LG Electronics’ Strategic Plan Analysis Greg McMillan TM583 Strategic Management of Technology Professor Woody Wu August 18, 2011 Introduction LG Electronics Inc. founded in 1958 and headquartered in Seoul, South Korea. The company is a major producer of consumer electronics and has over 70 subsidiaries that manufacture TVs, video and audio products, appliances, refrigerators, wireless phone handsets, air-conditioners, and communications devices. LG Electronics has annual revenue
Words: 3961 - Pages: 16
percentage of the economy – LG Electronics (LGE) is an example of one of this corporate structure. We will discuss how LG has impacted the South Korean economy as well as outline the positive and negative characteristic of chaebols and the South Korean economy. We will identify LGE’s human resources strategy, and how they deal with diversity. I will also explain one of LGE’s strategic alliance and its global objective. The Organization and the Purpose of Chaebols LG Electronics was established
Words: 1437 - Pages: 6
destroyed. Questions | Possible Marks | Actual Marks | | | | 1 | 10% | | Student’s signature: _________________________________ Date: Introduction of LG LG electronics which is called GoldStar at that time was founded by KOO IN-HWOI who was founder of LG corporation in 1st Oct 1958 at KOREA. At that time, radios were attracting interests as embodiments of civilization, bringing news of the world to their listeners. Mr. Koo thought, ‘we could make
Words: 1567 - Pages: 7
801-1321-012 Lg Electronics Inc. is a South Korean multinational electronics company headquartered in Yeouido-dong, Seoul, and a member of the LG Group, employing 83,000 people working in 119 local subsidiaries worldwide. With 2013 global sales of USD 53.1 billion (KRW 58.14 trillion), the company operates its business through five divisions: Home Entertainment, Mobile Communication, Home Appliance, Air Conditioning and Energy Solution, and Vehicle Components, CEO of LG Electronics is Bon-joon
Words: 3247 - Pages: 13
Business (주)LG전자 김이현 문다인 문희재 1 LG 전자 기업 분석 기본 배경 - 대한민국에 본사를 둔 전자 제품을 생산하는 다국적 기업 - LG그룹의 대표 계열사 - 대한민국 시장 점유율 2위의 대기업 연혁 1958년 : 금성사(Goldstar)란 이름으로 설립 1960년대 : 대한민국 최초로 선풍기, 냉장고, 흑백 텔레비전, 에어컨 생산 1978년 : 수출액 1000억을 돌파 1984년 : 수출액 1조원 돌파 1995년 : 금성사에서 ‘LG전자’로 상호 변경 2004년 : 세계 최초로 지상파 DMB폰 개발 글로벌 기업으로서 LG - 1982년 : 미국 헌츠빌에 첫 번째 LG생산기지 설립 - 이후 중남부와 북부 아메리카, 유럽으로 글로벌 타겟 확장 - 현재 83개의 해외 자회사와 39개의 해외지점 2 LG 전자의 경쟁력 SWOT 분석 Strength - 국내 최대 규모의
Words: 382 - Pages: 2
Lg Porter's Five Forces Analysis Introduction LG is a South Korean company that manufactures mobile phones, as well as other devices such as televisions and home appliances. They also offer Appliances , computer product, solar, LG originally stood for "Lucky Goldstar", but is now promoted as meaning "Life's Good". And LG is the fourth largest mobile phone manufacturer in the world. LG Porter's Five Forces Analysis The Bargaining Power of Buyers The bargaining power of buyers is petty moderate
Words: 314 - Pages: 2
SECTION IV: RECOMMENDATIONS Decision Criteria MABE’s decision criteria for evaluating their current position as part of a joint venture in Russia includes: * The joint ventures’ ability to generate future sales growth and substantial operating margin * The impact of Russia’s changing external environment on the joint venture and MABE as a whole * Other global opportunities for growth in emerging markets, including China and India OPTION 1. Continue Operations in Russia with the JV
Words: 874 - Pages: 4
LG targets to improve market share in home entertainment segment Published on: April 26, 2011 - 23:46 More in: * Business MUMBAI: Buoyed by surging income levels in the country, Korean consumer durables manufacturer, LG Electronics, is eyeing a 32 per cent market share in home entertainment products and Rs 20,000-crore revenue (from India) by end-this year. “Presently, we have a 29 per cent market share in home entertainment products in India and expect to up it to 32 per cent by December
Words: 404 - Pages: 2
The history of LG has always been based around the company's desire to create a happier, better life. LG Electronics was established in 1958 and has since led the way into the advanced digital era thanks to the technological expertise acquired by manufacturing many home appliances such as radios and TVs. LG Electronics has unveiled many new products, applied new technologies in the form of mobile devices and digital TVs in the 21st century and continues to reinforce its status as a global company
Words: 728 - Pages: 3
The trajectory of LG Electronics, its growth and diversification, has always been grounded in the company ethos of making our customers' lives ever better and easier-happier, even-through increased functionality and fun. Since its founding in 1958, LG Electronics has led the way to an ever-more advanced digital era. Along the way, our constantly evolving technological expertise has lent itself to many new products and applied technologies. Moving forward into the 21st century, LG continues to on its
Words: 1026 - Pages: 5
