Table of Contents Foreword from the President, FHRAI............................................................................................................ 1 HVS Hospitality Services................................................................................................................................ 2 ECOTEL®............................................................................................................................................................ 4 Synopsis & Key Highlights
Words: 38410 - Pages: 154
Rural Marketing Quite clearly, large Indian companies have begun looking at rural markets seriously. Some of them are even developing exclusive marketing strategies to tap this huge mass of consumers. Of India's one billion plus population, nearly 70 per cent live in non-urban or rural areas. According to a National Council for Applied Economic Research (NCAER) study, there are as many "middle income and above" households in rural areas as there are in urban areas. There are almost twice as many
Words: 15293 - Pages: 62
QUALITY OF WORK LIFE IN HYPERCITY EXECUTIVE SUMMARY The Quality of working life refers to the relationship between a worker and his environment, adding the human dimension to the technical and economic dimensions within which work is normally viewed and designed. QWL relates to the facilities and conditions in which workers have to work. The main purpose of doing this project is to understand what good quality work life means to employees in the retail sector and how it affects the organization
Words: 9428 - Pages: 38
Occasional Publication 13 OPERATION FLOOD: LITERATURE REVIEW AND RECONCILIATION Nalini Kumar (An Earlier draft of this paper was used as the Background Paper for OED-IRMA Workshop on Impact of Operation Flood held at IRMA, March 17-18, 1997) Institute of Rural Management Anand Post Box 60, Anand-388001, India August, 1997 Contents 1. Introduction ..............................................................................................1 Key Players in the Field ...........
Words: 16034 - Pages: 65
express my deep gratitude to all those who have been the part of this report in some way or the other. First and foremost, I would like to thank my company guide Mr. Tapan Khurana ( Regional head, Marketing), for his valuable guidance, and for allowing me to work on the topic that developed my marketing skills, for getting knowledge for my career growth. I am thankful to my faculty guide Ms. Anjali Kedawat for her encouragement and timely suggestions which helped me greatly during the course of this
Words: 13295 - Pages: 54
Stay Foolish' is the story of 25 such IIM Ahmedabad graduates who chose the rough road of entrepreneurship. They are diverse in age, in outlook and the industries they made a mark in. But they have one thing in common: they believed in the power of their dreams. This book seeks to inspire young graduates to look beyond placements and salaries. To believe in their dreams. The Centre for Innovation, Incubation and Entrepreneurship (CIIE) at IIM Ahmedabad aims at fostering innovation-driven entrepreneurship
Words: 114565 - Pages: 459
Stay Foolish' is the story of 25 such IIM Ahmedabad graduates who chose the rough road of entrepreneurship. They are diverse in age, in outlook and the industries they made a mark in. But they have one thing in common: they believed in the power of their dreams. This book seeks to inspire young graduates to look beyond placements and salaries. To believe in their dreams. The Centre for Innovation, Incubation and Entrepreneurship (CIIE) at IIM Ahmedabad aims at fostering innovation-driven entrepreneurship
Words: 114565 - Pages: 459
Dissertation Submitted to the Padmashree Dr. D.Y. Patil University In partial fulfillment of the requirements for the award of the Degree of MASTERS IN BUSINESS ADMINISTRATION Submitted by: ANUJA BHEKANE MBA (ENTREPRENEURSHIP) Roll No.10117 Research Guide: Dr. Rashmi Gopinathan Department of Business Management Padmashree Dr. D.Y. Patil University CBD Belapur, Navi Mumbai PENETRATING FOR THIS THE FIRST STAGE OF RETAIL OUTLET DECLARATION I hereby declare that the dissertation
Words: 21282 - Pages: 86
and MCX. Angel Broking Ltd is also registered as a depository participant with CDSL. Angel has exceeded customer’s expectations by providing world-class service. I was placed under the marketing and sales department and I have learned a lot in carrying out marketing task for Angel Broking. I have done marketing in retail client segment. I have also carried out a project during summer training. The title of my project is “Present and the Future Scenario of e-Broking in Jamnagar city
Words: 15191 - Pages: 61
1.1 INTRODUCTION TO TOURISM Since the beginning of the time people have travelled In the early periods, people used to travel for food, water and safety or acquisition of resources (trade). But in the recent times, the word travel is also associated with pleasure or exploration. Now, Tourism is the business of providing travel, accommodation, food, entertainment to the people who are travelling for the purpose of either recreation and leisure or business. Tourism may be expressed as the
Words: 22319 - Pages: 90