Macys

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    Dynamics of Viral Marketing

    The Dynamics of Viral Marketing ∗ Jure Leskovec Machine Learning Department, Carnegie Mellon University, Pittsburgh, PA Lada A. Adamic School of Information, University of Michigan, Ann Arbor, MI Bernardo A. Huberman HP Labs, Palo Alto, CA 94304 April 20, 2007 Abstract We present an analysis of a person-to-person recommendation network, consisting of 4 million people who made 16 million recommendations on half a million products. We observe the propagation of recommendations and the

    Words: 19974 - Pages: 80

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    Title

    Are Online and Offline Prices Similar? Evidence from Large Multi-Channel Retailers Alberto Cavallo∗† MIT & NBER This version: April 18, 2016 Abstract Online prices are increasingly being used for a variety of inflation measurement and research applications, yet little is know about their relation to prices collected offline, where most retail transactions take place. This paper presents the results of the first large-scale comparison of online and offline prices simultaneously collected from the

    Words: 8766 - Pages: 36

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    Harley's Menswear: Market Research and Consulting

    Harley’s Stanley Marcus Retail Competition March 31, 2011 Harley’s Stanley Marcus Retail Competition March 31, 2011 Table of Contents Executive Summary 3-4 History/Background 5-7 Trends.............. 8-17 Target Market 18-21 Positioning…………… 22-34 Competitive Analysis 35-42 SWOT Analysis 43-48 Recommendations 49-61 Conclusion………….. 62-64 Appendices Appendix A Online Survey Results 66-75 Appendix B Mystery Shopping Results 76-99 Appendix

    Words: 18601 - Pages: 75

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    Corporate Psychological Defences: an Oil Spill Case

    Corporate Psychological Defences: An Oil Spill Case Author(s): T. Ketola Source: Journal of Business Ethics, Vol. 65, No. 2 (May, 2006), pp. 149-161 Published by: Springer Stable URL: http://www.jstor.org/stable/25123778 . Accessed: 03/12/2013 07:49 Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use, available at . http://www.jstor.org/page/info/about/policies/terms.jsp . JSTOR is a not-for-profit service that helps scholars, researchers, and students discover

    Words: 9258 - Pages: 38

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    Consumer Behavior

    Consumer Behavior Key Terms: learning, classical conditioning, instrumental conditioning, reinforcement, stimulus generalization, stimulus discrimination, brand loyalty, motives, unconscious motives, buyer decision process, information search, perception, subliminal perception, self image, perceived risk, attitude, cognitive dissonance, post-purchase (cognitive) dissonance, buyer's remorse, purchase decision process, problem recognition, information search, evaluative criteria, alternative evaluation

    Words: 10215 - Pages: 41

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    Food

    Participant Media, River Road Entertainment and Magnolia Pictures Present A Magnolia Pictures Release FOOD, INC. A film by Robert Kenner 93 minutes, 35mm, 1.85 PRESS NOTES Distributor Contact: Matt Cowal Arianne Ayers Magnolia Pictures 49 W. 27th St., 7th Floor New York, NY 10001 (212) 924-6701 phone (212) 924-6742 fax publicity@magpictures.com Press Contact NY/Nat’l: Donna Daniels Public Relations Donna Daniels Lauren Schwartz Press Contact LA/Nat’l: mPRm Public Relations Alice Zou

    Words: 9472 - Pages: 38

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    Organisational Legitimacy, Capacity and Capacity Development

    Reflection Organisational legitimacy, capacity and capacity development Mobilising against hunger and for life: An analysis of Derick W. Brinkerhoff capacity and change in a Brazilian network John Saxby Pretoria, South Africa Discussion paper No 58A June 2005 European Centre for Development Policy Management Centre européen de gestion des politiques de développement Study of Capacity, Change and Performance Notes on the methodology The lack of capacity in low-income countries

    Words: 10927 - Pages: 44

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    Hello

    How to use this book… C ongratulations! You now hold the best tool for planning the wedding of your dreams. The BridesClub Wedding Planner was prepared specifically for you, the very busy and well-informed bride-to-be. The articles and worksheets were created by experienced wedding professionals, and were designed to help you plan a memorable wedding— one step at a time. We invite you to make the most of your planner by visiting our website www.bridesclub.com. The website offers more in-depth

    Words: 10022 - Pages: 41

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    Sears

    Merybeth Quiros Module Lecturer: Peter Bell International Business Planning & Marketing MNM41 A Business Strategy Review and a Marketing Review of Sears 1st submission Date Due in: April 19, 2012 Number of pages: 23 Word count :3,281 Table of Contents sEARS bUSINESS STRATEGY REVIEW i Executive Summary 2-3 introduction brief history and background

    Words: 11357 - Pages: 46

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    Factors Affecting High Employee Turnover Among the Janitors

    A STUDY OF FACTORS AFFECTING HIGH EMPLOYEE TURNOVER AMONG THE JANITORS AT ABC COMPANY Chamalie Ahangama Withanage B.Sc (Hons) Facilities Management University of Moratuwa a.w.chamalie@gmail.com Sri lanka Institute of Personnel Management Acknowledge ments Acknowledgements This research is accomplished to be indebted much dedication and admiration of many people who have contributed in numerous ways. I express my gratitude to each and every individual for their encouragement

    Words: 12604 - Pages: 51

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