www.spireresearch.com Men’s grooming industry Time for emerging markets to steal the show © 2012 Spire Research and Consulting Pte Ltd Men’s grooming industry: Time for emerging markets to steal the show The male grooming habit is rooted in changing norms of masculinity. Metrosexual – a term derived from metropolitan and heterosexual – refers to an urban man who pays attention to his grooming and appearance. This article explores why the male groomer segment still has plenty of room to
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Not just watching but understanding the dance. “You were once wild here. Don’t let them tame you.” Isadora Duncan. People from my culture (Nepali/Tibetan) dance in a wild style, throwing both hands and legs up in the air, at least how it look to audiences who are watching it for the first time. All they are trying to express is the ancient stories from our ethnic groups. Ballet, in my opinion is very graceful and looks difficult to do but at the same time effortless as it seems
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claims to be nearly 19% of the market, while hair conditioners gets the brand sales of around Rs 40 crore. Segmentation Dove is the largest premium brand in the Hindustan Unilever portfolio," says Rajaram Narayanan, vice president, hair care and Lakme, HUL. Now the Dove portfolio delivers Rs 400 crore in sales. Dove has segmented and targeted the market towards urban areas as it is being positioned and repositioned as the premium brand like, mildest soap, trail for result. Globally it is not
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A Project on “A study on consumer preference & usage pattern of cosmetic products in Ahmedabad region” Submitted To: Prof. Nishtha Asrani Submitted By: Deepak kerai Hitesh Asalaliya Class: PGDM- I Batch: 2013-15 NR Institute of Business Management- PGDM Opp, Law Garden, Ellisbridge, Ahmedabad – 380006, India Phone: 26447636 Fax: 26445958 Website: www.nribm.org CERTIFICATE This is to certify that Mr. Deepak kerai & Hitesh asalaliya
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WORKING CAPITAL PERFORMANCE ANALYSIS OF HINDUSTAN UNILEVER LIMITED COMPANY An Overview of FMCG Companies in India Fast Moving Consumer Goods (FMCG) goods are all consumable items (other than groceries/pulses) that one needs to buy at regular intervals. These are items which are used daily, and so have a quick rate of consumption, and a high return. FMCG can broadly be categorized into three segments which are: 1. Household items as soaps, detergents, household accessories, etc, 2. Personal
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TYPES OF REALITY SHOWS Reality shows aim on the emotional of the people and anything that strikes the emotions of a person become blockbuster.The rising popularity of the reality shows on television channels has added a new era to the production of TV programs. These shows try to give opportunities to the each and every one to showcase their talent in front of the world and give them a better future. The crazy for reality television hits when channel came up with the shows like Viva(channel V
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A BRIEF STUDY ON MARKET SRUCTURE AND DEMAND ANALYSIS OF HINDUSTAN UNILEVER TABLE OF CONTENT Sl.no | Content | Page no. | 1.2.3.4.5.6. | Executive summaryIntroductionObjectives and MethodologyFindingsProduct LineSWOT AnalysisCompetitors AnalysisPerformance AnalysisFuture OpportunitiesFuture Projects of HULConclusionBibliography | 34-56789-1213-1515-18192021 | EXECUTIVE SUMMARY Hindustan Unilever
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[pic] INDEX |SR. NO. |TOPIC |PAGE NO. | |1 |ABOUT THE COMPANY |03 | |2 |BRANDS OF HUL |04 | |3 |AWARDS AND RECOGNITION
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CONSUMER BEHAVIOUR Application Exercise - II Developing communication for a new brand in skin cream category Submitted to - Prof. S Ramesh Kumar Group 17 Gunjan Kumar Prashant Gutch Kartik Yeleswaram Prashant Singh 1111344 1111345 1111348 1111362 Table of Contents 1. Category and Brand Information ........................................................................................... 2 1.1 Category summary ......................................................................
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ENDORSEMENTS: A CRUSIAL AND CONTROVERSIAL PART IN ADVERTISEMENTS When you go for shopping in a supermarket and you come across many brands of various products. When you see a brand, it immediately reminds you of the celebrity who has endorsed or promoted the brand. For instance, Lux may remind you of Shahrukh Khan, Ashwariya Rai or even Katrina Kaif. The image of the celebrity in the ad leaves a lasting impression on your mind which motivates you to buy the product. Endorsements, by famous celebrities
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