CNM, och har funnits vid Stockholms universitet sedan 1990. Hemsida: www.ctm.su.se STOCKHOLM UNIVERSITY Centre for Transdisciplinary Environmental Research Sustainable Enterprising Master’s Thesis (20p) CORPORATE SOCIAL RESPONSIBILITY IN THE HOTEL INDUSTRY: A CROSS CULTURAL PERSPECTIVE TERESA NORD Academic Advisor: Hans Rämö Stockholm University School of Business Master’s Thesis (20p), Fall 2006, Stockholm University ABSTRACT Attention to business ethics in varying environmental
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2011 Professor Rebecca Marek Decisions in Paradise Part II The decision to open a hotel on the island of Kava has been a challenge for owner Lisa Campbell. Decision-making and numerous situations are evaluated to ensure this decision-making will be best not only for the hotel but also that it will benefit the local islanders and the people who visit Kava temporarily. The Marriott Kava hotel is projected to be a medium size facility. The accommodations will ensure local islanders, patients
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The Importance of Customer Service in Hospitality March 5, 2012 “Customer service is the essence of the hospitality industry. The importance of customer service in hospitality is stressed in professional courses as well as on-the-job training module since aspiring hoteliers, restaurateurs and others in the industry need to be well aware of its significance and implication for successful business operations”. In recent years, the term hospitality has become increasingly popular and may be interpreted
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Roaring Dragon Hotel is a three-star hotel that is located in the southwest part of China. Since the 1980’s the state-owned-enterprise has enjoyed a long colorful history and reputation as on of the regions premium hotels. The General Manager Tian Wen is not an assertive manager. Many times he will be at the office which is in another city. On average Mr. Wen shows up at the hotel once a month. In 2002 he decided that it was time to expand their hotel and make the jump to a five star hotel. Wen hired
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MKT2SMA Service Marketing Semester 3, 2011 Coogee Sand Hotel & Apartment Qian Yi STU ID: QIYIF113 You Liang STU ID: YOLIF111 16 January 2012 Table of Contents 1. Acknowledgements 3 2. Executive Summary 4 3. Coogee Sands Hotel & Apartment’s corporate and marketing objectives 5 4. Situation Analysis6-10 5. Customer Analysis11-12 6. Service Product Analysis13 7. Current Pricing Strategies 14 8. Current Promotional Strategies 15 9. Service
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is directed towards determining impact of skill gaps on the UK hospitality industry and on the services provided by the entire industry. To be able to address this objective, the researcher would recognize the present recruitment strategies of the hotel, as literature shows that hospitality industry is having a lot of problems in their internal and external recruitment strategies. Also, the assignment shall discuss the skills requirement by the hospitality industry. The study shall also analyze the
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were lost. No home, no clothes, no car, and no money. We lost everything. All we had was each other. Thank God everyone was alright. We had a serious problem. Where were we going to live now? The Red Cross provided us with some clothes, food, and a hotel room for a couple of nights until we could figure
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looking to set up a chain of hotels in a country known as Ulm. Ulm came out of a prolonged period of political turmoil recently and is a rapidly growing economy now. You have been appointed as a CEO working for this investor. You have access to the consultant report that contains detailed market research information on each location and the potential for each hotel type that could be set up. The consultant of Ulm has created a 6 year master plan for growing the hotel industry in his country. As part
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The Regency Grand Hotel, a five-star hotel in Bangkok, Thailand is noted to be one of Bangkok’s most prestigious hotels and its staff enjoyed the prestige of being associated with the hotel. The recent sale of the Regency to a large American chain of hotels and the appointment of a new general manager, John Becker, an American with 10 years of management experience with the hotel chain have significantly affected the hotel’s reputation and good standing in the hotel industry. Becker thought that
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more than 6 guests, and may or may not serve an evening meal. Small Hotel A small hotel normally has a minimum of 6 letting bedrooms and a maximum of 20. Most bedrooms have ensuite or private facilities. Small hotels serve breakfast, dinner and, normally, lunch, and they have a drinks licence (though it may be a restricted licence). They are normally run by the owner(s) and reflect their own personal style. Hotel A hotel normally has at least 20 letting bedrooms, of which most have ensuite
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