Maruti

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    Situation Analysis on Tata Motor Limited and Marketing Strategy of Tata Nano

    Executive Summary Tata Motors Limited is India’s largest automobile company, the leader in commercial vehicles in each segment, and among the top three in passenger vehicles with winning products in the compact, midsize car and utility vehicle segments. The Company is the world's fourth largest truck manufacturer, and the world's third largest bus manufacturer. Tata established in 1945. Over 5.9 million Tata vehicles ply on Indian roads, since the first rolled out in 1954. Tata Motors, the first

    Words: 3885 - Pages: 16

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    Smart Investment

    accounts for hardly 10% of total turnover. Company has set up 3 rice mills For More details refer PrimaryMarket (Center Page) Jay Bharat Maruti (BSE Code : 520066) (Rs. 73) Belonging to Arya group, Jay Bharat Maruti is one of the oldest Autoancillaries of Maruti Udyog and has emerged as a constantly growing autoancillary. Set up in 1987, Jay Bharat Maruti has 2 factories in NCR region with capacity to manufacture more than 70,000 parts everyday. Its products are mainly sheet components whcih

    Words: 22154 - Pages: 89

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    Field Study for Channel Management

    Objective Field study for “Channel Management in Unorganized and Modern Trade” Purpose A complete study to understand channel management principles/dynamics in FMCG or Durables in traditional channel and Modern Trade in Orissa region w.r.t. to Bhubaneswar and peripheral markets Which company to study? Study the brands sold in the given region(s)/ market for any of the chosen companies in Appendix 1 What to study at retailer level? Which of the brands sold by the company? Sales

    Words: 704 - Pages: 3

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    Singur Issue- a Study

    Article Analysis Name: Parnamoy Dutta. Class: PGDM (IB) Year: 2012-14 Roll No: 13 Geography: * Situated on the Ganges delta. * Singur railway station is 34 km from Howrah Station on the Howrah-Tarakeshwar line. * It is on the Durgapur Expressway/ National Highway 2 that joins Kolkata with the national capital-Delhi. It also forms an important part of the golden quadrilateral. Economy: * As it is situated in the Ganges delta, Singur has a fertile land which is utilized by

    Words: 921 - Pages: 4

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    Enterprise Builds on People

    CASE: I Enterprise Builds On People When most people think of car-rental firms, the names of Hertz and Avis usually come to mind. But in the last few years, Enterprise Rent-A-Car has overtaken both of these industry giants, and today it stands as both the largest and the most profitable business in the car-rental industry. In 2001, for instance, the firm had sales in excess of $6.3 billion and employed over 50,000 people. Jack Taylor started Enterprise in St. Louis in 1957. Taylor had a unique

    Words: 916 - Pages: 4

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    Business

    A business undertaking is an organisation which is engaged in some industrial or commercial activity. It represents an institutional arrangement for carrying on any kind of business activity. It may be owned and controlled by a single individual or by a group of individuals who have entered into a formal or informal agreement to jointly conduct the business. Every business undertaking is a separate and distinct business unit. It has its own identity and separate ownership. It can be distinguished

    Words: 1147 - Pages: 5

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    Hero

    RESULT UPDATE HERO MOTOCORP Disappointment continues India Equity Research| Automobiles Hero MotoCorp’s (HMCL) Q3FY15 EBITDA at INR8.2bn was ~11% below our/consensus estimates, due to lumpy brand promotions (Tiger Woods/Sardar Singh) and staff costs (Neemrana plant). PAT at INR5.8bn was further hit by lower other income and higher tax rate. We expect margins to recover from Q4FY15 on lower brand related spend and reversal in excise duty anomaly. Similarly, domestic scooter volumes will

    Words: 5540 - Pages: 23

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    Tata Nano

    INTRODUCTION 1.1 BACKGROUND OF THE COMPANY Tata Motors is India’s largest automobile company, with revenues of USD 14 billion in 2008-2009. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand, and Spain. The company’s 24,000 employees are guided by the vision to be “best in the manner in which we operate best in the products we deliver and best in our value system and ethics” (Tata Motors, 2010) According to the Equity

    Words: 2827 - Pages: 12

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    Dominos

    The Top 100 Powerful CEO’s in India Name | Company/Group | Rank | | | 2010 | 2009 | Ratan Tata | Tata Sons | 1 | 1 | Mukesh Ambani | Reliance Industries | 2 | 2 | NR Narayana Murthy | Infosys Technologies | 3 | 3 | Anil Ambani | Reliance ADAG | 4 | 4 | Sunil Mittal | Bharti Group | 5 | 9 | Azim Hasham Premji | Wipro | 6 | 10 | Kumar Mangalam Birla | AV Birla Group | 7 | 11 | Rahul Bajaj | Bajaj Auto | 8 | 19 | Anand G Mahindra | Mahindra & Mahindra | 9 | 13 | Vijay Mallya

    Words: 635 - Pages: 3

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    Scientific Management

    Frederick Winslow Taylor & Scientific Management The Advent of Scientific Management: Boon or Bane While the “Scientific Management” principles were widely acclaimed globally, it underwent severe criticism failing to take into account the differences of traits among people. Critiques argued that generalization of this theory to every workers is not right since very individual is different and can have different ways of being efficient. Taylor’s principles helped in achieving the maximum

    Words: 1032 - Pages: 5

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