ROSEL JOY P. LIBUNAO Block 3 Lot 15 Carnation Street, T.S.Cruz Subdivision, Almanza II, Las Pinas City, 1751 PHILIPPINES Mobile no. +639159877654 E-mail address: roseljoylibunao@yahoo.com; j.libunao@foodasia.com.ph SUMMARY ❖ Professional Food Technologist with food manufacturing experience, particularly dairy industry, retail and food service industry. ❖ Comprehensive understanding of Good Manufacturing Practices (cGMP), Standard Operating Procedures (SOP) and FDA guidelines
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Consumer Behavior towards Ice creams: A perspective on Kwality Walls Contents 1. History of Ice creams 3 2. Stages of Consumption 3 3. Market Analysis 4 3.1. Ice cream industry in India 4 3.2. Challenges 6 3.3. Future growth prospects 6 4. Attitudinal factors: Ice creams 7 5. Company background 8 6. Short-term and Long-term Memory factors in Ice cream 10 7. Maslow’s Hierarchy 10 8. Competitors 11 9. Recent Developments in Ice cream industry 12 9.1. Effect on
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....................................................................................... 3 4.1 Market and Brand of Choice.................................................................................................................... 3 4.2 Ice Cream Market Issues ......................................................................................................................... 3 4.3 Important Issues about the Brand ........................................................................
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Ice Fili – Case Analysis Introduction Ice Fili, is historically one of Russia’s best ice cream producers, led by Chief Executive Officer Anatoliy Shamnov. After surviving being controlled by the Soviet Regime, warding off local competitors, and continuing success through the collapse of the Russian market in 1998. They have not been able to sustain steady growth of market share, and are facing increased competition from fierce rivals Nestlé. Following the time of the market collapse, they had
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each week. This implied that George would be able to save up a tidy sum of money during the summer. Eastern Diary manufactured milkshake and ice cream mix for a number of customers in the metropolitan area. The ice cream mix was sold in 5- and 10-gallon containers to other firms, which then added the flavoring ingredients, packaged and sold the ice cream under their own brand names. Their milkshake mix was sold in 5-gallon cardboard cartons, which contained plastic liner. Eastern Diary delivered these
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Seibel’s Sundae Shop will offer products ranging from ice cream, frozen yogurt, toppings for both, and cakes and pies. The primary characteristics will be that it is made from scratch at the store, offering regular, gluten free and sugar free products. There will be a plethora of toppings ranging from candies, nuts, natural granolas, sauces and fresh fruits. We will refrain from having any items that contain peanuts to assist those who suffer from these allergies as well. The primary characteristics
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brand of ice cream and milk sold in the Philippines and also in Australia by Mead Johnson Company, who also made Sustagen and Enfamil. The ice cream brand is co-owned by the Philippines' RFM Corporation and the food giant Unilever under the subsidiary Unilever RFM Ice Cream, Inc.[1] The company's beginnings can be traced back to Selecta Ice Cream and Refreshment Parlor, owned by Ramon Arce, Sr. and family, and founded in the 1930s. It later expanded its business by selling its ice cream and milk with Mead
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Product Information Red Temptation is a product designed to give Yummy Yummy Ice Cream Inc. the edge needed to outsell any competitors. The name “Red Temptation” was derived from certain key traits of the product. “Red” is representative of the three different flavors of the sorbets served: strawberry, raspberry, and cherry. Each sorbet is garnished with a healthy amount of dark chocolate. Chocolate has a seductive connotation due to the fact that it is an aphrodisiac usually used for romantic
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the oldest Russian ice cream producer. It originated from the former state-run Soviet company Moshladokombinat N 8. In 1992 it was privatised and registered as a private jointstock company under the name Ice-Fili. Its CEO is Anatoliy Vladimirovich Shamanov. He transitioned the company to a privatized for-profit firm after the dissolution of the Soviet Union in 1991. The transition was successful; it could hold its good market position and remains the largest Russian ice cream producer in the year 2002
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“So Cute I Could Eat It Up”: Priming Effects of Cute Products on Indulgent Consumption GERGANA Y. NENKOV MAURA L. SCOTT This article examines the extent to which consumers engage in more indulgent consumption when they are exposed to whimsically cute products and explores the process by which such products affect indulgence. Prior research on kindchenschema (baby schema) has found that exposure to cute babies or baby animals leads to more careful behavior (see the study by Sherman, Haidt, and
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