Northwestern University Kellogg School of Management SYLLABUS and ASSIGNMENTS International Business Strategy INTL 460 SECTIONS 61 and 81 Fall 2008 Professor Daniel F. Spulber Office 606 Leverone 491-8675 E-mail: jems@kellogg.northwestern.edu International Business Strategy Course Description The course defines the objectives and strategies of international business. The course emphasizes economic analysis of international business strategy formulation. Topics covered include
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| Global MBA Rankings: Review and Recommendations | | | Table of Contents Executive Summary 3 Review of Existing MBA Ranking Methodologies 3 A New MBA Ranking Methodology 5 KPI Categories 6 1. Internationalism 6 2. Career 6 3. Salary 6 4. Network and Student body 6 5. Faculty and Education 7 Data Collection and Standardization 7 Summary 7 Appendix 1: List of KPIs 9 Appendix 2: KPI Descriptions and Definitions 10 1. Internationalism KPIs 10 2. Career
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vs vs Brand : Indian School of Business | COBE : Group Project | | | | Comparative Analysis: ISB (Challenger) vs IIM (Established Leader) in Management Education in India Comparative Analysis: ISB (Challenger) vs IIM (Established Leader) in Management Education in India | Group Members Anuj Nigam (61310848) Pawan Verma (61310107) Rajat Giri (61310031) Rucha Deshmukh (61310482) Suruchi Giri (61310030) S N Basu (61310512) Group Members Anuj Nigam (61310848) Pawan
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LITERATURE REVIEW 1. J Suresh Reddy26 has published article in Indian Journal of Marketing. Title of article is “Impact of E-commerce on marketing”. Marketing is one of the business function most dramatically affected by emerging information technologies. Internet is providing companies new channels of communication and interaction. It can create closer yet more cost effective relationships with customers in sales, marketing and customer support. Companies can use web to provide ongoing information
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excellence and earn a job which provides me job satisfaction and self development and help me achieve personal as well as organization goals. Educational qualifications: Three Year Full-Time Program in Planning and Entrepreneurship from IIPM (Indian Institute of Planning and Management) Kolkata * PGDM (Post Graduate Diploma in Management) from IIPM Kolkata in 2014 with 70% marks & leading to an MBA Degree from International Management Institute - Belgium with Marketing and HR specialization
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Marketing Channel Strategies in Rural Emerging Markets Unlocking Business Potential By Benjamin Neuwirth Benjamin Neuwirth, Kellogg School of Management, bneuwirth2012@kellogg.northwestern.edu 1 EXECUTIVE SUMMARY In his landmark book “The Fortune at the Bottom of the Pyramid,” C.K. Prahalad describes the profits that can be earned by selling products to “Bottom of the Pyramid” customers. While there is truth to this, companies face unique challenges when operating in the rural regions
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Business AnAlytics And intelligence Course Starting: 29 June 2014 Application Deadline: Early Decision 28 February 2014 Regular Decision 15 April 2014 (Batch 5) (Classes conducted on-campus as well as off-campus) Certificate Programme on Business Analytics and Intelligence BATCH 5 in god We trust, All Others Must Bring data - W edwards deming he theory of bounded rationality proposed by nobel laureate Herbert Simon is evermore significant today with increasing complexity of the
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-Journal of Arts, Science & Commerce ■ E-ISSN 2229-4686 ■ ISSN 2231-4172 MARKETING STRATEGIES OF GLOBAL BRANDS IN INDIAN MARKETS Dr. Girish Taneja, Associate Professor, Head of Department, School of Business, Faculty of Business & Applied Arts, Lovely Professional University, Phagwara, Punjab, India Neeraj Gupta, Lecturer, School of Business, Faculty of Business & Applied Arts, Lovely Professional University, Phagwara, Punjab, India. Rajan Girdhar, Research Fellow, Faculty of Business & applied
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the food retail industry in India. Research on the Indian food retail industry will be executed to construct an analysis of the overall competitiveness and investment attractiveness. In Part 1, the researcher will apply the extended version of Porter’s National Diamond (PND) model to the Indian food retail industry. In Part 2, two key management issues will be taken into account and analysed before developing any further operations into the Indian food retail industry. In Part 3, two market entry
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Unfortunate Circumstances to Turn Around: In the Latin American Andes, indigenous women have been subject to sexism, lack of rights, and underprivileged circumstances. Not only have men always been put before women, but men have been a constant in the subordination of women and a cause of lack of progression made. With all of the hard work women endure and go through to support their husband and family, they receive no recognition, just the degrading treatment to remind them that their husband
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