captured significant chunk of the insurance market. With this background a survey was conducted among 300 policy holder in Urban and Semi Urban centers to study policy holder perception towards LIC of India. Majority of the policyholders is influenced by self-followed by agents while taking an insurance policy from LIC, significant number of policyholders felt that the premium rate is high, majority of the sample policyholders prefer to buy money back policy and policyholders expected a return of 11-15
Words: 5239 - Pages: 21
insurance agencies and provident social orders were converged to make the state possessed Life Insurance Corporation. Brief History of Insurance The narrative of protection is likely as old as the tale of humanity. The same nature that prompts present day agents today to secure themselves against loss and disaster existed in primitive men too. They excessively looked for, making it impossible to turn away the underhanded results of flood and loss and death toll and were willing to make some kind of penance
Words: 1266 - Pages: 6
was conducted in Bhubaneswar of Odisha taking a sample of 75 LIC and other private insurance customers. Respondents for this survey were selected using random sampling. The survey was done by all our group members. The analysed data has been presented in the form of table, bar graphs and pie-charts. This study also analyzed the repurchasing intention of policy holders. The survey revealed that LIC has a major market share than others. LIC is the most accepted and popular brand in life insurance, the
Words: 2425 - Pages: 10
www.gradestack.com/blogs www.gradestack.com/blogs Insurance Digest for LIC AAO 2016 Exam Dear readers, This Insurance Digest is complete Information of important terms and plan & Policies and history. The Insurance Digest is important and relevant for all Insurance exams like - LIC AAO 2016 Exam, NICL, NIACL, Insurance and other Insurance Exams. What is Insurance? - Insurance is defined as a contract between two parties whereby one party called insurer undertakes in exchange for a fixed sum called
Words: 3163 - Pages: 13
offices spread across the length and breadth of the country, GIC has taken the benefit of insurance to almost every district, across hilly terrain and often inaccessible areas of the country. The customer- interface is made easy through a network of agents, development officers and employees at Branch, Divisional and Regional offices as well as at the corporate level. The GIC and its subsidiaries have a workforce of approximately 86,000 in 1973 tainted at various levels through in house training institutions
Words: 31197 - Pages: 125
Private Housewife Business Farmers II. FACTORS INFLUENCING POLICY HOLDERS 1. Reasons for preference of LIC? Reliability Financially sound Customer oriented Well managed Other facilities New schemes cum attractive bonus Savings 2. Level of awareness of the various types of Endowment plans in LIC? Very High High Moderate Low Very Low Q2 3. The source of buying Endowment Policy? Agent Development officer Direct 4. Number of Endowment Polices taken so far? One Two Three More than Three
Words: 4719 - Pages: 19
societies worked at that time, merged together to form LIC of India. It has got wide and huge network of Insurance agents and distributors which made them popular amongst the most remote areas of India. As it belongs to public sector, it is the most trusted insurance company in India. Since 2001, LIC of India was the monopoly power in Insurance industry on India. In 2001, private insurance companies are allowed to enter the insurance sector in India. But LIC tried to maintain its market leadership through
Words: 4462 - Pages: 18
disasters have been the main reasons for the growth of this Industry. Its assets as on 31.03.08 were valued at $185 billion with a total of 250 million policies sold and an employee turnover of 113000 and about 1.2 million agents. There are currently 22 life insurance companies with LIC being the only public company having a market share of almost 50%. ICICI comes in second with 10% followed by HDFC at 6%, SBI at 5%, Bajaj at 4%, Reliance at 4%, Birla at 4%, Max 3%, Tata 3%, Kotak 2%, Met 1% and the
Words: 10894 - Pages: 44
THE UNIVERSITY OF NOTTINGHAM Centre for Risk & Insurance Studies Privatization of the Insurance Market in India: From the British Raj to Monopoly Raj to Swaraj Tapen Sinha CRIS Discussion Paper Series – 2002.X Privatization of the Insurance Market in India: From the British Raj to Monopoly Raj to Swaraj by Tapen Sinha, Ph.D. ING Comercial America Chair Professor Instituto Tecnológico Autónomo de México Mexico City, Mexico and Professor, School of Business University of Nottingham,
Words: 6374 - Pages: 26
M2 : SERVICES MARKETING CASE STUDY : GROWTH OF INSURANCE SECTOR IN INDIA INSURANCE PRODUCT OF LIC SUBMITTED BY: SANDEEP D S USN :11XQCMZ118 COURSE INSTRUCTOR : Dr. N.S.VISWANATH PROFESSOR & DEAN M P BIRLA INSTITUTE OF MANAGEMENT INSURANCE INDUSTRY Insurance industry contributes to the financial sector of an economy and also provides an important social security net in developing countries. The growth of the insurance sector in India has been phenomenal. The insurance
Words: 1265 - Pages: 6
