Homey’s Food Truck & Grill 1. Background ........................... 1 2. Strategic Focus and Plan ......... 1 • Mission Statement ................ 1 • Goals ...................................... 1 • Competitive Advantage ............ 2 3. Situation Analysis........................ 2 • SWOT Analysis ............................... 2 • Competitor Analysis ..................... 3 • Company
Words: 3240 - Pages: 13
Business Plan Alvin Northcross ACC/220 2/10/2013 Rebekah Runyan Business Plan Al’ café will be a Soul Food themed restaurant located at Florissant Square, Missouri. The theme was decided upon after an extensive market survey. The emphasis of Al’ Café will be on multiple cuisines, especially Soul food and Southern style food. The ambience will give a real picture of the African American contemporary style of living. Al’s Café is a venture by Northcross Inc., a company operated by four entrepreneurs
Words: 2359 - Pages: 10
Mama Dukes Soul Food Café by Good Student Business Management November 1, 2012 Abstract Mama Dukes Soul Food Café is a mom and pop style restaurant that serves home cooked food to carryout and dine in customers. The owner wants to expand the business. By looking at the current business operations of Mama Dukes Soul Food Café we can see what areas need to be considered for expansion which is important for successful growth and longevity. There are many calculated steps that must be taken before
Words: 1530 - Pages: 7
have to have a plan of action. This plan of action includes knowing your business's strengths so that you can grow, your businesses weakness so that you can avoid them, opportunities that may be available that can make the business better, and any potential threats that can hurt or harm the business as well. All of these are known as the SWOT analysis, it is what will keep your business grounded. My plan is to open by own restaurant/bar. It will be a family style type of restaurant with an open
Words: 794 - Pages: 4
Business Plan Part 4: Organizational Plan and Financial Plan Let us begin by first identifying what the three of these forms are and what they mean to the process..The sole proprietorship is the one that catches the eye of our company Elite Productions presents. In this form of legal business the business itself has only one owner. This is listed as the most common of the four types of organizations compared to. In this form the owner and the business are considered as being un-breakable unless
Words: 1484 - Pages: 6
Café Italia Marketing Plan Branding Strategy- Name, Logo, Slogan and Product Extension Café Italia is a family owned Italian restaurant, located in the China Town area of Washington, DC. We serve every Italian dish on our menu that our customers desire. Majority of our client base are families that live near by that are looking for that great authentic taste, whether it’s for lunch, dinner or even late night (Some items are excluded). We have extended our hours during the busiest
Words: 935 - Pages: 4
Assignment 1: Part A: Mam-ma’s Country Kitchen Catering Marketing Plan Michelle M. Webb Professor Greg Turner MKT 500: Marketing Management November 8, 2014 . Assignment 1: Part A: Mam-ma’s Country Kitchen Catering Marketing Plan Executive Summary (Everything I have read so far in this course says the executive summary cannot be written until after the plan marketing plan is complete so I am leaving this page blank until the other parts to this assignments have been completed)
Words: 1933 - Pages: 8
The primary target market will caters to individuals and families who want to enjoy a good home cooked meal. Cora’s Kitchen plans to succeed by giving people a combination of outstanding and remarkable food in an atmosphere that everyone will like. We will focus on making our presence known in the community with a grand opening. Cora’s main focus in marketing after that will be to increase customer awareness in the nearby communities. Cora’s will create a likeable and entertaining environment with
Words: 375 - Pages: 2
BUSINESS PLAN INTRODUCTION SOUL -FRY AFFORDABLE BUFFETS SMOOTH MOCKTAILS LIVE- MUSIC D.J. & KARAOKE -NIGHTS , LOTS MORE.... I am planning to set up a restro-lounge in ahmedabad city which will offer deep assortment
Words: 1240 - Pages: 5
Restaurant Marketing Plan Dawan D. Smith April 22, 2014 Grantham University Table of Contents Section 1: Marketing Strategy & Mission Statement Section 2: Understanding the Customer Section 3: New Product Development Section 4: Distribution and Pricing Section 5: Promotion Strategies and Public Relations Section 6: Evaluation Plan Marketing Strategy and Mission Statement The purpose of this marketing strategy is to provide my
Words: 3444 - Pages: 14
