UNIVERSITY OF WALES: TRINITY SAINT DAVID PRIFYSGOL CYMRU: Y DRINDOD DEWI SANT School of Business, Finance and Management Ysgol Busnes, Cyllid a Rheolaeth Business Ethics and Social Responsibility SBUS6003 October 2015 – Term 5 February 2016 – Term 6 SBUS6003 Business Ethics and Social Responsibility MODULE CODE: TITLE: DATED: SBUS6003 Business Ethics and Social Responsibility 02/06/2011 LEVEL: CREDITS: 6 20 TEACHING METHODS: Lectures Workshops Independent
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Table of Contents INTRODUCTION 2 LITERATURE REVIEW 3 FOREIGN DIRECT INVESTMENT 5 MAJOR IMPACTS OF FDI 8 EXPORTS 8 TREND IN EXPORT IN INDIA 9 MAJOR FACTORS THAT AFFECT EXPORTS 10 EXPORT TRENDS AND THE WAY AHEAD 12 IMPACT OF FDI ON EXPORT 12 HOW FDI DRIVES EXPORT 12 IMPACT ON SERVICE INDUSTRY 13 METHEDOLOGY 14 PERIOD OF STUDY 14 SOURCES OF DATA 14 HYPOTHESIS 14 RESULT 15 ANALYSIS 16 IMPLICATION 16 CONCLUSION 16 REFERENCES 18 EXHIBITS 20 FIGURES 23 INTRODUCTION
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CASE STUDY 1 – MCDONALD’S Industry Analysis – Understanding the External Environment Step 1 – definition of industry, its value chain and industry segments Industry | Industry segment | Product segment | Restaurant | Informal Eating Out (IEO) | Fast food | Step 2 – Industry life cycle Maturity 1. Growth rate reduced, revenue increased at a decreasing rate?? 2. Emphasis on cost control and/or product differentiation/market segmentation (e.g. premium Angus beef burger and healthy
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Disciplined cash and cost management Investing in capacity, innovation, and consumer value this year 23 $1 billion brands and 20 $500 million brands Poised to grow in developing markets (low costs, great growth potential) Excellent consumer understanding, marketing, and brand-building Cons: Global economic conditions Regulatory environment (environmental, competitive laws) Currency and debt exposure Critical Issues: Near-term results vs. Long-term growth Growth strategy Cost and price pressures Regulatory environment
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Disciplined cash and cost management Investing in capacity, innovation, and consumer value this year 23 $1 billion brands and 20 $500 million brands Poised to grow in developing markets (low costs, great growth potential) Excellent consumer understanding, marketing, and brand-building Cons: Global economic conditions Regulatory environment (environmental, competitive laws) Currency and debt exposure Critical Issues: Near-term results vs. Long-term growth Growth strategy Cost and price pressures Regulatory environment
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Predictive Churn Model Identifying reasons of Churn & establish methods to prevent churn 2012 Vaibhav Sharma INDUSTRIAL TRAINING PROJECT REPORT “Identifying reasons of Churn & establish methods to prevent churn” AT Submitted in partial fulfilment of the requirement For the award of degree Of MASTER’S OF BUSINESS ADMINISTRATION SESSION (2011-2013) DELHI INSTITUTE OF ADVANCED STUDIES SUBMITTED BY:-
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Collaboration is commonly understood as a coming together of interested individuals to work on a common project of some kind. Multisectoral collaborations have become a popular strategy to address complex health issues at the local level. Due to their diverse partnerships across varied sectors, it is argued that such collaborations are better able to fulfill their missions, facilitate decision-making, solve more complex problems, respond more rapidly to a changing environment, and are better positioned
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Department of International Business Chair of Marketing Jan Lampenius SOCIAL MEDIA AS A MARKETING TOOL MARKETING GOLF IN FINLAND Bachelor’s Thesis Supervisor: Eliis Salm ABSTRACT Golf industry in Finland lives in middle of the hard times. In many courses the money is no longer exist so the new solutions comes in value. This thesis will focus on finding the answers about social media as a marketing tool, what becomes to Finnish golf marketing. Theoretical references have user theory about
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Graduate School, Bangkok University, Bangkok, Thailand |Abstract | The importance of packaging design as a vehicle for communication and branding is growing in competitive markets for packaged food products. This research utilized a focus group methodology to understand consumer behavior toward such products and how packaging elements can affect buying decisions. Visual package
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School, Bangkok University, Bangkok, Thailand |Abstract | The importance of packaging design as a vehicle for communication and branding is growing in competitive markets for packaged food products. This research utilized a focus group methodology to understand consumer behavior toward such products and how packaging elements can affect buying decisions. Visual package
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