TABLE OF CONTENTS EXECUTIVE SUMMARY 3 MERGERS & ACQUISITIONS 4 DISTINCTION BETWEEN MERGERS AND ACQUISITIONS 5 TYPES OF MERGERS AND ACQUISITONS 7 Horizontal Merger 7 Vertical Merger 7 Co-Generic Merger 7 Conglomerate Merger 7 RECENT EXAMPLES 8 REASONS FOR MERGERS AND ACQUISITIONS 10 Growth of the company 10 Synergy 10 Diversification and expansion 11 Elimination of competition 11 × REASONS WHY MERGERS AND ACQUISITONS CAN FAIL 12 No common vision 12 Weak leadership
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KINYUA WANJIRU | STRATEGIC RESPONSES OF EQUITY BANK TO FRAUD RELATED RISKS | DOMSIANA ANYANGO ONYANGO | THE RELATIONSHIP BETWEEN FINANCIAL PERFORMANCE AND INVESTMENT STRATEGIES OF PENSION FUNDS IN KENYA | MARGARET W. GICHANE | ADOPTION OF SOCIAL MARKETING CONCEPT BY PRIVATE HOSPITALS IN NAIROBI. | SHIUNDU OGUNJA MIRRIAM | CHALLENGES OF EMPLOYEE EMPOWERMENT
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of marketing literature since more than a decade. Interestingly, there is still much debate over what exactly constitutes CRM (Sin et al., 2005). According to Parvatiyar and Sheth (2001), some of the themes represent a narrow functional marketing perspective while others offer a perspective that is broad and paradigmatic in approach and orientation. One example of a narrow perspective is to view CRM as database marketing (Peppers and Rogers, 1995) emphasizing promotional aspects of marketing by leveraging
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THE IMPACT OF MOBILE MONEY SERVICES ON THE PERFORMANCE OF SMALL AND MEDIUM ENTERPRISES IN AN URBAN TOWN IN KENYA BY KENNETH M. NYAGA A DISSERTATION SUBMITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE AWARD OF MASTER OF BUSINESS ADMINISTRATION (CORPORATE MANAGEMENT) IN THE SCHOOL OF BUSINESS AND PUBLIC MANAGEMENT AT KCA UNIVERSITY NOVEMBER, 2013 DECLARATION I declare that this dissertation is my original work and has not been previously published or submitted anywhere for
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as a supplement to theoretical studies of marketing management. It increases the skill, ability & attitude to performance specific job in the industrial environment. Fortunately, we got permission to have my internship at AHOY TELECOM. Acknowledgement It is very prestigious for me to undertake our Summer Internship Project at AHOY TELECOM CREATION LLP. At the outset, we would like to thank Mr. Somendu Singh (Head – Sales & Marketing), who’s cordial attitude and valuable guidance
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Café Industry 1.1 Evolution of Coffee Cafés 1.2 The Coffee Café Industry 1.3 Growth of the Café Industry in India Research Methodology Section 2: Case Study on Barista 2.1 Corporate Profile 2.2 Marketing Mix 2.3 Human Resources Section 3: Case Study on Café Coffee Day 3.1 Corporate Profile 3.2 Marketing Mix 3.3 Human Resources Section 4: Market Survey 4.1 Survey Methodology 4.2 Characteristics of Visit 4.3 Comparative Rating 1 Section 5: Conclusion 5.1 Areas of Excellence 5.2 Areas needing
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1. INTRODUCTION Financial analysis is defined as the process of discovering economic facts about an enterprise of a project on the basis of an interpretation of financial data. It also seeks to look at the capital cost, operations cost and operating revenue. It is vital for assessing the performance of the company and hence provides valuable information to the investors and to the company for future references. Financial Analysis is the process of evaluating businesses and other finance-related
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(Signature) (Signature) Moulin Gajjar Mohammad Ali Bhargav Radia Place: Ahmedabad Date:3/08/2012 ACKNOWLEDGEMENT I express my sincere thanks to Ms. Upasana Miterani and Mrs. Nikita Panchal Marketing Executives, ACTIVE MEDIA, AHMEDABAD. Who guided me throughout my project with constant co-operation, encouragement and motivation. I thank to record my gratitude to our college Director for his encouragement and valuable support towards us.
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1. Executive Summary The main objective of the report is to analyze the management practices in a well-organized organization and some remedy of changes in current practices for the preparation of final term paper as a fulfillment of the course. The research work gives me the opportunity to gather some practical knowledge and experience from any organizational environment so that, a student can turn up him as professional with practical experiences and can get an opportunity to reconcile the theoretical
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