La guerra de las colas continua: Coca Cola y Pepsi en el 2010. Por más de un siglo, Coca Cola y Pepsi compiten por la “participación de gargantas” en el mercado mundial de los bebestibles. Las batallas más intensas en la llamada guerra de las colas fueron luchadas por la industria de las bebidas carbonatadas de USA de más de U$ 74 billones. En una “lucha de competencia cuidadosamente librada” que duró desde 1975 hasta mediados de la década de los 90, Coca Cola y Pepsi alcanzaron un crecimiento anual
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WATCH THE VIDEO “ YUM” AND RESPOND THE FOLLOWING QUESTIONS IN BLACKBOARD: 1. All of YUM! Brands, Inc. restaurant chains are positioned within the Quick Service segment of the restaurant industry. Do they compete with each other? Why? Why not? En mi punto de opinión personal considero que estas franquicias son de comida rápida mas no son competencia entre ellas, ya que cada quien tiene sus segmento de mercado diferente; cada restaurante ofrece menus diferente para gustos y antojos diferentes
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UNIVERSIDAD NACIONAL DEL CALLAO MAESTRÍA: ADMINISTRACIÓN ESTRATÉGICA DE EMPRESAS CICLO IV CURSO: GERENCIA DE MARKETING INTERNACIONAL SEMESTRE ACADÉMICO: 2015 – A DOCENTE: MG. LUIS DE LA TORRE COLLAO TEMA: FRANQUICIAS ALUMNOS: CASTRO WEILG, CHRISTIAN SÁNCHEZ HERRERA, JHAN SALDAÑA NEYRA, ALVARO SUÁREZ DONAYRE, JAIME CALLAO - 2015 Introducción Mediante el presente trabajo debemos indicar que en la actualidad La franquicia es uno de los sistemas empresariales de mayor éxito y
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lo cual incentiva a un ahorro de tiempo para poder realizar otro tipo de labores. En el anexo 1 se puede observar la matriz de Porter aplicada al caso Bembos. La competencia directa de Bembos está conformada por las siguientes empresas: Kentucky Fried Chicken (KFC), Mc Donald's y Burger King. Estas empresas de comida rápida brindan hamburguesas de carne, hamburguesas de pollo, diversos complementos (papas fritas, aros de cebolla, etc.), ensaladas, postres, entre otros productos. A pesar de la
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They became a 100% Filipino owned company and opened 7 more restaurants. The company started out with the Yumburger as their flagship product, but quickly added the Spaghetti Special in 1979. One year later they launched another Filipino hit, the Chicken Joy and French fries. Within only 2 years of Jollibee’s existence they began opening franchises throughout the Philippines, expanding their reach and popularity. By the end of the 1980’s Jollibee had added many options to their menu, had began to
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PROJECT REPORT KENTUCKY FRIED CHICKEN [pic] COURSE ID: CIS-101 COURSE NAME: FUNDAMENTAL OF COMPUTER SYSTEM PURPOSE OF THE REPORT: FINAL PROJECT SUBMITTED BY: INTANGIBLE GROUP SUBMITTED TO: DR. MAHADY HASAN DATE OF SUBMISSION: 25.04.201 INDEPENDENT UNIVERSITY, BANGLADESH Acknowledgements: This project cannot be completed
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Company History: KFC Corporation is the largest fast-food chicken operator, developer, and franchiser in the world. KFC primarily sells chicken pieces, wraps, salads and sandwiches. While its primary focus is fried chicken, KFC also offers a line of roasted chicken products, side dishes and desserts. Outside North America, KFC offers beef based products such as hamburgers or kebabs, pork based products such as ribs and other regional fare. KFC, a wholly owned subsidiary of PepsiCo, Inc. until
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plan for my product is making most popular chicken franchise chain restaurant first in the U.S and then in the world 1. Identify the marketing segment for the product and explain why this segment was selected; My product will be Korean style soy source fried chicken. It is kind of popular food in Korea especially, chicken business field. The uniqueness of product concept is simple. Comparing to Kentucky fried chicken, this chicken is fried by oil with soy source and other auxiliary
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Kentucky Fried Chicken KFC is the largest fast-food chain in Malaysia and Brunei, serving world famous Original Recipe fried chicken which contains secret blend of 11 herbs and spices. Apart from serving finger-licking good food, they continuously aim for high quality and are committed to ensure food safety by stringent control to maintain their standards. Products They cook their products well above the minimum temperature recommended by WHO. They have developed standard procedure that would
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Kentucky Fried Chicken SUBMITTED TO: SUBMITTED BY: Acknowledgement First of all, our gratitude to All-Mighty ALLAH who gave us the energy, the motivation and the wisdom to accomplish this research task. Writing a successful text requires a team effort and we have enjoyed working with excellent teammates. Throughout the process of writing the report, many people stepped forward with tremendous efforts that allowed us to accomplish our stated goals. We
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