October 21, 2011 Unilever Plc Current Recommendation Prior Recommendation Date of Last Change Current Price (10/20/11) Target Price (UL-NYSE) NEUTRAL Outperform 10/21/2011 $32.72 $34.00 SUMMARY We have downgraded our recommendation on Unilever to Neutral from Outperform. The company posted robust first half 2011 earnings of $1.08 per share, surpassing the year-ago estimate by 10% on the back of improved volumes despite price increases. Further, the emerging markets business continues
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EXECUTIVE SUMMARY PeeLeaf is a brand of chocolate bar with candied peels and leafs on the inside. The product will be launched locally in 2013 by Cadbury, a subsidiary of Kraft Foods Inc., the second largest confectionery company. This presentation includes business review, environmental analysis, customer segments, marketing objectives, sales promotion, marketing strategies, controls and projected financial statement of PeeLeaf in the Philippines. In 2010, total imported chocolate sales
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Why does Kool Aid need to come in bottles that are then cocooned in plastic? Why do cookies need to be individually packaged? Environmentalists yesterday raised those questions in handing out junk- packaging awards to nine household products they deemed to be packaged in ways that harm the environment. Kraft's Kool Aid Bursts and General Mills' Dunkaroos individually wrapped cookies were among the products singled out by Clean Water Action and Public Interest Research Group for their award
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ADVANCED General Certificate of Education 2009 Business Studies Assessment Unit A2 2 assessing Modules 1 to 5 Objectives and The Business Environment, People in Organisations, Accounting and Finance, Marketing and Operations Management [A2T21] TUESDAy 26 MAy, AFTERNOON TIME 1 hour 40 minutes. INSTRUCTIONS TO CANDIDATES Write your Centre Number and Candidate Number on the Answer Booklet provided. Answer all questions. INFORMATION FOR CANDIDATES The total mark for this paper
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Oreo: US Vs China Market Oreo is a sandwich cookie that is made of two outer chocolate round biscuits filled with cream. The “Oreo Biscuit” was first introduced in the United States in 1912 in New York City by The National Biscuit Company, now known as Nabisco. Currently, Nabisco is a division of the Mondelez International brand. In its long history, the Oreo has been known by various different names including the “Oreo Sandwich”, introduced in 1921, the “Oreo Crème Sandwich” in 1948 and
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Established in 1891, Hormel started as an item arranged meatpacker serving the U.S. market, however continuously changed itself, with the assistance of development and acquisitions, into a greater diverse, multinational producer of purchaser marked food and meat items, a large number of which are among the best known in the food business (Gaul). Foodservice in China, specifically, speaks to an alluring development for the organization. In the U.S., Hormel has been gaining ground in the foodservice
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1. "Good to the last drop." - Maxwell House coffee 2. “The most trusted name in news" – CNN 3. “All the news that's fit to print. - The New York Times 4. "Fair and balanced" - FOX News 5. "Keeps going and going and going." - Energizer Batteries 6. "No battery is stronger longer." - Duracell Batteries 7. "Think different" - Apple Computer 8. "Where do you want to go today?" - Microsoft 9. "Between love and madness lies Obsession." - Calvin Klein 10. "Betcha
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Ralph’s Grocery and United Food and Commercial Workers Union The case that I chose for the week 6 critical thinking assignment concerns Ralph’s Grocery Company, located in California. It applies to this week’s material due to the fact that the case involves unlawful suspension and discharge of an employee, as reviewed by the National Labor Relations Board. Background In May 2011, Vittorio Razi was an employee at Ralph’s Grocery and was suspended and terminated after he refused to take a drug test
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movements”. There are seven authors and contributors to this article. Matthias Schultze-Kraft (Bernstein Center for and Daniel Birman were the primary contributors to this work. John-Dylan Haynes conceived the study, Matthias Schultze-Kraft, Daniel Birman, Marco Rusconi, Benjamin Blankertz, and John-Dylan Haynes designed the experiment; Matthias Schultze-Kraft and Daniel Birman performed research; Matthias Schultze-Kraft, Daniel Birman, Marco Rusconi, Carsten Allefeld, Kai Görgen, Sven Dähne, Benjamin
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Kraft Foods and Cadbury Introduction The confectionary industry all over the world is comprised of three products, that is, gum, sugar and confectionary. But the world-wide economic recession which in the last few years hit the North American and European markets, adversely affected the confectionary sales. In addition, undue pressure affected the sales volumes as more people moved towards healthier lifestyles, in attempt to avoid what they termed as unhealthy foods. In these developed countries
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