Pergamon PII: European Management Journal Vol. 19, No. 5, pp. 534–542, 2001 2001 Elsevier Science Ltd. All rights reserved. 0263-2373/01 $20.00 S0263-2373(01)00067-6 Cross-Functional Issues in the Implementation of Relationship Marketing Through Customer Relationship Management LYNETTE RYALS, Cranfield University School of Management SIMON KNOX, Cranfield University School of Management There is a major change in the way companies organise themselves as firms switch from productbased to
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Case Summary of Cola Wars Continue: Coke vs. Pepsi in the Twenty-First Century The Soft Drink industry has been assigned as the vehicle for tackling the topic of industry analysis and competitive dynamics. The case covers developments in the soft drink industry through 1993. It describes how the industry evolved into its current structure largely following Coca-Cola’s leadership. What is particularly interesting is determining why the major competitors in the industry have been able to earn above
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Approach 6 3.2.3 Articles and studying Approach 7 3.3.4 Human Resource Approach 8 CHAPTER FOUR 10 Methodology 10 Research Design 10 Data Analysis and Procedures 11 Data Presentation 11 CHAPTER FIVE 12 Findings and Conclusion 12 Conclusion 13 Further Research 14 References 15 Abstract A brief insight of the research conducted on the case study of The Abercrombie and Fitch Co. - A marketing approach. The dissertation is aimed to add the information science literature on marketing
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mortgage crisis............................................................... 3 Impact on businesses and consumers in the U.S. ............................................................ 4 2.1.1. 2.1.2. 2.1.3. 2.1.4. 2.2. 2.3. 2.4. 3. SWOT analysis ........................................................................................................................ 4 The profit pyramid........................................................................................................
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Nike, Inc: Cost of Capital CASE SUMMARY In this case, Kimi Ford, a portfolio manager at NorthPoint Group, a mutual fund company, manages the NorthPoint Large-Cap Fund. This fund invests mostly in Fortune 500 companies with an emphasis on value investing. Some of the top holdings of the NorthPoint Large-Cap Fund include; ExxonMobil, McDonalds and GM, these stocks are generally old-economy stocks. Over 2000 and the first half of 2001, the NorthPoint Large-Cap Fund performed very well, earning
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CRITIQUING THEODICES: THE PROBLEM OF EVIL ____________________ A Paper Submitted to Prof. Scott Henderson Luther Rice University ____________________ In partial fulfillment of the requirements for the Course TH 536 – Seminar in Apologetics ____________________ By Mark Reid JC 1866 August 24, 2012 OUTLINE I. INTRODUCTION II. EVALUATING THE TYPES OF EVIL III. ATHEISTIC AND SKEPTICAL ARGUMENT IV. FREE-WILL THEODICY V. POSSIBLE WORLDS
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Diversity Action Plan SOC315 Diversity Action Plan In today’s emulous world it is not enough for a company to employ a diverse workforce. Companies must take full advantage of the diversity at their disposal to remain successful (Gwele, 2009). This must include a plan of action; a roadmap to success. The company will face challenges and detours along the way, but it must resign itself to stubborn resolve. Commitment to addressing diversity in the organization must be a cogent conviction instead
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An Introduction to VBA in Excel Robert L. McDonald† First draft: November, 1995 November 3, 2000 ∗ Abstract This is a tutorial showing how to use the macro facility in Microsoft Office—Visual Basic for Applications—to simplify analytical tasks in Excel. Contents 1 Introduction 2 Calculations without VBA 3 How to Learn VBA 4 Calculations with VBA 4.1 Creating a simple function . . . . . . . . . . . . 4.2 A Simple Example of a Subroutine . . . . . . . 4.3 Creating a Button to Invoke a Subroutine
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New Age Cash Crop Imagine you wake up on a Sunday fall morning. America’s economy is back on track, unemployment has dropped considerably, and we pay fewer taxes because the crime rate has gone down and jails aren’t overflowing with prisoners. Regular season NFL games are on today, after a stressful summer with football in a lockout. But first you go through your normal morning routine, go outside to get the paper, come back inside to eat, brush your teeth and what have you. You get in your car
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develop. “Food and beverage companies often face litigation in more than one jurisdiction, with more than one plaintiff, represented by separate sets of plaintiffs’ counsel” (http://www.sidley.com/productsliabilitylitigationfoodindustry/). In some cases, settling these lawsuits out of court is the best approach because of the negative publicity it could cause, but it’s just another example if the importance in having proper legal representation in the food industry. Food industry litigation example
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