast food in the Philippines. In 1984, Jollibee hit the P500 million sales mark, landing in the Top 500 Philippine Corporations. In 1987, Jollibee is a phenomenal success story:
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Marketing Program of Jollibee Foods Corporation A Take Home Final Exam in Principles of Marketing 1st Semester, Academic Year 2015 - 2016 Lea Andrea S. Luna Student BS Accountancy III – A Emily Agonos Professor Principles of Marketing COMPANY PROFILE: Jollibee Foods Corporation (JFC) was incorporated on January 11, 1978. JFC's principal business is the development, operation, and franchising of quick-service restaurants under the trade name "Jollibee". In the Philippines, JFC
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Jollibee awards Jollibee Foods Corporation enters list of Top 1000 Corporations Jollibee enters list of Top 500 Corporations and assumes market leadership in local fast food industry. WEA gives Jollibee Gold record award for the outstanding sales of Jollibee songs. Jollibee wins the 9th International Foods Award from El Comestible in Barcelona, Spain Sales of 570 million pushes Jollibee into the elite Top 100 Corporations. Jollibee wins the Anvil Award for outstanding PR campaign in relation
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Bartolome Cindy Dela Paz Behind the Success of Jollibee Foods Corporation Submitted to : Sir Bryan Gonzalez Table of Contents Introduction…………………………………………………………. Body ………………………………………………………………………. a. The Financial Statistics………………………………………………… b. The Problems and Challenges……………………………………. Evaluation and Conclusion…………………………………………………….. Biblioraphy…………………………………………………. Introduction When we talk about fast food, what’s the first word that flashes in our minds
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POLYTECHNIC UNIVERSITY OF THE PHILIPPINES Maragondon Branch Maragondon Cavite A NARRATIVE REPORT ON PRACTICUM 1 STORE PRACTICUM JACINTO E. ARAYATA JR. JUNE 09, 2014 JOLLIBEE TANZA ANTERO A. SORIANO HIGHWAY, DAANG AMAYA II TANZA, CAVITE A Narrative Report Submitted to the Faculty Of the Polytechnic University of the Philippines Maragondon Branch Maragondon, Cavite In partial fulfillment of the requirements for
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Jollibee Food Corporation Milestones / History 1975 * Mr. Tony Tan and his family opens a Magnolia Ice cream parlor at Cubao. This is later to become the 1st Jollibee Outlet 1979 * Spaghetti Special is introduced * 1st Franchise owned store opens at Ronquillo Sta. Cruz. 1985 * Jollibee becomes the market leader of the fastfood industry. * Breakfast Joys are introduced. * Langhap-Sarap awarded most effective ad campaign in the food category during the 9th Philippine
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Paper Factory JoinSearchBrowseSaved Papers Home Page » Business and Management Research on Success and Management of ‘Jollibee Foods Corporation’ and Its Subsidaries In: Business and Management Research on Success and Management of ‘Jollibee Foods Corporation’ and Its Subsidaries RESEARCH on SUCCESS and MANAGEMENT of ‘JOLLIBEE FOODS CORPORATION’ and its SUBSIDARIES Prepared By: Date: May 3, 2012 Table of Contents 1. INTRODUCTION 3 2. ANALYSIS OF THE COMPANY’S
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ANASTACIO B. AQUINO Instructor EXECUTIVE SUMMARY Jollibee Foods Corporation’s (“JFC” or the “Company”) was founded by Tony Tan Caktiong and his family. At first it started as an ice cream parlor until the 9th of January, 1978 wherein it officially became an American- style fast food chain with Filipino- influenced dishes. The corporation’s core business is the development, operation and franchising of its quick-service restaurant brands. Food quality, service, price-value relationship, store location
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Cubao, Jollibee is now the largest fast food chain in the Philippines, operating a nationwide network of over 750 stores. A dominant market leader in the Philippines, Jollibee enjoys the lion’s share of the local market that is more than all the other multinational brands combined. The company has also embarked on an aggressive international expansion plan in the USA, Vietnam, Hong Kong, Saudi Arabia, Qatar and Brunei, firmly establishing itself as a growing international QSR player. Jollibee Foundation
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Conclusion Reference list Executive Summary: The purpose of this report is to assess the current situation of Jollibee to determine whether the brand should enter the UK or not. The report is divided into five sections. The first section is the background to Jollibee and its international operations. The second section is the environmental analysis of Jollibee through the external analysis--- PESTEL and internal analysis---the value chain in terms of market trends, customers, competitors
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