| | Integrated Marketing Communications Textbooks & Materials Byers & Barr, “Integrated Marketing Communications Custom Edition for Santa Clara University 3E”: Pearson Learning Solutions, 2014. CoursePack Reader – “Marketing 596 – Winter 2014” Course Description This course is designed as an introduction to the concept and practice of integrated marketing communications (IMC). It takes the participant through
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Management, and New Realities, 3nd edition. Prentice Hall, 2014. Wall Street Journal COURSE DESCRIPTION This course is a study and analysis of management problems and practices of international businesses, including the following: organizational structures of global corporations; production and logistics; human resources and labor relations; marketing and financial management; cultural, political, social and environmental constraints; and other relevant topics. Prerequisites: 41-300, 43-300
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growth but believes that there need to be further layers of management to escalate performance. The upper level management team will concentrate on the intentional initiatives of the business going global while the lower level management team will concentrate on the day to day operations. There will be a few challenges along the way and the firm has to advise the executive team about their concerns. The morale of the employee are down because half of the current employees are content with holding
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Dublin. Module Co-ordinators: Dr. Brona Russell Contact details Email: Brona.russell@ucd.ie 2 TABLE OF CONTENTS PAGE Welcome message 1. INTRODUCTION a. Background details b. Module aims 2. MODULE OUTLINE a. Module learning outcomes b. Themes and topics c. Learning supports 3. MODULE DELIVERY SCHEDULE a. Session arrangements b. Student engagement c. Office hours arrangements 4. ASSESSMENT DETAILS a. Assignments b. Module assessment components i. Assignment 1 ii. Assignment 2 Group project
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COURSE SYLLABUS COURSE TITLE: MGT/448 Global Business Strategies LSB04BSM09 REQUIRED TEXT/MATERIAL: Books 1. The World Is Flat A Brief History of the Twenty-first Century (Friedman) 2. International Business: Competing in the Global Marketplace, 5/e (Hill) 3. The Lexus and the Olive Tree: Understanding Globalization (Friedman) 4. Managing Cultural Differences (Harris, Moran) 5. Global E-Commerce Strategies for Small Business, (Da Costa, Laffont, Tirole) Scholarly Articles
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MGT 449 – Administrative Policy Determination Syllabus Semester: Fall 2012 Section Number 05 – Class Number: 2528 Class Meetings: Mondays and Wednesdays 5:35-7:00 p.m. ------------------------------------------------- Location: Centennial Hall – Room 2212 Instructor Dr. Kareem M. Shabana Assistant Professor of Management Contact Information Office: C. Wimberly Hall – Room 418B Email: kshabana@uwlax.edu Phone: (608) 785-6664 Office Hours Mondays & Wednesdays: 1:30-2:00
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Presentation Overview Introduction Syllabus of Compensation and Benefits and PoA Methodology, Reference Text and Pre-read Evaluation Pattern and List of Assignments What is HR and HRD ? HR functions HR Philosophy and Approach for an Organization Human Resource Management Summary Tuesday, 29 July 2014 Self Introduction B. Sc. (Physics) and Masters in Administrative Management from JBIMS, Mumbai University IT experience across 3 organizations since 1985 Exposure
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theories and their practical application at my workplace. Specifically, I will discuss how learnings about Cultural dimensions and stereotyping, the MBI model, the Organizational alignment model and Global virtual teams have re-shaped my perspective and attitude towards cultural aspects of international business and what benefits my newly acquired knowledge will bring to my team and company. Company, team and personal cultural characteristics As it was previously mentioned, this paper will discuss
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the Organization • Define Project Life Cycle. • Identify roles in project management. • Identify project manager's skills. • Demonstrate project management software. Work Breakdown Structure and Scheduling • Examine Request for Proposal (RFP). • Define and apply Work Breakdown Structure (WBS). • Examine and apply durations. • Examine and apply precedence relations. • Develop a WBS using Microsoft Project. Resource Assignment and Project Financing • Examine project
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of communication that create the foundation for study of communications in the bachelor's degree program at the University of Phoenix. Major communication areas examined in this course include intrapersonal, interpersonal, group and teamwork, organizational, intercultural, and mass media. Each area, along with others, will be studied in greater depth in subsequent courses in the degree program. Policies Faculty and students/learners will be held responsible for understanding and adhering to
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