Managerial Economics Term Paper DEMAND IN THE DOMESTIC AIRLINE INDUSTRY OF INDIA Submitted by: Akshata Shirodkar ePGP-02-002 This term paper explores the rational economics behind the demand and its affect on dynamic pricing in the domestic airline industry in India, where both of these vary often with time and units available. Based on the learning gained during microeconomics course, this paper analyses the current pricing strategies and norms practiced by the airline industry. Managerial
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CHAPTER- 1 1.1: INTRODUCTION The word 'business' is actually derived from the idea of 'busy-ness'. This idea accurately describes most organizations: they are busy organizing resources, producing, selling, managing people and keeping track of finances. The people running the business have to organize people, money, materials and machines to produce a good or service to sell or give to their customers. Organisations: Since the dawn of time,
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Hyundai's new ad Drive your way Jobsahead.com FILL IN YOUR AMBITION Johnnie Walker Keep Walking whiskey Kingfisher airlines Fly the good times Kodak You press the button and we do the rest Lacoste Because what you are LG EXPAND YOUR LIFE LG AC BREATHE HEALTHY Lufthansa There is no better way to 1 Created By: S.Sriram MBA-HR, TAMILNADU srirams@gmx.com Company Accenture Air Deccan Air India Air Sahara Airtel AKAI Allen Solly Allianz Insurance Apple Computers Bajaj Auto Bajaj Pulsar Bajaj spirit Blue
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R A T E G Y – II S T R A T E G Y – II S T R A T E G Y – II S T R A T E G Y – II S T R A T E G Y – II www.ibscdc.org 1 Transformation Corporate Transformation Korean Air: Chairman/CEO Yang-Ho Cho’s Radical Transformation A series of fatal accidents, coupled with operational inefficiencies snowballed Korean Air into troubled times. Then, at the beginning of the 21st century, its CEO/ Chairman, Yang-Ho Cho undertook various transformation initiatives - for instance, improving service quality
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fly’—AirAsia had been drumming South-east Asians to take to the skies by making air travel affordable to the masses. In October 2004, AirAsia successfully attracted over USD 200 million in fresh capital through an Initial Public Offer (IPO) of its shares.1 In December 2004, it announced its decision to purchase up to eighty Airbus A320s (Defence-aerospace 2005). Arguably, AirAsia not only enabled many ordinary people to travel by air, but also stirred up competition and encouraged the formation of several
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Test Number of questions: 1. 2. 3. 4. 5. 1 50 This personality is the present European Union’s Trade Commissioner. Can you identify him from the given options? a. Pascal Lamy b. Peter Mandelson c. Jose Manual Barosso d. Catherine Ashton Which of the following personalities won the Wimbledon’s Men’s Singles title for 2010 recently? a. Rafael Nadal b. Roger Federer c. N. Djokovik d. A. Roddick This personality is the CEO of the newly formed Bharti AXA Life Insurance
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