15023227 Constanza Olguín 15023226 María Fernanda Herrera 15023228 Marketing in China Professor: Hongxing FINAL PROJECT “Four moments of truth: toothpaste” 2015/06/09 Table of Contents Introduction 3 History Toothpaste history in China4 Colgate History 4 Four moments of truth5 Marketing research Observation 7 Interviews 10 Insights 24 Conclusion 25 References 27 1. Introduction Colgate-Palmolive Company
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The prospectus is being displayed in the website to make the prospectus accessible to more investors. The Philippine Stock Exchange (PSE) assumes no responsibility for the correctness of any of the statements made or the opinions or reports expressed in the prospectus. Furthermore, the PSE makes no representation as to the completeness of the prospectus and disclaims any liability whatsoever for any loss arising from or in reliance in whole or in part on the contents of the prospectus. The
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Topic | Information required | Sources of information | Use of information in Coursework | Date for completing research | Completed/ Review | Choice of BusinessLocation | Address/postcode of local business and at least two different countries where the business trade internationally | Got to the shop am check online for annual report and the website. | Why I chose this business | 2/10/13 | | Choice of BusinessSize | • Sales revenue over 3 latest years • Profit figures over latest 3 years
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2012 Hershey Company Financial Report 2012 Hershey Company Financial Report Audrey Goldman Chloe Bellewoar Maria Sharpe Jenna Fischer Jean Zhao Audrey Goldman Chloe Bellewoar Maria Sharpe Jenna Fischer Jean Zhao Table of Contents Introduction………..……………………………………………………….3 Financial Analysis………………………………………..……………..5-18 Cash Flow Adequacy Ratios………………………………………….5 Liquidity Ratios……………………………………………………..6-7 Vertical Analysis-Balance Sheet……………………………………8-9 Vertical
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Marketing Management Analysis of The Coca Cola Company® Team L4 [pic] [pic] [pic] [pic] Ellen van Winkel Thamar Peper Annelieke Been Rozemarijn 561548 561526 561503 Barendsen, 552505 Marketing Management Block 1-2008 Date: 25 February 2008, Amsterdam To: Dr. L. Lin
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Our Values and Policies 2 P&G Our Values and Policies 1 P&G Our Values and Policies Table of Contents Introduction 2 Letter from the CEO 3 Hierarchy of Company Ethics Principles 4 Our Purpose 5 Our Values 6 Our Principles 7 Our Policies A. Respect of Government and the Law 1. Compliance With Legal Requirements 2. Accuracy of Company Books and Records • Books and Records • Disclosure Controls • Internal Controls 3. Securities Trading 4
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ACKNOWLEDGEMENT Firstly, we would like to express our greatest appreciation to Allah for His love and blessings upon us. Secondly, we would like to express our sincere appreciation to Sir Ahmad Suhaimi for his guidance and advice in making sure our research project is completed within the timeframe. We would also like to thank him for all his support and patience in supervising. Our work, which greatly motivated us throughout the completion of the research project . Thank you so much. Lastly
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------------------------------------------------- Marketing Assignment Going Hair Salon October 1, 2014 Syndicate 5 PMD 37 October 1, 2014 Syndicate 5 PMD 37 Company Overview – Going Hair Going Hair is a full-service hair salon dedicated to consistently providing high customer satisfaction by rendering excellent service, quality products, and furnishing an enjoyable atmosphere at an acceptable price and value relationship. The business also maintains a friendly, fair, and creative work
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CONTENTS Introduction Part One: Foundations Chapter One: Introduction to Advertising 1 Chapter Two: Advertising’s Role in Marketing 34 Chapter Three: Advertising and Society 68 Part Two: Planning and Strategy Chapter Four: How Advertising Works 103 Chapter Five: The Consumer Audience 135 Chapter Six: Strategic Research 169 Chapter Seven: Strategic Planning 205 Part Three: Effective Advertising Media Chapter Eight: Print and Out-of-Home Media 239 Chapter
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1.1 Introduction of the organization GREY ADVERTISING BANGLADESH LIMITED Grey Advertising Bangladesh Limited is one of the leading advertising agencies in Bangladesh. According to the AD age (An International advertising magazine) Grey is the third largest ad agency in Bangladesh in term of annual revenue. Grey Advertising is one of the newest ad agencies as well. Started only in 1996, Grey has been able to strengthen its market position strongly – thanks to its multinational experience
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