TERM PAPER Marketing of Services SUBMITTED TO: SUBMITTED BY: DR. SANJAY MEDHAVI, HARSHITA CHATURVEDI, DEPARTMENT OF BUSINESS ADMINISTRATION MBA MARKETING ,3RD SEM, UNIVERSITY OF LUCKNOW UNIVERSITY OF LUCKNOW. ACKNOWLEDGEMENT I, Harshita Chaturvedi
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A PROJECT REPORT ONSUBMITTED BY: Name: Taniya Jain Enroll No.: 12BSPHH011119 Course: Marketing Manegement Seat No.: 76 Sec: F Acknowledgements “Thanks giving seem to be the most Pleasant of all jobs, but it is difficult when one tries to put into words.” I owe a great many thanks to a great many people who helped and supported me during my research for the project. My deep sense of gratitude, to Prof. K.C. Prakash for his continued support and guidance. He has always lent a helping
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COMPANY 2 SERVICE OFFERD BY ORGANISATION 3 TYPES OF RESEARCH 3.1 PRIMARY AND SECONDARY RESEARCH 3.2 DIFFERENCE BETWEEN PRIMARY AND SECONDARY RESEARCH 3.3 TYPES OF RESEARCH USED IN OUR PROJECT 4 QUESTIONARE ANAYLISES 5 FINDING AND CONCLUSION 6 REFRENCED 1 INTRODUCTION PROJECT of organizational behavior contains the research in organization i.e PVR world wide cenimas best quality screen this project deals with the behavior of the working management in the PVR and how
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BUSINESS REFLECTION ARTICLE-PVR LTD Vikas Muley REFLECTION ARTICLE-PVR LTD Vikas Muley MARKETING MANAGEMENT MARKETING MANAGEMENT Table of Contents Assignment on Principles of Marketing Management-Reflection Article on PVR Group 3 Assignment on Principles of Marketing Management-Reflection Article on PVR Group 1) What business is PVR in? What are the main products? Ans: PVR is majorly in entertainment
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ANNUAL REPORT 2008-09 Good economic circumstances usually make for great team-building. Its an excellent time to assemble the best talent that wants to be part of a profitable whole. With some diligence, its not difficult to get a model act together in terms of a mix of optimal goals and objectives for individuals, the team and the organization; set up systems for open and frequent communication, peer accountability; and create a culture that appreciates and bonds the team for best results.
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Company with core business in cinema, bowling, karaoke and ice skating rink, rental and services, advertising media and movie content. MAJOR was listed on the Stock Exchange of Thailand (SET) in May 2002. Product and Service: 1. Cinema Business (Providing Entertainment Services) Major Cineplex, EGV cinemas, Paradise Cineplex, Mega Cineplex, Hatyai Cineplex, Esplanade Cineplex, and Paragon Cineplex 2. Advertising Business CineAd Co.,Ltd (Providing advertising services and media) 3. Movie Content
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behaviour and increased consumer awareness. Retailing has emerged as one of the most important sectors of Indian economy beyond the 90s. A large number of retail model retail formats have come in force offering a wide spectrum of merchandise and services. The professional orientation and incorporation of various technology–enabled softwares has offered these retailers better customer relationship management, merchandise offering, store atmosphere and inventory management. There’s a flurry of activity
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expenditures on entertainment. As a result of which the advertising revenues have also been on the rise. India is witnessing the growth of multiplexes that offer better viewing experience to the customers. The advent of many eminent players such as PVR, INOX, Satyam Cineplexes, and Shringar Films into the Industry has almost the changed the customer preferences for entertainment. It is worth mentioning that most of them have been setup in association with many shopping centres and malls in order to
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Available ONLINE www.visualsoftindia.com/journal.html VSRD-IJBMR, Vol. 1 (6), 2011, 348-361 RESEARCH ARTICLE RESEARCH ARTICLE A Study of Buying Behavior and Brand Perception of Consumers in Shopping Malls 1 M. Yaseen Khan* and 2SM Tariq Zafar ABSTRACT In India Shopping Malls industry is upcoming industry worth Rs 17000 Cr. In NCR (National Capital Region) Gurgaon is the most favorite place for the shopping malls. M.G. (Meharuli – Gurgaon) Road is the place for all famous shopping
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QUARTERLY PERFORMANCE ANALYSIS OF COMPANIES (July - September 2010) INDIAN MEDIA & ENTERTAINMENT INDUSTRY October 2010 Cygnus Business Consulting & Research Pvt. Ltd. Plot No: 8-3-948/949, 1st Floor, Solitaire Plaza, Behind Image Hospital, Ameerpet, Hyderabad - 500 073. Tel: +91-40-23430202-05, Fax: +91-40-23430201, E-mail: info@cygnusindia.com Website: www.cygnusindia.com Disclaimer: All information contained in this report has been obtained from sources believed to be accurate by Cygnus
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