P2: describe the limitations and constraints of marketing Sales of goods act 1979 The sales of goods act 1979 states that goods sold by a company or business must be as described, of a satisfactory quality and fit for purpose. This means that goods that have been advertised must be exactly the same as the advertisement, not damaged or broken on sale and also completes the task it was made to do. For example if you were to advertise a computer it has to work properly and have everything as described
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P2 - Describe the limitations and constraints of marketing | Typed word process document | | | M1-Compare marketingtechniques used in marketingproducts in two organisations | Typed word process document | | | D1 - Evaluate the effectivenessof the use of techniques inmarketing products in oneorganisation | Typed word process document | | | | | | | Additional feedback | Unit 3 - Assignment Brief 1 of 4 | Unit number and title | 3 – Introduction to Marketing | Qualification
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Unit3. Introduction to Marketing - Assignment Brief For this assignment you will be required to research the marketing activities of organisations. In the first two parts of the assignment you will need to focus on how marketing techniques are used in two different organisations. The second part of the assignment will look at how market research impacts on the marketing plan of a specific organisation. Finally, you will need to look at the development of a coherent marketing mix targeted at a defined
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------------------------------------------------- BTEC National Diploma in Business 2014/2015 Student Name: | Unit: 3 – Introduction To Marketing | Year Group: 12 | Tutor: Miss Chotai | Date Issued: | Submission Deadline: 27th March 2015 | Deadline Met: Yes/No | Task | Criteria to be met | Issue date(w/c) | Submission date(w/c) | Task 1 | P1, P2, M1 and D1 | 12th January 2015 | 2nd February 2015 |
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Question: P1 Describe how marketing techniques such as branding and relationship marketing are used to marketing products in two organisations. You need to choose one product or service from each organisation P2 Describe the constraints and limitations under which marketers operate, making use of examples to explain your point M1- Compare, discussing the similarities and difference, the marketing techniques described in task1 used for the product or service chosen in each organisation Unit 3:
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| Marketing Techniques | Reference | Introduction to marketing | Assignment No | 1 of 4 | Hand out | 13/10/15 | Duration | 3 weeks | Hand in | 6/11/15 | | | | | | | | | Learner | | | | Course | BTEC Level 3 subsidiary Diploma in Business | | | Framework | QCF | Level | 3 | | | No: Unit | 3 introduction to marketing | | | Assessor(s) | Anna Price | | | Internal Verifier | | Dated | | | Filton campus | Lead IV | | Dated | | | 50519 | | | | |
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included. Make sure that your name, assignment number, page numbers and bibliography are included. Assignment 1 - Helpsheet Title: Assignment 1 - Marketing Techniques Part 1 FOR A PASS You need to write a report introducing how John Lewis and Pent Valley Technology College conduct their marketing: * Describe what is meant by marketing and what products/services both businesses need to market. * Briefly describe the aims of both businesses – make sure you use comment on whether
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Legal and Voluntary limitations The difference between legal and voluntary constraints on marketing is that with a legal constraint you are being made to do it under danger of being prosecuted but with voluntary constraints you have the choice whether you want to do it or not. The sale of Goods Act The Sale of Goods Act was passed in 1979, which meant that goods must be suitable quality and fit for its purpose. This means all everyday purposes and specific purposes that were agreed with
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Describe within the assignment the limitations and constraints, that organisations may face when marketing a product or service. I will be describing the limitations and constraints of marketing organisation I have chosen is Costa Coffee. It is important for all the businesses to make sure that when marketing they are within the constraints of the law. The Limitations and constraints are needed for the marketing purpose because the organisation need to follow the laws or else they might get closed
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|Assignment title | Assignment: 1 Principles of Marketing | | | |Assessor |Amisha Gadhvi | |
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