2014: Year of Automobile Recalls 2014 is almost certainly going to enter the record books as the year of automobile recalls. According to the data released by Associated Press, more than 550 recalls have been issued by the automakers for more than 52 million vehicles this year with 2 months still to go. Almost every major automaker has recalled its vehicles this year. Be it global giants like General Motors with 26 million cars, Ford with 202,000 cars or Indian auto giant Mahindra and Mahindra
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Table of Contents Chapter no. | Particulars | 1 | EXECUTIVE SUMMARY | 2 | INDUSTRY PROFILE | 3 | ABOUT TATA NANO | 4 | ROLE AS A MARKETING RESEARCHER | 5 | IDENTIFICATION OF THE STUDY a) Marketing Research Problem : b) Scope of the Study c) Objective of the Study d) Limitations of the Study | 6 | RESEARCH METHODOLOGY a) EXPLORATORY RESEARCH b) SECONDARY DATA ANALYSIS c) SURVEY d) RESEARCH DESIGN e) RESEARCH PLAN | 7 | STEPS IN SAMPLING PLAN
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Submitted by: Awais Ali jan Roll# 11488 ================================================================= == Pakistani Exporters ------------------------------------------------- Agar Batti And Products Manufacturers Exporters In Pakistan , Pakistani Companies * ------------------------------------------------- Adnan EnterprisesA-27,Block-4,Gulshan-e-Iqbal,Karachi * ------------------------------------------------- International Fragrance Corp.Export Processing Zone,Landhi Industrial
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APPENDIX 1 Scrip Name | Amount Invested | Buy Price | Date of Purchase | Sell Price | Date of Sale | % Gain | Actual Gain | Amount retrieved | ARVIND MILLS | 5,000,000 | 8.15 | 10-Aug-01 | 8.85 | 20-Dec-01 | 8.59% | 429,448 | 5,429,448 | RAYMOND | 5,000,000 | 84.5 | 3-Sep-01 | 100.7 | 4-Mar-02 | 19.17% | 958,580 | 5,958,580 | HLL | 5,000,000 | 192.05 | 26-Sep-01 | 232.85 | 19-Mar-02 | 21.24% | 1,062,223 | 6,062,223 | TATA TEA | 5,000,000 | 126.6 | 27-Sep-01 | 170.9 | 27-Mar-02 | 34.99%
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UNIT-I LESSON 1 AN INTRODUCTION TO MARKETING MANAGEMENT CONTENTS 1.0 Aims and Objectives 1.1 Introduction 1.2 Marketing Concept 1.2.1 The Production Concept 1.2.2 The Selling Concept 1.2.3 The Marketing Concept 1.2.4 Relationship Marketing 1.2.5 The Societal Marketing Concept 1.2.6 Holistic Marketing Approach 1.2.7 Marketing Mix 1.2.8 Product (Customer Benefit) 1.2.9 Promotion (Marketing Communications) 1.2.10 Distribution (Customer Convenience) 1.2.11 Price (Customer Cost) 1.2.12 The Marketing
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3.5 STRUCTURE OF INDIAN AUTO COMPONENT INDUSTRY Most of the auto component manufacturers are distributed in the north, south, and, western parts of India around major Automotive Vehicle Manufacturers (AVMs). The AVMs contribute largely towards the development of component suppliers through technical and or financial collaborations. These are however, concentrated in some pockets such as Chennai and Bangalore in the south, Pune in the west, the National Capital Region (NCR, which includes New
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MARKETING MANAGEMENT II REPORT ON “MARKETING CHALLENGES OF INDIA” Submitted to Prof.-S. Anant Ram Submitted bySayona Maitra (2012287) Shafique Gajdhar(2012289) Satakshi Rani(2012276) Shubham Saxena(2012303) Suneet Shome(2012315) Sunil Gupta(2012316) Word Count 6909 Page Count 46 Group no. 8 1 Contents The marketing challenges in India can be 1. Cultural diversity: 2. Differences in purchasing power of consumers in India 3. The layer of Westernization 4. Considering the psychographics
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Case Summary The Tata Nano is a city car manufactured by Tata Motors which is made and sold in India. The Nano is the cheapest car in the world today. Before it went on sale, a price of 1 lakh Rupee (US$1,600) was widely touted. Since its 2009 debut, the price has increased; while the Nano remains the lowest-cost four-wheeled passenger vehicle in India, it is significantly more expensive than a motorcycle, a popular means of cheap transport in the country. In early 2006, Tata Motors announced
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1 A Project Report Submitted on the Technology of “Tata Nano Car” As Part of the Course Managing Technology for Competitiveness PREPARED BY Choidup Dorji (113378) Wangmo Chador (113377) Pishenbay Adilbaevich Umirbekov (113417) Nipu Kumar Nath (112889) Christian Riisager (112846) 2 Executive Summary The study of Tata Nano car technology has demonstrated the fact that how a technological revolution has taken place in Automobile sector by the introduction of Tata Nano car in the market
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Automotive Production Levels By Mansi Teraiya Submitted to: Dr. Vandana Mahajan Managerial Economics and Globalization 09/09/2012 1) Brief History of Toyota Motors Toyota Motor Corporation (TMC) is a Japanese multinational automaker headquartered in Toyota, Aichi, Japan. Into 2010, Toyota employed 200,734 people worldwide and was the second largest automobile manufacturer by production. Toyota is the ninth largest company in the world by Revenue. In July, 2012 the company reported that
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