EDITION TEAM APPLICATION ENIGMA TEAM Nguyen Tran Mai Anh Nguyen Dang Huy Ngo Viet Huong Vu Huynh Thi s3357644 s3393111 s3393213 s3357726 SECTION 1: Team Overview NIELSEN CASE COMPETITION 2013 HANOI EDITION PART 1: Members’ Information Student Name: Nguyen Tran Mai Anh Student Number: s3357644 Program: Bachelor of Commerce (Marketing) Top three relevant achievements, skills or experiences: 1. Achieved a high distinction in Marketing Principles, Market Research and Marketing Communications
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Principles of Marketing (MKTG 320) Fall 2013 Syllabus (Tentative) Madan M.Batra (MBA, Ph.D.) Professor of Marketing and International Business Room 406A Eberly 724-357-5776 (Office) 723-388-9595 (Cell) batra@.iup.edu Office Hours Tuesdays and Thursdays: 12:15 to 2:00 p.m. & 3:15 to 3:30 p.m. Wednesdays: 1:00 to 2:00 p.m. Please see the D2L course website for announcements concerning any changes in office hours during a specific week. Instructor Profile I am a professor
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Marketing Developing a marketing plan is one of the most important things you can do to ensure that your business will make a profit. This guide is intended to provide an overview of the importance of market research and analysis, product development, pricing, advertising, promotions, publicity, sales and customer service. Contents: Market Research Developing a Marketing Plan Mission Statement Identify products and/or services The market Competition Pricing Promotion mix Advertising Advertising
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of a tooth-paste. The parent company based in New York was originally manufacturer of soap and detergent products. After 1987, the company product range focusing on the oral, household, toiletries and personal cares products. The company also active in research and development of producing new product ranges. The company is targeting into cosmetic and medicated market segment to their product ranges with different brands names. This is to cater more target market sectors which they need to rebrand
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SYLLABUS MGT/448 Global Business Strategies Copyright ©2015 by University of Phoenix. All rights reserved. Course Description The manager's perspective in the fields of international payments, international trade, and investment are analyzed. Emphasis is given to the materials and concepts that illuminate the strategies, structure, practices, and effects of multinational enterprises. Course Dates Jun 30, 2015 - Aug 03, 2015 Faculty Information Name : Email Address : Phone Number
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Critique on Marketing Myopia | Submitted by: Husnain Moazzam | Submitted by: Sir Hassan | Critique on Marketing Myopia Theodore Levitt was a lecturer in Business Administration at the Harvard Business School; now, he is a full-fledged professor. The Harvard Business Review has sold more than half a million reprints of this article and each reprint has no doubt been copied several times over. There will be few marketing students who have not read this article which is
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After reviewing the videos and other information relevant to CanGo made available in weeks three and four, we have determined the following issues to be the most pressing and critical of those currently being faced by the CanGo team. 1. Team Building and Communication An issue which has plagued CanGo from the outset, and one which continues to cause negative repercussions throughout the entire organization, is the lack of a clearly defined organizational system and structure by which CanGo
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Loyalty Card Program for IGA Supermarket Chain Submitted to: Dr Frank Moisiadis Name: Karan Singh, Unit name: Project management Jaspreet Chauhan, And Information technology Amrit Singh, Manpreet Singh, Narinder Kaur Student No:-4534788, 4534822, 4534666, 4535158, 4523360 Submitted to: Dr Frank Moisiadis Name: Karan Singh, Unit name: Project management
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correlated with the performance of the other segments. In order to support the RBG cookies segment Guillen’s team is conducting market research in order to determine the differences between U.S. and Canadian consumers of refrigerated cookies. Guillen’s team wants to gain a better understanding of the Canadian consumer in order to help them unlock growth in the Canadian market. Guillen’s team worked with the consumer insights manager for RGB to contract MarketTools to conduct a usage and attitude
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members of the board. The company employees 430 workers, a marketing team of three,
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