1. Overview Meli Marine is a leading player in the container shipping industry on intra-Asia routes and has built a strong presence in the market and demonstrated very high operating margins and operating ROA from 2002 – 2007 compared to its main competitors. As Meli Marine’s CEO, David Tian seeks to steer the company towards expansion in 2008, with an option to acquire 16 vessels from Teeh-Sah Holdings. With these ships, he plans to expand to the trans-Pacific market. However, we believe this deal
Words: 2505 - Pages: 11
negotiate the prices. - Concentration of manufacturing in Asia means ships leave from Asia at full capacity, and charge high prices; on the other hand, they depart from USA/Europe half empty and charge a fraction of the cost. Ans 2) How does Meli marine compete -New CEO trimmed down size of its fleet, negotiated long term contracts with charters; sold old, inefficient ships. - Deal with a limited set of customers and focus on a limited good instead of shipping each and everything they can get
Words: 321 - Pages: 2
Meli Marine Strengths Meli Marine became profitable under David Tian through cost restructuring. The company moved towards owning only 30% of their fleet to reduce downside risk during economic turndown. In addition, the company invested in fleets with lower capacity, which provides them with greater flexibility in adjusting capacity and serving the intra-Asia market. Meli Marine has established a strong position in the niche markets in delivering a select few perishable foods, chemicals and
Words: 548 - Pages: 3
Cours de Stratégie d’entreprise : Cas Décathlon 1/ Décathlon est une entreprise française de distribution d’articles de sport qui est actuellement implantée dans 21 pays. Elle a était la première entreprise a proposer des magasins multisports qui offrent a tous les sportifs, quel que soit le sport qu’ils pratiquent, et quel que soit leur niveau, des équipements qui leur corresponde a un prix inférieure a la concurrence. Décathlon a eu pour principal objectif de rendre accessible au
Words: 660 - Pages: 3
1. Overview Meli Marine is a leading player in the container shipping industry on intra-Asia routes and has built a strong presence in the market and demonstrated very high operating margins and operating ROA from 2002 – 2007 compared to its main competitors. As Meli Marine’s CEO, David Tian seeks to steer the company towards expansion in 2008, with an option to acquire 16 vessels from Teeh-Sah Holdings. With these ships, he plans to expand to the trans-Pacific market. However, we believe this deal
Words: 2505 - Pages: 11
Week #1 Assignment Meli Marine Case Study Jess F. The attractiveness of the container shipping industry is influenced by many factors and it’s important for carriers to have clear strategies and a distinct position in the market. Some of these factors are positive while others create hesitation for companies to enter or expand within this industry. A key feature which once added to the appeal of this industry was the demand for international shipping. Five years ago when most industries shrunk during
Words: 1506 - Pages: 7
negotiate the prices. - Concentration of manufacturing in Asia means ships leave from Asia at full capacity, and charge high prices; on the other hand, they depart from USA/Europe half empty and charge a fraction of the cost. Ans 2) How does Meli marine compete -New CEO trimmed down size of its fleet, negotiated long term contracts with charters; sold old, inefficient ships. - Deal with a limited set of customers and focus on a limited good instead of shipping each and everything they can get
Words: 606 - Pages: 3
Axia College Material Appendix C--'Dirty Tricks' Exercise--Week 9 Complete the table below using the information from the Course Syllabus: Week 8. |Dirty Trick #/Name |Description/Definition |Why Chosen |***Example from: 2012 Presidential Campaign OR Recent News Story | | | | |OR Other Situation
Words: 1621 - Pages: 7
Sea Turtles and The Gulf Oil Spill On Tuesday, April 20th, 2010 an event occurred that would change marine life forever. On that horrifying day BP’s deep horizon oilrig in the Gulf of Mexico exploded. The spill was considered the 4th major oil spill in the Gulf in over 50 years. The oil spill affected a lot of marine life, but mostly affected the sea turtles. The sea turtles in the Gulf were greatly affected by this catastrophic event in many ways. Sea turtles have lived in the Gulf for
Words: 610 - Pages: 3
the children of today is that when things get tough they just quit. When children grow up with a thought process like this it only hurts them when they get older. I can remember a few years after I joined the Marine Corps I started to notice the change in the mentality of the younger Marines. One in particular comes to mind. I kid not even 18 yet came over to ask me a question about deploying to Iraq. I told how it was and that things would be fine because we are a team and everyone of us counts.
Words: 532 - Pages: 3
