company had annual revenues of $27.5 billion and profits of $5.5 billion. According to a 2012 BBC report, McDonalds is the world’s second largest private employer – behind Walmart-with 1.9 million employees, 1.5 million whom work for franchises. McDonald’s primarily sells hamburgers, cheeseburgers, chicken, French fries, breakfast items, soft drinks, milkshakes, and desserts. In response to changing consumer tastes, the company has expanded its menu to include salads, fish, wraps, smoothies, fruit
Words: 992 - Pages: 4
Paper August 27, 2014 McDonald's Corporation The very first McDonald's was opened up in 1940. The name of the first McDonald’s, which was located in San Bernardino, CA, was McDonald's Bar-B-Que (Farfan). It was a typical 1940’s drive-in with roller-skating car hops (Mcdonalds.com). Richard "Dick" McDonald and Maurice "Mac" McDonald were the original owners (wm2@doney.net). The menu included 25 items, but simplified it to hamburgers and potato chips in 1948. Their McDonald’s was shut for three months
Words: 1853 - Pages: 8
advantage. 2. McDonald’s Company McDonald's is the world's leading global food service retailer with over 36,000 locations serving approximately 69 million customers in over 100 countries each day. More than 80% of McDonald's restaurants worldwide are owned and operated by independent local business men and women. The McDonald's Corporation revenues come from the rent, royalties, and fees paid by the franchisees, as well as sales in company-operated restaurants McDonald’s recognize their responsibility
Words: 514 - Pages: 3
Ronald image in a positive way as the mascot. 2) Discuss the merits of the law proposed by France that would require fast-food companies either to add a health message to commercials or to pay 1.5 % tax on their ad budget. Propose a strategy for McDonald's to pay the tax or add health message and defend your recommendation. The French law will force food marketers to choose between adding a health message to commercials and paying a 1.5 percent tax on their ad budgets to fund healthy-eating messages
Words: 1069 - Pages: 5
public awareness of the effects of these unhealthy eateries has increased, they continue to be a leading contributor to the rise in obesity. The McDonald’s corporation is headquartered in the U.S. and is recognized as a symbol of American Culture, as well as a contributor to the globalization of Western influence. According to William Gould, “McDonald’s was the first company to try to export America’s love of fast food and changes in eating habits of other nations.” Headquartered in Belgium, Quick
Words: 1681 - Pages: 7
customers viet nam. 24 HOUR Vietnam will be the McDonald's restaurant serves fast food first open 24/7 in Vietnam, to give you and your family delicious meals in a comfortable space and safety at any time in day. DRIVE-THRU In 1975 in the US, McDonald's was the first restaurant to serve in the model drive-thru, buy food without parking, the guests busy just pulled into a windows box sales, order food and are receiving right there. Today, 65% of McDonald's restaurants worldwide are windows delivery characteristics
Words: 515 - Pages: 3
find out how McDonald’s become the market leader for many years, and why McDonald’s has continued to be successful in the competitive environment base on the company’s history, annual report, and financial statement. Angelo is going to do the SWOT analysis to evaluate the strengths, weaknesses, opportunities, and threats for McDonald’s. SWOT analysis can identify the internal and external factors, so that we can set achievable goals on the investment. Also, Angelo will compare McDonald’s with the other
Words: 267 - Pages: 2
company as a franchise agent in 1955. He subsequently purchased the chain from the McDonald brothers and oversaw its worldwide growth. Some Facts McDonald's is the world's leading food service retailer with more than 34,000 restaurants in 119 countries serving more than 68 million customers each day and employing more than 1.7 million people. In 1996, McDonald’s entered India through a joint venture with two local Indian companies— Hardcastle Restaurants Private Limited in the west and south region and
Words: 1105 - Pages: 5
This would be a fine privilege to welcome and greet you all the New Hires of American Samoa’s McDonald’s. We always would like to congratulate you guys for taking the effort to step out and apply for whatever positions that you are about to start on. Our staff is not really hard to get to know as we only have two branches on Island and one big warehouse which is located separately. Later on, you will be all appointed to specific shifts of the day and different managers and supervisors. However on
Words: 1548 - Pages: 7
that famous for the whole world. In fact, fast food industry develops so success that may have a larger influence than most business brands. It also can be as a part of American culture, even international culture. Now, there are thousands of Mcdonald's multiple
Words: 1164 - Pages: 5
