simonian (suggest the CC to improvise the structure of the council) * City Council (can suggest change to the residents/voters) * YL’s residents (voters can make a difference) Situation Analysis SWOT analysis * S= Richard Nixon Library and Museum * W= No objectives SLEEP analysis (Social, Legal, Economics, Ethics, Political) *Environment & Technological is not relevant to solve the problem Alternatives and Evaluation of Alternatives Alternative 1 * Persuade CC to add new member
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Who do you think won? The novel Seabiscuit written by is about an underdog horse who is in one of the biggest races of his time. Seabiscuit and his team spend a great deal of time training for the big race. Seabiscuit and his team spent a lot of time training for the race. Initially, Seabiscuit is just a horse used for training. When Charles Howard, his future owner, passes Seabiscuit, a horse initially destined to be killed, Charles sees him and realizes that Seabiscuit is not an ordinary training
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In trying to reconstruct the past and understand it, often one of two issues arise: too much or too little evidence. In both cases, the historian has to make decisions and evaluate the evidence in order to come to a conclusion. How does the coherence of different pieces of evidence influence the degree of certainty and hence the reliability in gaining knowledge? If evidences cohere i.e. many sources have the same information, an event seems very likely and it can be said that a truth is found. An
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Seabiscuit was a great racehorse who brought Americans together and gave them hope during the Great Depression. He is famous for his lineage, racing career, and later races, as well as his retirement. His Jockey, Red Pollard, who overcame equal adversity in his own career and personal life, once said “He may be little, but he is fierce” when asked about the horse that had helped make his career. Seabiscuit was an underdog for some of his racing career. Seabiscuit was an amazing horse with a big heart
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Jean Fouquet: Etienne Chevalier Presented by St. Stephen Van Eyck's realism soon enjoyed international renown. In Italy, Bartolomco Fazio extolled the Flemish artist in 1455/56 as the "prince of our century's painters". In France, too, where Burgundian art was already well known, the new style quickly won favour, becoming known as "la nou-velle pratique". Traces of its influence can be felt in the work of Enguerrand Charonton, and in the celebrated Pieta of Villeneuve-les-Avignon, painted c. 1470
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ages while visiting the Truman Library. According to Thomas Hart Benton, “The 1950s had been a bad time for my art,” Benton wrote in a memoir of his time with Truman. “Although I still had a good deal of journalistic support, the art galleries and museums had little interest in my paintings.” Fortunately he added, “My reputation a muralist had survived.” This was to serve President Truman well as he was to commission Benton to create one of his greatest masterpieces by painting the mural at the Truman
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CITY OF NEW ORLEANS 2013 Budget Proposal October 29th, 2012 10/29/2012 Mayor’s Office of Communications 2013 Budget Presentation • Background • Performance Management/Review of Improvements • 2013 Budget Proposal 2 2013 Budget Proposal Funding Cuts at the State and Federal level are posing significant budgeting challenges for municipalities across the U.S. ● Nearly 48% of cities plan to reduce workforce this year ● Los Angeles predicts over 200 City jobs will be eliminated
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CONTENTS Introduction Part One: Foundations Chapter One: Introduction to Advertising 1 Chapter Two: Advertising’s Role in Marketing 34 Chapter Three: Advertising and Society 68 Part Two: Planning and Strategy Chapter Four: How Advertising Works 103 Chapter Five: The Consumer Audience 135 Chapter Six: Strategic Research 169 Chapter Seven: Strategic Planning 205 Part Three: Effective Advertising Media Chapter Eight: Print and Out-of-Home Media 239 Chapter
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