Table of Contents Executive Summary 2 1. Introduction 3 1.1 Brief Description of the Report 3 1.2 Current Situation 3 1.3 Company Background 4 1.3.1 AirAsia 4 1.3.2 Vision and Mission 4 2. Strategy and the Industry 4 2.1 Analysis and Evaluation of industry Strategy 4 2.2 Global Forces that Impact the Industry 5 2.3 Importance of an Effective Strategy 5 3. Environmental Analysis and the Strategy 6 3.1 Corporate Strategy 6 3.1.1 Evaluation of Current Strategies 7 3.2 Analysis of the Internal Environment
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Table of Contents 1. Introduction 1 2.1. Company background 2 2.2. Key strategies 2.3. Business process 2. Main discussion 3.4. AirAsia’s strategic decisions in offering short-haul services 3.5. AirAsia X’s strategic decisions in offering long-haul services 3. Recommendation for future growth of AirAsia 4. Conclusion References 1. Introduction 1.1. Company background In the year 1993, AirAsia was founded by DRB-Hicom which
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Privatization through BOT 7 Kenya Airways – A Successful Story 9 Malaysian Airlines Considering Privatization 10 Germany-Fully privatized and partially privatized 12 Privatization in United Kingdom 14 IMPLICATION OF PRIVATIZATION 16 RECOMMENDATIONS 17 REFERENCES 18 ABSTRACT This paper focuses on the privatization of airports in six different countries which are Argentina, Turkey, Germany, United Kingdom, Malaysia and Kenya. The analysis aims to highlight the objectives, implementation
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companies’ background…………………………………………………….….2 Calculation of relevant financial ratios of both companies……..………………………………….4 Analysis of the relevant financial for both companies and Comparison and evaluation of the two companies financial performance based on the computed ratios…………………………………..13 Conclusion…………………………..……………………………………………………………...42 References…………………………..………………………………………………………….…..45 Appendix A Appendix B 1 ASSIGNMENT – BMMF5103 Introduction to the Companies’ Background Malaysia
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private enterprises and foreign enterprises, into a fierce competition. This article mainly discuss three logistics service providers: FedEx (USA), Maersk Line (Denmark) and Shun Feng Express (China) Federal Express Corporation (FedEx) Background: Federal Express Corporation (FedEx) is an international express delivery group, providing overnight courier, ground courier, heavy cargo , file copying and logistics services . The headquartered in Tennessee In the first beginning, FedEx
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Introduction Air Asia has successfully been xpositioned itself in the market as one of the leaders in the airline industry in Asia with its technical strategies. It has a route network that spans through over 20 countries and is one of the low cost aviation services in Asia. The Business level strategy adopted by air Asia is cost leadership strategy. To gain its market share they focused on specific markets like domestic services, short and long haul regional services and selling their products
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Introduction: AirAsia is one of the award winning and largest low fare airlines in the Asia expanding rapidly since 2001. With a fleet of 72 aircrafts, AirAsia flies to over 61 domestic and international destinations with 108 routes, and operates over 400 flights daily from hubs located in Malaysia, Thailand, and Indonesia. Today, AirAsia has flown over 55 million guests across the region and continues to create more extensive route network through its associate companies. AirAsia believes in
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1.0 Introduction AirAsia Group, a well-known low-cost airline around the Asia, which ownsby a parent company name “Tune Group”. This company was actually founded by “DRB-Hicom”, which is a company own by Malaysia’s government back in 20th December 1993 and started their operations on 18th November 1996. Unfortunately, the company’s performance not doing very well for few years until it was 2nd December 2001, the day that this airline taken over by Tony Fernandes, the CEO of Air Asia Group. Since
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Company Background and analysis of AirAsia This report conducts an analysis of AirAsia, the world’s Lowest Cost Airline. AirAsia is a Malaysian low cost airline. AirAsia was found in 1993 and it started its operations from 18 Nov 1996. It was established initially by DRB-Hicom, a government owned- conglomerate. On 2 December 2001, the heavily- indebted airline was purchased Tony Fernandes former Time Warner Executive. Tony was inspired by the Low-Cost Carrier business model of Southwest Airlines and
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years. Despite the fact that different Asian countries opted inconsistent strategies in the aspect to industrial relations, I do not agree to the statement saying that Singapore is the odd country out when compared to other Asian countries. Background to Industrial relations in Singapore With a relatively small population of 4.3 million people, Singapore sought survival in the 1950s to 1970s with heavy industrialization. In order to attract foreign investment, the state had to mold an industrial
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